WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION...

37
©2009 Whirlpool Corporation. All rights reserved. 1 WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President, Technology

Transcript of WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION...

Page 1: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved. � 1

WORLD METER DESIGN CONGRESS

ENERGY CONSERVATION VIA CONNECTED APPLIANCES

WORLD METER DESIGN CONFERENCE

HANK MARCY

Vice President,

Technology

Page 2: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

SITUATION OVERVIEW

� 2

� We have to reduce the energy use

� We have to use the energy we do produce more efficiently / effectively

� Residential energy use statistics in the U.S. and Europe

− the size of the prize

THE PROBLEM

WORLD METER DESIGN CONFERENCE

� Lowering residential energy use

− Energy efficient appliances

− Thermally-connected appliances

� Using the energy we do produce more efficiently / effectively

− Coordinating Communities of “Information-Connected”appliances

SOLUTIONS

� Finding the economic

drivers – who wins, who

pays?

ISSUES

Page 3: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

ENERGY CONSUMPTION FROM APPLIANCES: THE FACTS

� 3

WHILE WE HAVE WORK IN EVERY AREA, THE BIG OPPORTUNITY IS IN “USE”

WORLD METER DESIGN CONFERENCE

Cradle-to-grave

Assessment of

Environmental

Impact Dishwasher

Page 4: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

ENERGY CONSUMPTION FROM APPLIANCES: THE FACTS

� 4WORLD METER DESIGN CONFERENCE

� Voluntary

emissions

reduction program

� Industrial effluent

treatment plant

facilities

� Energy co-

generation

� Recyclable

product packaging

� PEP reusable

package project

� Extensive use of

rail transportation

� U.S. Energy Star –

leading producer

� European A + /

A++ energy across

refrigeration

� Super high-

efficiency

compressors

� Industry leading

low water / energy

consumption in

washers /

dishwashers

� Eco design (design

for recycling /

disassembly )

since 1998

� WEEE

� 98% of product

components fully

recyclable

� CFC phase-out

Page 5: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

U.S. ENERGY CONSUMPTION

� 5WORLD METER DESIGN CONFERENCE

� Space conditioning & water heating account for 62% of total residential energy use or 12.5% of total energy use in the U.S.

� Appliances (excluding space conditioning & water heating) account for 17% of total residential energy use or 3.5% of total energy use in the U.S.

� Residential water heating energy use is roughly equivalent to all appliances. 2005 TOTAL CONSUMPTION: 20.0 QUADS

Page 6: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

AVERAGE HOME APPLIANCE ENERGY CONSUMPTION IN EUROPE

� 6WORLD METER DESIGN CONFERENCE

Page 7: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

LOWERING RESIDENTIAL ENERGY USE:

PRODUCE MORE EFFICIENT HOME

APPLIANCES

� 7WORLD METER DESIGN CONFERENCE

Page 8: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

TODAY: CONSUMERS BENEFIT FROM INNOVATIVE,

RESOURCE-EFFICIENT PRODUCTS

� 8WORLD METER DESIGN CONFERENCE

Replacing a refrigerator

purchased in 1990 with a

new ENERGY STAR®

qualified model would save

enough energy to light the

average household for more

than 4 ½ months.

An ENERGY STAR qualified

dishwasher saves enough

water in one year to give

every person in

Williamsburg, Va., a glass

of water.

If just one in 10 homes

used ENERGY STAR

qualified appliances, the

change would be like

planting 1.7 million new

acres of trees.

If every household in the

U.S. used a high-

efficiency washer, the

water savings could

equal the amount of

water that flows over

Niagara Falls in about 3.5

months.

WHIRLPOOL CORPORATION MANUFACTURERS MORE THAN 600 ENERGY STAR QUALIFIED PRODUCTS

Page 9: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

OUR CURRENT ROADMAP WILL REDUCE ENERGY

CONSUMPTION ACROSS ALL OUR BUSINESSES …

� 9WORLD METER DESIGN CONFERENCE

We Will Drop Energy

Consumption by 5 to 50%

with current approaches

Page 10: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

LOWERING RESIDENTIAL ENERGY USE:

THERMALLY CONNECTING HOME

APPLIANCES

� 10WORLD METER DESIGN CONFERENCE

Page 11: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

INTEGRATING THE KITCHEN AS AN ECOSYSTEM:

THERMALLY CONNECTED AND FOCUSED ON ADAPTING,

REDUCING AND RECYCLING

� 11WORLD METER DESIGN CONFERENCE

Concept delivers

ecological benefits of

adapting, reducing,

recycling. Through an

integrated use of

appliances, the concept

takes its model from the

cycle of nature,

optimizing the use of

heat and water with

processes that could cut

your appliances energy

bill by 70%.

WHIRLPOOL KITCHEN

ECOSYSTEM

Page 12: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

TAKING INSPIRATION FROM NATURE’S WATER CYCLE,

THE GREEN KITCHEN ECOSYSTEM RECYCLES WATER

� 12WORLD METER DESIGN CONFERENCE

water recycling

Page 13: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

UNDERSINK SMART FILTRATION SEPARATES CLEAN WATER

� 13WORLD METER DESIGN CONFERENCE

water recycling

Page 14: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

AND DIVERTS IT TO A TANK FOR REUSE AFTER AN

ANTIBACTERIAL TREATMENT

� 14WORLD METER DESIGN CONFERENCE

water recycling

Page 15: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

THE RESIDUAL REFRIGERATOR COMPRESSOR

HEATS THE WATER IN THE TANK

� 15WORLD METER DESIGN CONFERENCE

fridgecompressor

produces heat 24h a day

water recycling

Page 16: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

THE RECYCLED PRE-HEATED WATER IS USED

IN THE DISHWASHER

� 16WORLD METER DESIGN CONFERENCE

30% savingof the

dishwasher energy

water recycling

Page 17: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

DishwasherFridge / Freezer

DrawerTrash

Compactor

Eco Boiler

Steamer

Veggie Washer

Smart Sink

Fridge / Freezer Top Drawer

Climate zones

Climate Zone / Herbarium

Multi source cooktop

6th sense hood

Multi flexOven

Co-generationappliance (TBD)

Pure

Power control

DishwasherFridge / Freezer

DrawerTrash

Compactor

Eco Boiler

Steamer

Veggie Washer

Smart Sink

Fridge / Freezer Top Drawer

Climate zones

Climate Zone / Herbarium

Multi source cooktop

6th sense hood

Multi flexOven

Co-generationappliance (TBD)

Pure

Power control

INTEGRATING THE KITCHEN AS ECO SYSTEM

YIELDS 24% ENERGY SAVINGS

� 17WORLD METER DESIGN CONFERENCE

TM

Page 18: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

INTEGRATING THE KITCHEN AS AND ECOSYSTEM

� 18WORLD METER DESIGN CONFERENCE

Page 19: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

BRINGING ALL PIECES TOGETHER : GREEN KITCHEN

� 19WORLD METER DESIGN CONFERENCE

Page 20: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

MAKING MORE EFFECTIVE USE OF THE

ENERGY WE DO PRODUCE:

INFORMATION-CONNECTED APPLIANCES

COORDINATING “COMMUNITIES” OF HOME APPLIANCES TO

MATCH DEMAND TO AVAILABLE ENERGY

� 20WORLD METER DESIGN CONFERENCE

Page 21: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

INFORMATION-CONNECTED APPLIANCES

� 21WORLD METER DESIGN CONFERENCE

INC

ECMMDN

“Information connected” appliances can

increase the efficient use of currently

produced power.

Control and influence communities of

consumers to:

� shift energy to off-peak times, and

� manage peak loads when they

occur to lower energy use and

protect the grid.

Page 22: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

MOVING FROM THE ELECTRICALLY-CONNECTED

ENVIRONMENT TO THE INFORMATION-CONNECTED ENVIRONMENT

� 22WORLD METER DESIGN CONFERENCE

Government, Regulatory, Social & Community

= Residential / Appliance devices role

Residential

Devices

• Appliances

• HVAC

• Water Heater

• TV etc

Extended

functionality

via

Grid-to-HAN

Grid Direct

Messaging

(Prices-to-

Devices)Smart

Meters

(AMI)

UtilitiesGridGeneration

Ancillary services

Page 23: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

PROVIDING A FRAMEWORK FOR THE NEXT GENERATION

OF ENERGY CONSERVATION, INFORMATION-CONNECTED

APPLIANCES CAN:

� 23WORLD METER DESIGN CONFERENCE

101011001

101011001

101011001

Oven

Microwave

Refrigerator

Dishwasher

Clothes Dryer

Clothes Washer

Energy Controller101011001

Water Heater

HVAC

Thermostat Circuit

Breakers

� Report their status

� Receive instructions

� Synchronize with other systems / homes

� Enabling an intelligent energy management controller…

… able to manage energy consumption of home devices

Page 24: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

USING INFORMATION-CONNECTED APPLIANCES,

THE CONSUMER CAN:

� 24WORLD METER DESIGN CONFERENCE

101011001

101011001

101011001

Oven

Microwave

Refrigerator

Dishwasher

Clothes Dryer

Clothes WasherEnergy Controller101011001

Water Heater

HVAC

Thermostat

Circuit

Breakers

Personal energy controller

Set personal energy management preferences considering:

� personal priorities

� family schedules

� energy saving incentive options

� desired levels of energy management

Page 25: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

THE ENERGY CONTROLLER WILL

� 25WORLD METER DESIGN CONFERENCE

101011001

101011001

101011001

Oven

Microwave

Refrigerator

Dishwasher

Clothes Dryer

Clothes WasherEnergy Controller101011001

Water Heater

HVAC

Thermostat

Circuit

Breakers

�Time of Day (RTP) incentives

�Restrictions in effect (e.g.,

critical peak pricing)

�Max Kw peak limitation

incentives

�Emergency restrictions

�Other incentives .... ?Personal energy

controller

Manage home energy consumption considering :� Personal energy preferences

� Pricing / Data from energy provider

� Appliance operation schedules

Page 26: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

HOUSEHOLD USE SCENARIOS

� 26WORLD METER DESIGN CONFERENCE

Consumer chooses a “managed” dishwasher start

The controller will start the device based on:� Other scheduled energy events

� User preference selections

� Data from energy provider

� Household schedules

� Lowest Time-of-Day energy

rate is 1:00am-6:00am

� User wants: clean dishes for

breakfast, a hot shower at

6:00am, and washer load

complete at 5:30am (to put

in dryer)

Oven

Microwave

Refrigerator

Dishwasher

Clothes Dryer

Clothes WasherEnergy Controller

Water Heater

HVAC

Thermostat

Circuit

Breakers

EXAMPLE

Page 27: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

HOUSEHOLD USE SCENARIO EXAMPLE

� 27WORLD METER DESIGN CONFERENCE

� Lowest TOD energy rate is

1:00am-6:00am

� User wants: clean dishes for

breakfast, a hot shower at

6:00am, and washer load

complete at 5:30am (to put

in dryer)

Oven

Microwave

Refrigerator

Dishwasher

Clothes Dryer

Clothes WasherEnergy Controller

Water Heater

HVAC

Thermostat

Circuit

Breakers

“Sequence of events”• Nightly automated inquiry of energy provider data

• Adjust schedule according to energy provider data (if necessary)

• Increase temperature of hot water [3:45am]

• Run dishwasher cycle [4:00am]

• Run washer cycle [4:45am]

• Reduce hot water temp to warm [9:00am]

EXAMPLE

Page 28: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

PROVIDING MEANINGFUL INFORMATION

� 28WORLD METER DESIGN CONFERENCE

Information-connected appliances help consumers make good choices about When & How to use their products.

WOODRIDGE PROJECT

Page 29: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

SUCCESSFUL SHIFT OF THE CLOTHES DRYER LOAD CURVE

� 29WORLD METER DESIGN CONFERENCE

Standard load shape. . . compared with Woodridge pilot Red/Green LED with auto delay button (Time-of-use tariff)

Page 30: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

INFORMATION-CONNECTED APPLIANCES CAN PROVIDE RAPID LOAD

REDUCTION TO MATCH ENERGY PRODUCTION AND/OR PROTECT THE GRID

� 30WORLD METER DESIGN CONFERENCE

Low Customer Impact:� turn off heating element,

� residual heat and tumbling continue

� dryer control system and sensors remain active

to ensure the drying process is still managed

� automatically extended drying time if required

When a grid instability was sensed, power on

150 Grid-Enabled dryers reduced from 5,700

watts to ~280 watts within .4 seconds . . .

a 95% load reduction

PROJECT PARTICIPANTS: PORTLAND GENERAL ELECTRIC, PACIFICORP, PACIFIC POWER, CLALLAM PUD, MASON

COUNTY PUD NO. 3, BONNEVILLE POWER ADMINISTRATION, PACIFIC NW NATIONAL LABORATORY, GRIDWISE

ALLIANCE, INVENSYS, WHIRLPOOL CORPORATION, IBM, AND SEARS.

Page 31: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

ECONOMIC DRIVERS FOR ENERGY

CONSERVATION:

IF THESE THINGS ARE ALL POSSIBLE, WHAT

IS HOLDING US BACK?

� 31WORLD METER DESIGN CONFERENCE

Page 32: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

ENERGY VALUE CHAIN OVERVIEW

� 32WORLD METER DESIGN CONFERENCE

Residential

customers

Consumer

electronics

HVAC and

water heating

systems

Major home

appliances

Smart

meters

Utilities

• Investor-owned

private (IOU)

• Member-

owned (co-op)

• Gov’t-owned

(municipal)

Grid

• Individual system

operator (ISO)

• Regional transmission

operator (RTO)

Non-profit operator (manages poles

& wires) authorized to set “trading

floor “ prices

Government agencies

Power generation

plants

• Heat/thermal

• Hydro

• Wind

• Solar electric

• Chemical

Ancillary services

(spinning reserve, load management)

THERE ARE MANY ENTITIES INVOLVED AND THEREFORE MANY MOTIVATIONS FOR ENERGY CONSERVATION.

Page 33: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

ENERGY EFFICIENT APPLIANCES PROVIDE CLEAR ECONOMIC

BENEFITS FOR CONSUMERS

� 33WORLD METER DESIGN CONFERENCE

Residential

customers

Consumer

electronics

HVAC and

water heating

systems

Major home

appliances

Smart

meters

Utilities

• Investor-owned

private (IOU)

• Member-

owned (co-op)

• Gov’t-owned

(municipal)

Grid

• Individual system

operator (ISO)

• Regional transmission

operator (RTO)

Non-profit operator (manages poles

& wires) authorized to set “trading

floor “ prices

Government agencies

Power generation

plants

• Heat/thermal

• Hydro

• Wind

• Solar electric

• Chemical

Ancillary services

(spinning reserve, load management)

FOR MORE ENERGY EFFICIENT INDIVIDUAL APPLIANCES, LOWER ENERGY COSTS PROVIDE CLEAR ECONOMIC BENEFITS FOR

CONSUMERS = WILLINGNESS TO PAY FOR INCREASED EFFICIENCY.

THE ISSUE IS THE OVERALL IMPACT IS JUST NOT THAT BIG….

Page 34: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

THERMALLY CONNECTED APPLIANCES PROVIDE CLEAR

ECONOMIC BENEFITS FOR CONSUMERS AND ALSO

HAVE BIGGER IMPACT, BUT…

� 34WORLD METER DESIGN CONFERENCE

General assumption:

Average usage per year in the 5 key European countries for a family with two children

550 kWh/y 200 kWh/y 83 kWh/y 360 kWh/y 710 kWh/y383 kWh/y1166 kWh/y 70 kWh/y

Appliances which generate

“waste” heat

Appliances which can use

heat wasted from other

appliances

CREATING THERMALLY CONNECTED APPLIANCES REQUIRES BROAD ALLIANCES BETWEEN APPLIANCE MANUFACTURERS, BUILDER SUPPLY COMPANIES, AND BUILDERS TO ESTABLISH

ENABLING HOME INFRASTRUCTURE:

10-20 YEARS TO CREATE AN INSTALLED BASE THAT MEANINGFULLY REDUCES ENERGY USE.

Page 35: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

INFORMATION-CONNECTED APPLIANCE ENABLED ENERGY

MANAGEMENT PRIMARILY BENEFITS GRID AND UTILITIES

� 35WORLD METER DESIGN CONFERENCE

Service Offering

Spinning reserve

(slow and fast)

Demand

management (up-

and down-

regulation)

Black start

Demand

management

Economic Drivers

• Meet reserve

requirement

• Avoid brown-outs

• Reduce costs (e.g.,

spot market prices)

• Manage load growth

• Avoid capital

investment

• More effective start-

up methodology

• Receive utility/gov’t

credit

• Reduce monthly

utility bill

Description

Alleviate unexpected surge in grid

power demand with appliance

operational adjustment unobservable

to the consumer

Shift energy usage from critical/peak

hours and to non-peak hours

Delay appliance start-up after grid

power system restoration

Automatic optimization of appliance

energy usage based on consumer-

selected preferences

An

cill

ary

se

rvic

es

Ap

pli

an

ce

fea

ture

Gri

d-U

tili

tyC

on

sum

er

Same benefit,

but as TOU/RTP

is implemented,

value shifts

from utility to

consumer

WHAT ARE THE ECONOMIC DRIVERS FOR APPLIANCE MANUFACTURERS TO “CONNECT?”

Page 36: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

INFORMATION-CONNECTED APPLIANCES – NEED A WINNING

BUSINESS MODEL, ALIGNED INCENTIVES.

� 36WORLD METER DESIGN CONFERENCE

Money Flow

Grid-utility

ConsumerWhirlpool

Corporation

Government

Incentives

•Purchase

•Participation

(CPR, grid)

ASV premium

for energy-

savings

Development

funding,

implementation

incentive

TOU/RTP

optimization

program fee

Development

funding.

Implementation

incentive

Consumer

rebate

Ancillary service?

Sale/participation

incentive?

Information-connected appliances are

not waiting for technology they are

waiting for aligned economic drivers so

that manufacturers incorporate

connectivity into their products.

Currently, money primarily flows from

consumers to manufacturers.

Several choices to establish widespread

connectivity:

�Increase incentives for consumers to

purchase connected appliances

�Establish connectivity incentives

between utilities and manufacturers

�Cause governments to incent

connectivity for the greater good.

Page 37: WORLD METER DESIGN CONGRESS ENERGY … Marcy.pdf · WORLD METER DESIGN CONGRESS ENERGY CONSERVATION VIA CONNECTED APPLIANCES WORLD METER DESIGN CONFERENCE HANK MARCY Vice President,

©2009 Whirlpool Corporation. All rights reserved.

RESIDENTIAL ENERGY CONSERVATION:

A SIGNIFICANT OPPORTUNITY

� 37

� provide large energy reductions

� deliver against consumer economic drivers,

� but require significant home infrastructure changes and many years to provide a collective benefit

� Provide a means to achieve collective benefits through demand response and grid protection

� Impact the entire energy value chain,

� but have less immediate impact on the economics of individual consumers

INFORMATION CONNECTED APPLIANCESTHERMALLY CONNECTED APPLIANCES

WORLD METER DESIGN CONFERENCE

COOPERATION, COLLABORATION, AND DEFINITION OF SHARED ECONOMIC

DRIVERS ACROSS RELEVANT INDUSTRIES ARE REQUIRED TO MOVE BEYOND

RELATIVELY SMALL-SCALE DEMONSTRATIONS.