WRA Web bAnneR SponSoRShip

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www.wirestaurant.org WRA WEB BANNER SPONSORSHIP INFORMATION • SPECIFICATIONS • RATES • CONTRACT

Transcript of WRA Web bAnneR SponSoRShip

Page 1: WRA Web bAnneR SponSoRShip

www.wirestaurant.org

WRA Web bAnneR SponSoRShip

infoRmAtion • SpecificAtionS • RAteS • contRAct

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The Wisconsin Restaurant Association website draws thousands of visitors every week looking for industry information, events, training and services. It is a dynamic and interactive site, organized by area of interest and services offered. There are a number of ways to navigate the site that are intuitive, yet encourage exploration, and because of the wealth of information that WRA has to offer, many visitors to the site browse multiple pages.

WRA is pleased to announce a sponsorship opportunity for suppliers to the industry that wish to tap into a large marketplace of professionals focused on the foodservice industry. This value-added program allows suppliers to place sponsorship banners on the WRA website in various high-traffic locations. With web banner sponsorship, you’ll expand recognition for your company and brand.

Stake your claim and take advantage of your opportunity to obtain high visibility in the industry!

Visitors: Over 15,000/month 500/day average

Page views: Over 140,000/month 4,500/day average

*As of June 2010. Numbers growing monthly.

Site Statistics*

Web bAnneR SponSoRShip

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Web banners are virtual real estate consisting of text and pictures, placed on high traffic sites like www.wirestaurant.org. Web banners are generally thought of as branding devices, with a goal of generating awareness of the company or its product.

tARGetinG oppoRtUnitieSWRA web banner sponsorships increase exposure with targeted foodservice audiences. Placing banners on a site with content related to what you sell helps your company reach the people most likely to have high interest in your products. Visitors to www.wirestaurant.org pages are typically high-level decision makers from Wisconsin’s foodservice establishments. Reach people seeking resources for restaurants and foodservice operations and increase visibility with individuals who want to learn more about the foodservice community—sponsor a web banner.

the Web bAnneR concept

Premium, High Performance or Network Placement2:3 Rectangle Example

(200x300 pixels)

ARtWoRK

Delivering quality

restaurant supplies and equipment for 25 years

RestauRantS u p p l y

c o m p a n y

www.qualityrestaurantsupplies.comCall 800-589-3211

• Company logo• Tagline

• Contact information• Link to company’s website

Sponsorship Banners May Include:

Expo PlacementSquare Example(390x300 pixels)

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The WRA website presents a wide variety of sponsorship opportunities to fit each company’s individual needs. We offer different packages that range from high-traffic single page exposures to targeted exposures on multiple pages.

VARietY to fit YoUR pLAcement neeDS

Member benefits pages provide quality content and offer significant traffic counts for excellent visibility on several premium pages within the WRA website!

Available Banner2:3 Rectangle (200 x 300 pixels)

Example Pages: Resources & Benefits • WRA Publications • Money

Saving Discounts • Business Regulations • Promoting Your Business •

Networking Events

premium placement

high performance placement

WRA legislative pages supply focused content geared toward owners of foodservice businesses, helping you target the audience of your choice. Pages in the high performance package yield consistent, strong traffic throughout the year.

Available Banner 2:3 Rectangle (200 x 300 pixels)

Example Pages: Legislative Action • Wisconsin Issues • Take Action,

Get Involved! • How to Lobby • Political Contributions • Endorsements

network placement

The Calendar of Events pages are among the top five visited pages on the WRA website. Content encourages regular review by executives active in the industry, offering your company a greater opportunity for multiple impressions.

Available Banner2:3 Rectangle (200 x 300 pixels)

expo placement

Put your company front-and-center of the largest industry event of the year – the Wisconsin Restaurant Expo! Expo exhibitors may choose from one of two placements on the event’s homepage at www.everythingfoodservice.org.

Available BannersSquare (390 x 300 pixels)

Rectangle (390 x 170 pixels)

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PREMIUM PLACEMENT3 MONTHS 6 MONTHS 12 MONTHS

2:3 Rectangle - Upper (200x300 pixels)

$135/month (member)$170/month (non-member)

$120/month (member)$155/month (non-member)

$90/month (member)$125/month (non-member)

2:3 Rectangle - Lower(200x300 pixels)

$125/month (member)$160/month (non-member)

$110/month (member)$145/month (non-member)

$80/month (member)$115/month (non-member)

HIGH PERFORMANCE PLACEMENT3 MONTHS 6 MONTHS 12 MONTHS

2:3 Rectangle - Upper (200x300 pixels)

$105/month (member)$140/month (non-member)

$90/month (member)$125/month (non-member)

$60/month (member)$95/month (non-member)

2:3 Rectangle - Lower(200x300 pixels)

$95/month (member)$130/month (non-member)

$80/month (member)$115/month (non-member)

$50/month (member)$85/month (non-member)

NETWORK PLACEMENT3 MONTHS 6 MONTHS 12 MONTHS

2:3 Rectangle - Upper (200x300 pixels)

$155/month (member)$190/month (non-member)

$140/month (member)$175/month (non-member)

$110/month (member)$145/month (non-member)

2:3 Rectangle - Lower(200x300 pixels)

$145/month (member)$180/month (non-member)

$130/month (member)$165/month (non-member)

$100/month (member)$135/month (non-member)

EXPO PLACEMENT6 MONTHS 12 MONTHS

Square - Upper (390x300 pixels) $292/month (exhibitors only) $292/month (exhibitors only)

Rectangle - Lower(390x170 pixels) $242/month (exhibitors only) $242/month (exhibitors only)

SponSoRShip RAteS

NOTES

• Web banner sponsorships will be assigned on a first come, first served basis upon receipt of a completed agreement with full payment.

• Sponsors have a first right of renewal or refusal. This means that no other sponsor will be allowed to use your piece of virtual real-estate unless you choose to relinquish your position at the end of the contract term.

• Initial rate assumes banner artwork will remain constant throughout contract duration. Subsequent requests for artwork changes before contract completion require a $100 service fee.

• WRA space is available only in 3, 6, or 12 month terms. Expo space is available only in 6 or 12 month terms.

READY TO SPONSOR?When you are ready to take advantage of this sponsorship opportunity, contact us and we’ll walk you through the process. Or, fill out the sponsorship agreement if you know what you want!

WRA Web Banner Program2801 Fish Hatchery Road • Madison, WI 53713800.589.3211 • 608.270.9950 • 608.270.9960 (FAX) • www.wirestaurant.orgContact Ryan Pettersen at [email protected]

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WRA Web bAnneR PRogRAm

My signature below indicates that I have read and agree to abide by all terms and conditions stated on this contract as well as those stated in the WRA Web Banner Sponsorship program materials (seen separately).

Authorized Signature:

Title: Date:

WRA ID # Accepted by: Date:For internal use only

Payment InformationSponsor Billing InformationFirm Name: ______________________________Contact Person: ___________________________Address: ________________________________City:____________________________________State: _____________Zip: __________________Phone: __________________________________Fax: ____________________________________E-mail: __________________________________

q Payment by CheckMake checks payable to: Wisconsin Restaurant Association

q American Express q Visa q MasterCard q DiscoverName on Card: ___________________________CC #: ___________________________________Expiration Date: __________________________Signature: _______________________________

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Please check the appropriate box indicating which space asssignment you are interested in sponsoring.Premium Placement Upper: q 3 month ($405 mbr; $510 non-mbr) q 6 month ($720 mbr; $930 non-mbr) q 12 month ($1,080 mbr; $1,500 non-mbr)

Lower: q 3 month ($375 mbr; $480 non-mbr) q 6 month ($660 mbr; $870 non-mbr) q 12 month ($960 mbr; $1,380 non-mbr)

High Performance Placement Upper: q 3 month ($315 mbr; $420 non-mbr) q 6 month ($540 mbr; $750 non-mbr) q 12 month ($720 mbr; $1,140 non-mbr) Lower: q 3 month ($285 mbr; $390 non-mbr) q 6 month ($480 mbr; $690 non-mbr) q 12 month ($600 mbr; $1,020 non-mbr)

Network Placement Upper: q 3 month ($465 mbr; $570 non-mbr) q 6 month ($840 mbr; $1,050 non-mbr) q 12 month ($1,320 mbr; $1,740 non-mbr) Lower: q 3 month ($435 mbr; $540 non-mbr) q 6 month ($780 mbr; $990 non-mbr) q 12 month ($1,200 mbr; $1,620 non-mbr)

Expo Placement Upper: q 6 month ($1750 exhibitor) q 12 month ($3500 exhibitor) Lower: q 6 month ($1450 exhibitor) q 12 month ($2900 exhibitor)

• Banner artwork may only include the company logo, tagline, contact information and a link to the company website.

• Banner artwork must be pre-approved as conforming to not-for-profit sponsor guidelines prior to placement. Web banner submissions may be directed to [email protected].

• Banner artwork is intended to remain constant throughout contract duration. Requested changes to artwork prior to contract expiration will require a service fee of $100 per submission.

• Sponsorships are assigned on a first come, first served basis upon receipt of a completed agreement and full payment.

• No sponsorship fees or portion of sponsorship fees shall be refunded.

• WRA Supplier Associate Membership must be current to receive WRA member fee. For Expo placement, company must be a paid exhibitor in the upcoming Wisconsin Restaurant Expo.

• When completed agreement and full payment are received, the web banner sponsorship will run starting on the first day of the next month.

• Sponsorship does not automatically renew after the completion of an agreement. A new agreement must be submitted to renew your web banner sponsorship. If you are satisfied with your current sponsorship and wish to continue, please contact Ryan Pettersen at the WRA to discuss renewing your agreement.