WWF and IKEA co-operation...SHARED VALUES WWF and IKEA are both committed to promoting the...

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SHARED VALUES WWF and IKEA are both committed to promoting the responsible and sustainable use of natural resources for present and future needs. The Co-operation is founded on each organization’s unique compe- tencies which they bring to their joint projects. These projects are important steps in implementing IKEA´s Social and Environmental Strategy and in achieving WWF´s global conservation targets. Wor- king together, more can be achieved. WWF and IKEA co-operation WWF, the global conservation organization, and IKEA, the home furnishings company, are working together in a partnership to promote responsible forestry and better cotton production, and to address climate change. The projects have resulted in concrete, positive outcomes, particularly in responsible forestry management and education about sustainable cotton production. For example: Demonstration forests have been established to show forest owners and managers the benefits of responsible forestry. Three global tool kits have been produced and tested in various countries to help identify and manage particularly important forest areas – High Conservation Value Forests (HCVFs) – and to encourage certification and improved forest management. In Russia many companies have committed to responsible forest management by joining the WWF’s Global Forest & Trade Network – an initiative to improve forest management and combat illegal logging and trade. In both India and Pakistan several hundred farmers have taken part in Farmer Field Schools to learn about sustainable cotton production. ACHIEVING RESULTS The WWF and IKEA co-operation first began in 2002 to jointly promote responsible forestry. The first years of co-operation showed that by working together, WWF and IKEA can achieve more in helping to conserve the world’s forests. In 2005, WWF and IKEA identified additional areas of common interest, such as reducing the en- vironmental and social impacts of conventional cotton production and addressing climate change issues. A summary of achievements from the first three years of the co-operation on forest projects is available on www.panda.org/ikea. © WWF-Canon / WWF-Switzerland/A. della Bell © Inter IKEA Systems B.V. © WWF-Canon Michel GUNTHER © Inter IKEA Systems B.V. © WWF Bouaphet Bounsourath

Transcript of WWF and IKEA co-operation...SHARED VALUES WWF and IKEA are both committed to promoting the...

Page 1: WWF and IKEA co-operation...SHARED VALUES WWF and IKEA are both committed to promoting the responsible and sustainable use of natural resources for present and future needs. The Co-operation

SHARED VALUES WWF and IKEA are both committed to promoting the responsible

and sustainable use of natural resources for present and future needs. The Co-operation is founded on each organization’s unique compe-tencies which they bring to their joint projects. These projects are important steps in implementing IKEA´s Social and Environmental Strategy and in achieving WWF´s global conservation targets. Wor-king together, more can be achieved.

WWF and IKEA co-operationWWF, the global conservation organization, and IKEA, the home furnishings company,

are working together in a partnership to promote responsible forestry and better cotton

production, and to address climate change.

The projects have resulted in concrete, positive outcomes, particularly in responsible forestry management and education about sustainable cotton production. For example:

Demonstration forests have been established to show forest owners and managers the benefits of responsible forestry.

Three global tool kits have been produced and tested in various countries to help identify and manage particularly important forest areas – High Conservation Value Forests (HCVFs) – and to encourage certification and improved forest management.

In Russia many companies have committed to responsible forest management by joining the WWF’s Global Forest & Trade Network – an initiative to improve forest management and combat illegal logging and trade.

In both India and Pakistan several hundred farmers have taken part in Farmer Field Schools to learn about sustainable cotton production.

ACHIEVING RESULTS The WWF and IKEA co-operation first began in 2002 to jointly promote responsible

forestry. The first years of co-operation showed that by working together, WWF and IKEA can achieve more in helping to conserve the world’s forests. In 2005, WWF and IKEA identified additional areas of common interest, such as reducing the en-vironmental and social impacts of conventional cotton production and addressing climate change issues. A summary of achievements from the first three years of the co-operation on forest projects is available on www.panda.org/ikea.

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© WWF Bouaphet Bounsourath

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FOREST PROJECTS

www.panda.org/ikea

stration activities which are linked to pro-grammes to develop national level policy advocacy.

Driving Responsible Forest Management in China by creating an enabling environment for responsible sourcing of wood by state and private institutions and certifiable forest certification.

Identifying which species of rattan are pro-duced, harvested, used and traded in Laos and Cambodia to determine the potential for developing a sustainable rattan harves-ting model.

Supporting “pioneer” certification of acacia plantations in Vietnam.

The forest projects aim to combat illegal log-ging, support responsible forest management and certification, and develop and promote inn-ovative management tools. In this way, the Co-operation contributes to an increased use of responsible forest products and natural wood fibre world-wide. Examples of projects:

Promoting the adoption of the concept of HCVFs among governments, companies and NGOs.

Combatting illegal logging and related forest crime in Russia, Latvia, and Lithuania.

Facilitating sustainable forest management in Bulgaria and Romania, through the im-plementation of landscape level demon-

Project areas: China, Russia, Lao, Cambo-dia, Vietnam, Bulgaria, Romania, Ukraine, Latvia and Lithuania.

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COTTON PROJECTS The cotton projects aim to help identify models of ”better cotton”

farming and to promote these to farmers, textile industries and rele-vant government agencies. The projects also contribute to the global

definition of a new “type” of responsibly produced cotton commodity un-der the Better Cotton Initiative – www.bettercotton.org. Through this work, the

Co-operation contributes to long-term efforts to improve the livelihoods and health of farmers in developing countries, while reducing the negative impact of cotton growing on the environment.

Project areas: Pakistan, India and the Better Cotton Initiative (global).

CLIMATE CHANGE PROJECTSThe climate change projects aim to explore ways in which joint ef-forts can contribute to reducing emissions of CO2. WWF and IKEA have decided to work together on the following focus areas: Energy efficiency and increased use of renewable energy

at IKEA suppliers leading to reduced energy use and CO2 emissions while reducing the total supply cost; and,

Sustainable transportation for people leading to reduced CO2 emissions.

Project areas: China, Poland, Sweden and UK.

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CONTACT. For more information on the WWF and IKEA Co-operation, visit www.panda.org/ikea or contact WWF at [email protected]

WWF and MARI staff in cotton field, Warangal, India.

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