Ybrant Digital Limited Investor... · Cost of Goods/Services Employee benefit expenses Depreciation...
Transcript of Ybrant Digital Limited Investor... · Cost of Goods/Services Employee benefit expenses Depreciation...
Investor PresentationMay 28, 2014
Ybrant Digital Limited
What’s Inside
• 2013-2014 Full Year
Financials
• Key Ratios
• Business Update
• Industry Update
2
FY 2013‐14 Financials
Audited Financial Results for the year ended 31st March,2014All amounts in Indian Rupees Lakhs, except share data
Consolidated
Particulars
Current Year Ended
Previous Year Ended
31st March 2014 31st March 2013
Income from Operations(a)Net Sales/ Income from Operations 167,337.38 160,105.00 (b) Other Operating Income ‐ ‐Total Income from Operations(net) 167,337.38 160,105.00
99,704.45 106,203.24 12,775.47 11,299.98 6,883.36* 2,603.08 18,142.37 31,935.37
ExpenditureCost of Goods/Services Employee benefit expenses Depreciation & Amortization Expense Other expensesTotal Expenses 137,505.65 152,041.67
Profit from Operations before Other Income, Finance costs and Exceptional Items 29,831.73 8,063.33
Other Income Other Income 612.95 590.58 Foreign Exchange Fluctuation gain/ (Loss) (463.05) 843.27 Profit from ordinary activities before Finance Costs and Exceptional Items 29,981.62 9,497.18 EBITDA 36,864.98 12,100.26 Finance Costs 2,694.40 3,516.77 Profit from ordinary activities after Finance costs but before Exceptional Items 27,287.23 5,980.42
Tax Expense (Included Deferred Tax) 5,190.95 880.92 Net Profit/(Loss) after taxes, minority interest and share of profit(loss) of associates 22,096.28 5,099.49
Key Ratios
Price & Volume
Recent Price Rs 19.01
52 Week High Rs 21.73
52 Week Low Rs 2.53
Profitability
Gross Margin % 40%
EBIT Margin % 18%
Profit Margin % 13%
Financial Strength
Quick Ratio 1.59
Current Ratio 2.48
Total Debt/Equity 0.08
Valuation
Market Cap. (Crs) Rs 905.35
EPS 4.64
P/E 4.09
As on May 28, 2014
Business Update
Technology: OneTag : Ybrant's Flagship platform display advertising.
Serving 3 billion impressions per month globally and designed to scale
Uses CouchBase NoSQL database to ensure seamless scalability
Publishers can shift the traffic to any of the desired ad exchanges based on simple rules
Collects data, measures performance and reports campaign metrics.
Pangea : Special Tool to manage Facebook campaigns.
Data Management Platform ( DMP ) : A Big Data platform to collect, store, analyze and track an online user.
Display Optimizer/ Business Intelligence: Big Data based Campaign optimization and analysis.
New Ybrant Mobile website was launched with more focus on traffic monetization and mobile apps.
Ybrant Digital acquired minority stake in Israel listed company, Jobookit Holdings Ltd., (through
Ybrant Digital Israel) in April 2014 to exclusively represent Jobookit (www.Jobookit.com)
Affiliates’ websites for the next 30 months for their online advertising needs. Ybrant has the right to
extend the Representation Agreement for two more years based on performance.
Ybrant’s Social Media team attended the F8 Facebook Developers Conference in April at SF to
understand the various new features that were announced by Facebook.
Business:
Industry Update
Spending on ads served to internet-connected devices will reach $137.53 billion this year.
The US is still the single biggest spender on digital ads, with North America thus the highest-spending region
39% of digital ad dollars this year. Asia-Pacific accounts for 28.6% and Western Europe accounts for 23.1% of
all digital spending.
US ad spending on the internet surpassed ad spending on broadcast television for the first time last year,
increasing 17% to a record $42.8bn. The news comes two years after internet advertising surpassed spending on
cable television.
In 2014, for the first time, consumers in Asia-Pacific will spend more on ecommerce purchases than those in
North America, making it the largest regional ecommerce market in the world.
Global mobile advertising spending is forecast to reach $18.0 billion in 2014, up from the estimated $13.1 billion
in 2013.
The number of social network users around the world will rise from 1.73 billion in 2013 to 1.97 billion this year.
The internet ad spending in India will cross $500 Million during this year.
Business Offering
Global Presence
40 Local Sites In Over Countries 120 Languages With Page Views 177 Countries With Viewers
Products - SEARCH
A comprehensive suite of tools that helps millions of people find whateverthey're looking for, from traditional web results to video, images, shoppingdeals, and more.
A quick and easy search tool for finding the best content, images, video andnews on the web.
Find people, local business listings, business phone number and address,and driving directions for free.
Lycos Search
Who Where
HotBot
Products - GAMES
Play free games with — and against — other people to win real cash andother prizes. Find our games at Gamesville.com or on Facebook!
Play thousands of great games from a variety of genres including action,puzzles, strategy and more.
Products –WEBSITE TOOLS
Whether it's for a small business, organization, or personal website,Tripod provides the tools you need to easily build the website youwant.
A premiere destination for people who want to build free websites fortheir personal passions, small businesses, or anything else under the sun.
Zeblio :Our homegrown website builder that helps members effortlesslycreate and manage their websites.
Lycos Domains makes it easy and affordable for anyone to have hisor her own unique web address.
Web Services
Lycos Mail: Lycos Mail is a premium web-based email service that offers 5 GBof storage, POP3/IMAP access, advanced spam filtering, and domain andaddress blocking.
Lycos News : Stay up-to-date with the latest U.S. or World news, and incategories like business, technology, science, or health.
Weather Zombie: Get your detailed weather updates from monstrouslyhandsome zombie forecasters and deliciously deranged weather icons via theweb or iPhone app.
A Technology‐controlled Buying platform
Proprietary Optimization Technology• Auto‐optimization engine• Advanced semantic targeting• Automatic campaign definition Proprietary publisher enhancement• Enable multiple demand partners • Auto pub optimization • Sophisticated pub targeting Campaign Management• User exposure to banners• Landing Page effectiveness• Time passed (Impression Click Conversion)
Optimization
technology
Advanced targeting Transparen
t reporting
Wide Media Buying Methodologies
Dem
and side
Supp
ly side
Analysis
• Multiple sizes:• Big player Pre‐roll• Expandable 300x250• 300 x 250
• Auto Play• Auto / Mouse‐Over• Better results:
• View Through Rate of 70%• Optimized CTR and VTR
• We provide content• Only Relevant Sites• Media Transparency
Your Ad Here
• In Nov 13 Ybrant represented 2.15% of the US video market• In Dec 13 Ybrant represented 6% of the US video market
Source:
Exclusive Capabilities:
• Multiple Versions• Auto‐optimization• Data mining• Pixel Tracking• Day‐Parting• Page Analysis• Rich Reports
John Smith
Leverage user data to create and optimize social ads
Pangea – proprietary FB optimization system
‐We deliver social performance
• Performance based mobile network• Premium Inventory of Smartphone and Feature‐phone Users• Pixel tracking with conversion reporting• Real‐time Optimization• App Downloads tracking• Targeting capabilities:
‐ Location‐based‐ Device/OS‐ Contextual/Behavioral‐ Demographic‐Mobile to Social
• Experienced team specialized in global search marketing
• Advanced Tools & Technologies• Worldwide activity with brands• Measure & improve success
using advanced methods• Setup and ongoing
maintenance of SEM and SEO campaigns
Thank You