Yoeri Roels - STIMAC2013
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Transcript of Yoeri Roels - STIMAC2013
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BADASS MARKETINGSurviving in a hybrid world
YOERI ROELS@YOERIROELS
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YOUR COMPANY IS DYING
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SEEN THESE?
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“The cab industry will disappear.”
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BETTER PRODUCT
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BETTER CUSTOMER SERVICE
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BETTER MARKETING
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BETTER EVERYTHING
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THEY ARE A STARTUP
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LESS MONEY
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MORE HYBRID
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3 PRICELESS STARTUP TRICKSAND HOW BIG CORPORATES USE THEM
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INNOVATE ALL THE TIME
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INNOVATE ALL THE TIMEALSO INVOLVE NON-SENIOR EMPLOYEES
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INNOVATE ALL THE TIMEALSO INVOLVE NON-SENIOR EMPLOYEES
INVOLVE ALL EMPLOYEES
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INNOVATE ALL THE TIMEALSO INVOLVE NON-SENIOR EMPLOYEES
INVOLVE ALL EMPLOYEES
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MARKET ALL THE TIME
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MARKET ALL THE TIMEALSO INVOLVE NON MARKETEERS
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MARKET ALL THE TIMEALSO INVOLVE NON MARKETEERS
INVOLVE ALL EMPLOYEES
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MARKET ALL THE TIMEALSO INVOLVE NON MARKETEERS
INVOLVE ALL EMPLOYEES
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ENGAGE OVER SOCIAL MEDIA
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ENGAGE OVER SOCIAL MEDIAWITH YOUR BRAND
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ENGAGE OVER SOCIAL MEDIAWITH YOUR BRAND
WITH ALL YOUR EMPLOYEES
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ENGAGE OVER SOCIAL MEDIAWITH YOUR BRAND
WITH ALL YOUR EMPLOYEES
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COMPANIES DON’T COMPETE, THEIR CULTURES DO
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STOP LOOKING FOR HYBRIDSYOUR COMPANY IS FULL OF THEM
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START ENGAGING TODAY
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THANK YOU!
YOERI ROELS@YOERIROELS