You Can Change a Life, and Promote Your Brand – Join...

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You Can Change a Life, and Promote Your Brand – Join Us! WHO: Ben’s Ranch Foundation, Inc., is a 501©3 charitable foundation launching a national program to serve teens suffering from mental health disorders by placing them on individual, volunteer farm and ranches across the nation. It’s 2017 class will focus on teens from Central Indiana during the summer school break. Learn more on Ben’s Ranch Foundation at www.bensranch.org WHAT: During this year’s Hoosier Horse Fair, March 31-April 2, where an estimated #35,000 hungry shoppers will buy and attend educational programs at the Indiana State Fairgrounds in Indianapolis, Ben’s Ranch Board Chairman (and father of “Ben”) Brose McVey, a local businessman and horse trainer, will compete in a national Colt Starting Challenge. In addition, the Foundation will host an informational booth and host a Sponsor Luncheon. Hank FM 97.1 and on-air personality JD Canon will partner with Ben’s Ranch to promote the event through extensive radio advertising and online marketing to raise awareness, funds and potential volunteers in the weeks prior, during and after the 3-day event. Hank FM reaches 285,000 adults each week, an average of 5,800 every 15 minutes. More About Hoosier Horse Fair/Colt Starting Challenge/Hank FM: http://hoosierhorsefair.org/attendance/ http://hoosierhorsefair.org/entertainers/colt-starting-challenge-2017/ http://www.hankfm.com/ SPONSOR OPPORTUNITIES: You have an opportunity to support the foundation and generate powerful exposure to thousands of potential customers at many levels.

Transcript of You Can Change a Life, and Promote Your Brand – Join...

You Can Change a Life, and Promote Your Brand – Join Us! WHO: Ben’s Ranch Foundation, Inc., is a 501©3 charitable foundation launching a national program to serve teens suffering from mental health disorders by placing them on individual, volunteer farm and ranches across the nation. It’s 2017 class will focus on teens from Central Indiana during the summer school break. Learn more on Ben’s Ranch Foundation at www.bensranch.org WHAT: During this year’s Hoosier Horse Fair, March 31-April 2, where an estimated #35,000 hungry shoppers will buy and attend educational programs at the Indiana State Fairgrounds in Indianapolis, Ben’s Ranch Board Chairman (and father of “Ben”) Brose McVey, a local businessman and horse trainer, will compete in a national Colt Starting Challenge. In addition, the Foundation will host an informational booth and host a Sponsor Luncheon. Hank FM 97.1 and on-air personality JD Canon will partner with Ben’s Ranch to promote the event through extensive radio advertising and online marketing to raise awareness, funds and potential volunteers in the weeks prior, during and after the 3-day event. Hank FM reaches 285,000 adults each week, an average of 5,800 every 15 minutes. More About Hoosier Horse Fair/Colt Starting Challenge/Hank FM: http://hoosierhorsefair.org/attendance/ http://hoosierhorsefair.org/entertainers/colt-starting-challenge-2017/ http://www.hankfm.com/ SPONSOR OPPORTUNITIES: You have an opportunity to support the foundation and generate powerful exposure to thousands of potential customers at many levels.

Title Sponsor $3,500 – $25,000 (Depends on Media Buy) Your sponsorship will include: ü Exclusive sponsor named in up to 120 :30-second radio ads on Hank FM 97.1 with a reach of

363,000 to 515,000 adults. ü Mentions in social network postings on Ben’s Ranch Foundation and HANK FM social media sites,

reaching over 70,000 active followers. ü 25 free tickets to the Hoosier Horse Fair and Colt Starting Event on April 1, 2017. ü Attendance for you and 10 guests at the Ben’s Ranch Foundation Sponsor luncheon on April 1, 2017

held at the Hoosier Horse Fair. ü Recognition live by Brose McVey, Ben’s Ranch Foundation Chairman, from the arena during the

Colt Starting Challenge on March 31 and April 1, 2017. ü Logo on Ben’s Ranch Foundation booth backdrop, email promotions and web landing page. Your sponsorship will be a charitable donation. Depending on the title sponsor level, you have options for advertising and media exposure, including Hoosier Horse Fair marketing/visibility through their email list of thousands of participants, vendors and customers, onsite venue signage, PA recognition, access to their social media platforms with a following of 5,500 regular followers and 100,000 views on their Facebook page alone. Contact us for details and opportunities. _________________________________________________________________________________ Event Sponsor – $1,000.00 Logo on Ben’s Ranch booth and website/event landing page. Recognition on Ben’s Ranch outbound email and social media posts. #10 free tickets for employees, family member and clients to the Hoosier Horse Fair and to the Ben’s Ranch sponsor luncheon on April 1. Your sponsorship will be in the form of a charitable contribution and you’ll be helping teens struggling with mental health conditions!

“Bucks-For-Bucks” Corporate Sponsor – $250.00 Logo on Ben’s Ranch event landing page, four free tickets to the Hoosier Horse Fair and Ben’s Ranch Corporate Sponsor Luncheon on April 1, 2017 and recognition in Ben’s Ranch outbound and social media posts. Your sponsorship will also be in the form of a charitable donation and help a great cause. In-Kind Gifts We need items for door prizes, auction, etc., and for this event, western wear, tack, trucks, ATV, farm, ranch, horse stuff especially welcome. ___________________________________________________________________________________

TIMELINE: To maximize your exposure, we hope to identify a Title Sponsor by February 1–15, 2017. Event, Bucks for Bucks sponsors and in-kind donors can enjoy maximum exposure if committed by March 10, 2017. Radio ads begin no later than two weeks prior to event. CONTACT: Brose McVey at #317.258.1007 or [email protected] and Jason Cookson at Hank FM 97.1 at [email protected]