Looking down, feeling sorry for themselves

All wearing jeans and white t-shirts, like boybands often do

Low light, makes it seem gloomier until the lights start to turn up, showing all their features.

Four men, as there usually is in a boyband.

All standing up at the same time, makes them seem as one with each other and close to each other.

Rising slowly, builds tension

Cheesy dance moves – not what you’d expect from farmers

Standing on bales of hay Lead singer closest to the camera –

most important

Holding the pot so you can easily

see the label with the logo on it

Eating it – making it seem like it is a good

product just because it is him eating it

Acting as if he loves the cow, when usually people do

that with other people

Reaching out to her with love