Yahoo! 1995

Minh, Nguyen Van MA1N0234Chaipat Jingjitra MA1N0238Ly, Pham Hien MA1N0241

Jerry Yang David Filo

Yahoo was founded by Jerry Yang and David Filo in January 1994 and was incorporated on March 1, 1995. On July 16, 2012, former Google executive Marissa Mayer was named as Yahoo CEO and President, effective July 17, 2012. Yahoo! Inc. is an American multinational Internet corporation headquartered in Sunnyvale, California.

INTRODUCTION OF

Yahoo! Headquarters

It is globally known for its Web portal, search engine Yahoo Search, and related services, including Yahoo Directory, Yahoo Mail, Yahoo News, Yahoo Finance, Yahoo Groups, Yahoo Answers, advertising, online mapping, video sharing, fantasy sports and its social media website. It is one of the most popular sites in the United States and, as a corporate entity, is considered one of the most successful startup companies of all time by market capitalization, revenue, growth and cultural impact. According to news sources, roughly 700 million people visit Yahoo websites every month. Yahoo itself claims it attracts "more than half a billion consumers every month in more than 30 languages."

According to comScore, Yahoo during July 2013 surpassed Google on the number of United States visitors to its Web sites for the first time since May 2011, set at 196 million United States visitors, having increased by 21 percent in a year.

Sequoia Capital is an American venture capital firm located in Menlo Park, California, United States. Sequoia was founded by Don Valentine in 1972 in Menlo Park, California, and today has offices worldwide to support its international portfolio of companies.Sequoia Capital is a venture capital firm specializing in incubation, seed stage, start-up stage, early stage, and growth stage investments in private companies. It also invests in public companies. The firm’s investments in many companies such as

Sir Michael Jonathan Moritz (born 12 September 1954 is a Welsh venture capitalist with Sequoia Capital in Menlo Park, California in Silicon Valley, a former member of the board of directors of Google, and a philanthropist and writer.

His investment in Google helped him achieve the number one listing in Forbes' "Midas List" of the top dealmakers in the technology industry in 2006 and 2007.

He is listed by The Sunday Times as having a fortune of UK £558 million

Sir Michael Jonathan Moritz

Q.1: What makes Yahoo! a true opportunity and not just a good idea? 

 True opportunity  Use of Internet increased rapidly (40%

of homes and 70% of all businesses in the U.S)

 The trend is the same in Europe and Japan

Use Internet for: managing information, communicating, entertainment and learning.

Q.2: How will Yahoo! make money?

Business model- Yahoo!

Generate following through its strong brand and momentum

created

The interest-area based structure of Yahoo! made it an

easier and more enjoyable way for users to find relevant

information, generate following

Through its editorial efforts, it provided a combination of

comprehensiveness and high quality.

Continued

Strategy Continue to build user traffic and brand

strength Develop and integrate the leading technology Extend the reach to a broader audience Extend the reach and appeal to international

users Retain the users of Yahoo! Rapidly extend the product line

Continued

Making money Through targeted advertising based on

enormous following New premium services.

Identify the major risks in each of these categories: Technology,

market, team and financial. Rank order them

Question 3

Technology risks

- The limited ability to increase traffic and enhance the Yahoo! Brand.

- Limited ability to introduce key new products faster and better than the competition.

- Limited ability to scale the support of both the traffic through our main site as well as mirror sites of our affiliates.

• Ability to develop an international presence and leading brand internationally before the competition.

• Yahoo! face significant competition for users, advertisers, publishers and distributors, principally from Google, Microsoft, and AOL.

Market Risks

Source:Yahoo! Finance 2014

• That the growth of the Internet industry as a whole slows significantly, or that the adoption of the Web as a significant platform for advertising does not grow as projected.

• In markets, Yahoo! compete with local Internet service providers that may have competitive advantages. Especially those in Asia, Europe, and Latin America, Yahoo! face substantial competition from local Internet service providers and other portals that offer search, communications, and other commercial services.

Market Risks

• The weak management team can lead bad image under investor’s sight.

Team Risks

• Confusing to choose funding sources.

Financial Risks

QUESTION 4

What are the advantages and disadvantages of each of the funding options that Yahoo! could pursue? Which one do you recommend?

#1. Reuters – The London-based media service

#2. Internet Shopping Net-work – “the first online retailer in the world”

#3. Netscape Communications Corporation

#4. Accept Corporate Partnerships like America Online, Prodigy and Compuserve

#5. Sequoia Capital

Funding Options

Funding Options

Which one we recommend?

Thanks for your attention!Questions & Comments