World Investment Conference'12 - La Baule, 20-22 June 2012

June 20-22, 2012 La Baule, France

Renewing GrowthDrawing on 10 years’ experience

to design the next decade

An initiative of

Press Kit

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Summary

Press release

Partners presentation

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6Invest in France Agency

Aricent Group

Assystem

DATAR

Ernst & Young

Euronews

GE

Havas

Lucien Barrière

Nantes Métropole

Pays de la Loire Region

PSA Peugeot Citroën

Siemens

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“Renewing Growth: Drawing on 10 years' experience to design the next decade”

June 20- 22, 2012 in La Baule, France

Under the presidency of Clara Gaymard, Vice President, GE International & CEO, GE France, the 10th edition of the World Investment Conference will gather 500 business leaders and policy makers from across the world in La Baule, France, to devise policies to boost Europe’s attractiveness as a place to do business and turbo-charge economic growth. Paris, 22

nd May - The World Investment Conference Europe 2012 comes against an extraordinary economic

backdrop. At a time of exceptional uncertainty, it offers the opportunity to review the very latest investment trends and hear directly from business leaders on where they think today’s opportunities and obstacles lie. Entitled Renewing Growth, the 10th anniversary conference will examine the lessons of the past decade and explore Europe’s challenges and opportunities in an era of swift change and unprecedented competition in many fields. This year, the conference will deal with themes strongly inscribed in the European agenda: Strengthening the financial foundations for growth and innovation: Shaping structures that can channel surplus cash to relevant and profitable innovation will be essential to future European growth and competitiveness. Capturing Europe’s share of the value chain: As global companies of all sizes review where they will locate their operations, there is no single, inevitable trend. Europe competes at every point on the value chain. Innovating in Europe: To stay at the forefront, Europe needs to ensure it has the skills and talents needed to underpin investments in research, development, and innovation.

Rejuvenating the European Dream: European values, ranging from empathy to entrepreneurship, are a global force. Communication technologies are distributing knowledge and power more widely, especially among the younger generation. Where are European technology, society, and ambitions headed? The WIC debates will explore how Europe can best leverage its key strengths to accelerate recovery. The much-awaited annual European Attractiveness Survey from Ernst & Young will be presented during the conference. It shows how international investors see Europe going forward and suggests ways in which the region could become more attractive and competitive. In celebration of the conference’s 10th anniversary, an awards ceremony will honor three businesses that have made an outstanding contribution to economic development in Europe over the last 10 years through their direct investments. Recommendations from the workshops and plenary sessions will be presented to the European Union and governments as an agenda to enhance the world-wide attractiveness of Europe and assure its future growth.

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WIC: What’s new in 2012? With its internationally renowned participants, the WIC provides a unique opportunity to discuss with economic leaders, officials, politicians, and the most innovative companies in the world. This years’s participants include: Balazs Hidvéghi - Deputy state secretary for external economic relations and international affairs, Government of the Republic of Hungary; Ferdinando Beccalli-Falc - President and CEO, GE Europe and North Asia & CEO, GE Germany; Philippe de Fontaine Vive – Vice President, European Investment Bank; Lionel Zinsou – Chief Executive Officer, PAI Partners; Franck Dangeart – Managing Partner, Harcourt; Philippe Boisseau – President Supply & Marketing and Member of the Executive Comittee, Total; Stéphane Fouks – Vice-President, Havas and Executive President, Euro RSCG Worldwide; Jan Mülfeit – Chairman Europe, Microsoft Corporation; Sudip Nandy – CEO, Aricent Group; Christophe de Maistre – CEO, Siemens France & CEO, Siemens Cluster South-West Europe; Michel Mariton – President, Horiba Europe; François Quentin – Chairman of the Board, Huawei Technologies France; Jeremy Rifkin – Economist, President of the Foundation on Economic Trends; Joachim Bitterlich - Ambassador (ret); Executive Vice President International Affairs, Veolia Environnement Paris & Chairman, Veolia Environnement Germany; Jean-Pierre Raffarin – Former Prime Minister of the French Republic & Vice Chair, French Senate; Didier Houssin – Director, Directorate of Energy Markets & Security, International Energy Agency; Steve Bolze – Senior Vice President, GE & President and CEO, GE Power & Water; Karsten Langer – Partner at Riverside Europe Partners & Chairman of European Private Equity and Venture Capital Association (EVCA); Dominique Louis - Chairman of the Management Board, Assystem; Thierry Pilenko - CEO, Technip; Mark Otty - Area Managing Partner EMEIA, Ernst & Young; This year, WIC Europe has two new strategic partners: Aricent Group and Havas, confirming a growing interest among businesses in this unique event which brings together political and business leaders from around the world.

Follow us and the conference on twitter www.twitter.com/WIConference #WIC12

To register and for more information on the program http://www.worldinvestmentconferences.com/conferences/europe-2012

The World Investment Conferences (WIC) runs the leading conferences on cross-border investments. These unique platforms are dedicated to stimulating and facilitating FDI from around the world to specific and targeted countries or regions.

Since their launch in 2003, thousands of corporate and government leaders, entrepreneurs, and investors have gathered at the WIC conferences. The events have won worldwide recognition for shaping the future of international investment and the policies that help global economic growth, and for their significant impact on the business and political landscapes of today and tomorrow.

The WIC is supported by the Europe+ Foundation and its partners:

Strategic partners Aricent Group - Assystem - GE - Havas - Lucien Barrière Group - PSA Peugeot Citroën - Siemens

Institutional Partners DATAR - Invest in France Agency – Nantes Métropole - Pays de La Loire Region Knowledge Partner Ernst & Young

To arrange an interview with the speakers or to register for the WIC, please contact: Amélie de Bourbon Parme

[email protected] T +33 (0)1 58 47 95 03 M +33 (0)6 09 01 68 25

June 20-22, 2012 La Baule, France

Partners Presentation

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THE INVEST IN FRANCE AGENCY

The Invest in France Agency

Invest in France Agency (IFA) promotes and facilitates

international investment in France. The IFA network opera-

tes worldwide. IFA works in partnership with regional deve-

lopment agencies to offer international investors business

opportunities and customized services all over France.

For more information, please visit : www.investinfrance.org

Mission Statement

France.

abroad.

attractiveness.

L’investissement international en France en 2011

-

ded in 2011

-

-

telemedicine, medical robotics, nano-electronics, cloud

David APPIA, Ambassador for International Investment.

David Appia was appointed Ambassador for International

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A network of 27 offices throughout the world (Invest

in France Agencies), covering Europe, North America

and Asia

A head office in Paris

A team of 160 people in the world

, Press Relations

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INNOVATION

SERVICES

FOR THE

CONNECTED

WORLD

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INNOVATION

SERVICES

FOR THE

CONNECTED

WORLD

The Aricent Group is a global innovation and technology services company that helps clients imagine, commercialize, and evolve products and services for the connected world.

aricent.com © 2011 Aricent Group. All rights reserved.

All Aricent brand and product names are service marks, trademarks, or registered marks of Aricent Inc. in the United States and other countries.

10,000+ people at 36 locations worldwideAmsterdam, Austin, Bangalore, Beijing, Boston, Chennai,

Chicago, Copenhagen, Dallas, Dubai, Gurgaon, Helsinki,

Ho Chi Minh City, Johannesburg, Kiev, London, Milan, Munich,

Namur, New Jersey, New York, Nurenberg, Paris, San Francisco,

Seattle, Seoul, Shanghai, Shenzhen, Stockholm, Sydney,

Taipei, Tampa, Tokyo, Vinnitsa, Washington D.C.

We work with companies spanning the entire

telecommunications ecosystem, including

leading service providers, network equipment

manufacturers, independent software vendors,

and device makers. Our client base also

includes Fortune 500 brands in connectivity-

enabled industries such as healthcare,

energy, finance, retail, and media.

ARICENT GROUP AT A GLANCE

> Deep domain expertise in communications and related

technologies—from chipsets and devices to network

equipment and BSS/OSS

> Helped create the world’s first femtocell, 4G/LTE, and

broadband inflight solutions

> Designed industry-changing products and experiences for

Disney, GE, HP, Intel, Sony, and many other Fortune 500 brands

> Aricent software is on more than 575 million handsets

> Portfolio of more than 125 licensable software frameworks

AWARDS AND RECOGNITION

> Top 30 companies in DQ top 200 Survey – 2011

> Ranked #1 Global Telecom R&D Services provider by Zinnov

– 2010 and 2011

> INTERNET TELEPHONY’s TMC Labs Innovation Award – 2010

> TMC 4GWE LTE Visionary of the Year Award – 2009

> Rated amongst the Global Services top 100 companies – 2009

4 REASONS TO WORK AT THE ARICENT GROUP

1 The Aricent Group is the only company that combines

design, strategy, and engineering capabilities to offer ‘innovation

as a service’ to its customers. Our people have ample

opportunities to work on disruptive technologies and innovative

projects with the leading brands.

2 The Aricent Group provides global exposure with multiple onsite

opportunities and customer- facing roles.

3 The Aricent Group provides rapid career growth strictly

based on performance, and flexible career paths in technology

and business.

4 We have an open work culture that supports continuous

learning and knowledge sharing.

CONNECT WITH US

facebook.com/aricent

twitter.com/aricent

linkedin.com/company/aricent

frog design founded in 1969 in Germany

Hughes Software Systems founded in 1991 as a subsidiary of Hughes NetworkSystems

Collaborated with Apple, Dell, and Sony in the early 1980’s

Progressive global expansion: Bangalore, U.S., U.K., Germany, Ukraine, South Africa, China

Acquired by Flextronics in 2004

Acquired by Flextronics in 2004

Expanded into brand, strategy, interaction, and software design

Developed software solutions for communications networks

In 2006 KKR acquired the

companies and formed the

Aricent Group

OUR HISTORY

12April 2012

45 years of innovation

Our business: industrial engineering

Assystem is a key partner of the world's largest industrial groups. Designing and developing tomorrow's products and services, building and optimising our clients' and partners' investments throughout their life cycle, coordinating and successfully delivering major projects: a key player in the sector for more than forty-five years, Assystem, with its team of specialist engineers, makes the difference and inspires trust.

Our mission: helping our clients look forward to the Growth To Be

Cleaner energy, lighter aircraft, widespread use of electric transport - these are the challenges which confront Assystem's clients each day and which our 10,200 employees tackle head-on with their know-how, expertise and passion.

How we add value: committing to excellence

Assystem employees are trained to listen, to master and develop their skills, to rise to the challenges posed by innovation, risk management and complexity and to transform our clients' objectives into results across all our projects. With offices in 16 countries, each day and all over the world, our employees share their knowledge and breathe life into our clients' and partners' ideas and projects.

A global Engineering and Innovation Consultancy Group

Assystem has achieved a global presence in the engineering sector through two major business lines:

• Complex infrastructure engineering which accounts for 45% of the Group's pro forma revenue and which mainly concerns the energy sectors (nuclear, conventional, oil and gas);

• Outsourced R&D which accounts for 55% of the Group's pro forma revenue and which is concentrated in the aerospace sector and in transportation.

Assystem brings added value to the complex infrastructure engineeringsegment as a result of its historical background in the nuclear sector and its corresponding experience operating in heavily regulated environnements with complex safety requirements. Linked with the business lines in that segment, the Plant Engineering & Operations division helps clients and partners to optimise their industrial investments, by designing, building, maintaining and, ultimately, dismantling power plants and industrial facilities.

Assystem's outsourced R&D service is provided exclusively for industrial clients. The Group is active throughout the product engineering value chain, from functional analysis to validation, including design, computing and testing. Assystem's Aerospace Engineering division brings its mechanical and technological expertise to aircraft and equipment manufacturers, engine builders…thus participating in all aspects of their projects, at macro or micro level, from research through to execution. The Technology & Product Engineering division brings together the core skills needed for hardware and software development for systems integration and validation in the automotive, rail transport and new technologies sectors.

•••• 45 years of expertise

•••• 10,200 employees

•••• Global presence with offices in 16 countries(Austria, Belgium, Canada, France, French Polynesia and New Caledonia, Germany, India, Morocco, Nigeria, Portugal, Qatar, Romania, Russia, Spain, UAE, UK, Yemen).

•••• €850 million pro forma revenue in 2011

•••• 40% of revenue from international sales

•••• International HQ:

Paris (France)

Breakdown of revenue by business sector:

- Aerospace: 32% - Transportation: 19% - Energy: 36%

of which nuclear: 19%

- Defence: 3% - Other: 10%

Our 10 major clients

AREVA – ALSTOM – EADS-AIRBUS – EDF – GE – PSA – RENAULT– SPIRIT AEROSYSTEMS – ROLLS-ROYCE – TOTAL

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Communications and Investor Relations Department. Tel. + 33 1 55 65 03 08. [email protected]

For more information: www.assys tem.com

Background

1966 to 1995 - the early nuclear years

1966 Creation of Atem, a company specialised in arranging the commissioning of industrial plants 1989 Creation of Alphatem, a subsidiary jointly owned with Cogema, dedicated to the nuclear industry; 1994 Formation of Assystem following the merger of Atem and Alphatem; 1995 Listing on the Paris Stock Exchange, secondary market.

1996 to 2003 - business diversification

1996 Skills are diversified to include product design and development for the aerospace and automotive sectors (following the acquisition of Studia);

2003 Entry in the new technologies sector following a merger with Brime Technologies, France.

2003 to 2010 - global development

2005 United Kingdom and India: Acquisition of Inbis, a British engineering group; Germany: Acquisition of SKI and of Atena, a subsidiary of the German company, MTU Aero

Engines;2008 Creation of Silver Atena following the merger of Silver Software (India) and Atena (Germany); 2010 Creation of n.triple.a, a strategic alliance in nuclear sector with the British engineering group, Atkins.

Since 2011 - A New Path To Growth

2011 Assystem invites companies to build the Growth to Be; 2011 Assystem acquires Berner & Mattner (Germany), a specialist onboard systems manufacturer; 2011 Strategic alliance with Atkins in the offshore wind power sector; 2011 Development in the oil and gas sector through the acquisition of MPH, a group operating in Africa

and the Middle-East.

A New Path To Growth

We believe that today a new model of continuous growth exists; a model which can fulfil the aspirations of our time: the Growth To Be. For the Group, this kind of growth is rooted in four key values: responsibility, creativity, proactivity, solidarity. Assystem's commitment to a model of growth that respects Mankind and our environment reached a new level at the end of 2011 when it joined the United Nations Global Compact.

Governance

Assystem is a public limited company ("société anonyme") with a Management Board and a Supervisory Board. This form of governance allows it to separate its management and control functions effectively.Management at Assystem places great importance on the efficiency of its process for taking major decisions and the flow of information within the Group, with this constant concern notably stemming from its highly decentralised structure. Under the Chairmanship of Dominique Louis, the main shareholder, the Assystem Management Board is mainly comprised of executives who had operations responsibilities: Stéphane Aubarbier, David Bradley, Gérard Brescon, Martine Griffon-Fouco and Gilbert Vidal. Most of them started their careers with the Group as junior engineers.

Since 1995, Assystem has been listed on the NYSE Euronext Paris – Compartment B (ISIN code: FR0000074148– ASY).

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THE FRENCH

INTERMINISTERIAL AGENCY FOR SPATIAL PLANNING AND REGIONAL ATTRACTIVENESS

AN INTERMINISTERIAL TASK-DRIVEN ADMINISTRATION

THE DATAR IS PART OF THE PRIME MINISTER OFFICE IN CHARGE OF PREPARING, PROMOTING AND CO-ORDINATING THE

SPATIAL PLANNING POLICIES CARRIED OUT BY THE CENTRAL GOVERNMENT. BASED ON A SUSTAINABLE DEVELOPMENT AND PLANNING STRATEGY THE DATAR’S ACTION IS DRIVEN BY A TWOFOLD OBJECTIVE :

- Strengthening local areas’ economic attractiveness and competitiveness,

- Securing local areas’ cohesion and stability within the enlarged European Union on the basis of partnerships with local governments and other stakeholders in the field of local development.

Its role consists of :

- Taking part in the design of national strategies supporting economic attractiveness and competitiveness;

- Implementing an active cohesion policy to the benefit of local areas faced with economic and industrial change;

- Supporting regional and local development;

- Coordinating contractual undertakings between the State and the regions on development and territorial development policies;

- Coordinating the implementation of European programmes;

- Preparing Interministerial spatial planning, development and competitiveness Committee meetings during which the major decisions on this subject are made;

- Leading discussion and studies on issues that affect the regions (demography, services, accessibility, sustainable development, town planning, etc.).

- Conducting foresight works and studies on the future of our territories and development policies.

The DATAR has a staff of 200 with various administrative backgrounds or contracted public employees. It works in close partnership with the Prefects, the Regional communities, and is in regular contact with elected officials, directly or via their representative bodies. CONTACT : Press: Chrystelle de CRESCENZO – 01 40 65 10 27 - [email protected]

www.territoires.gouv.fr

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Ernst & Young is a global leader in assurance, tax, transaction and advisory services. With 152,000 people in over 140 countries and a great deal of nationalities working in every location, Ernst & Young is undoubtedly an international firm. But even more so, it is the most globally integrated organization in its field.

Press contactsThierry Derrien Direct Line: +33 (0)1 41 05 44 60Mobile/Cell: +33 (0)6 19 90 87 21 [email protected]

Olivier CasabielheDirect line: +33 (0)1 41 05 44 33

Mobile/Cell: +33 (0)6 855 42 866 [email protected]

FOUR SERVICES TO MEET THE NEEDS OF OUR CLIENTS, French and foreign groups as well as entrepreneurs

• Assurance• Advisoryservices• Tax&Law• Transactions

Our integrated and worldwide organization allows us to bring together multicultural teams and the best experts, so that our clients benefit from a cross-bor-der service of the same high quality wherever they do business around the world. Ernst & Young is the-refore a one of a kind firm among the large interna-tional auditing companies.

ERNST&YOUNG’SCORPORATERESPONSI-BILITYANDCOMMUNITYENGAGEMENTSupporting French cultural institutionsErnst & Young has been the main sponsor of the Opéra de Paris for 10 consecutive seasons and is also involved in other skills-based sponsorship,

with institutions such as the Louvre museum or the Centre de musique baroque de Versailles.

SUPPORTINGTHEDRIVINGFORCESOFOURECONOMY- World Investment Conference: since 2003, Ernst & Young contributes to this event that brings together in La Baule some 500 decision-makers from over 40 countries to attend and host conferences on Eu-ropean competitiveness. On that occasion Ernst & Young presents the annual barometers measuring the attractiveness of France and Europe. For more information about our organization, please visit www.ey.com. - Ernst & Young Entrepreneur Of The Year®: this prestigious business award has been honoring the most creative and inspirational women and men around the globe for 25 years. Since its inception in France, over 2000 leaders of all French regions have participated in this program – that will cele-brate its 20th anniversary this year.- The Ernst & Young Foundation, created in January 2008, supports each year several innovative pro-jects involving manual, technical or craft skills.

ERNST&YOUNGWORLDWIDE

152,000 people

737 office locations

140 countries

US$22,9 billion revenue

ERNST&YOUNGINFRANCE

4,650 people

281 partners

14 office locations

€730 million revenue

KEYFIGURES

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euronews believes that a sensatio-nalist approach to news coverage influences and distorts the viewers’ perception of the events. A news channel’s role is to supply each per-son with the relevant information,

as quickly as possible, to allow the viewer to form his own opinion of the world.

Every 30 minutes euronews provi-des an up-to-the minute news bul-letin with the latest top world news, sport, business and European affairs, a weather forecast and live breaking news as it happens.

euronews news bulletins are com-plete and concise; priority is given to

Launched in 1993, euronews is Europe’s leading international news channel as well as a full multimedia platform for viewers on the move. The channel covers world news with integrity and neutrality in 11 services: Arabic, English, French, German, Italian, Persian, Portuguese, Russian, Spanish, Turkish and Ukrainian.

the facts and stories. Key issues are presented in brief during the daytime and in-depth during morning and evening. euronews complements core news services with a range of topical current affairs and lifestyle programming, looking into the latest technologies, the arts and entertain-ment including cinema, fashion, tra-vel and culture.

euronews broadcasts to more than 350 million households in 155 coun-tries worldwide via cable, digital sa-tellite and terrestrial channels, ma-king its reach truly global. In addition to cable & satellite, euronews also broadcasts via exclusive national windows in 33 countries. 49 national broadcasters take euronews’ signal and broadcast it live on their natio-nal networks, bringing an extra 200 million homes to euronews cable & satellite coverage. euronews is avai-lable in hotels, on airline networks, IPTV, mobile phones and on the in-ternet at euronews.com.

According to the latest EMS Summer 2011 survey, which measures the media consumption of the European elite, euronews has a clear lead over all other international news channels. euronews also subscribes to people-meters in Germany, Spain, Poland, Romania, Switzerland, UK, Belgium, Russia and Lebanon.When looking at the peoplemeters data, euronews enjoys a daily au-dience of 7 million viewers in Europe, far ahead of its competitors.

Find out more on euronews’ website, www.euronews.com and watch all programmes on demand in 11 ser-vices.

euronews BP 161 69131 Lyon Ecully cedex France

t. 33 (0) 4 72 18 80 41 f. 33 (0) 4 72 18 93 71

[email protected] t. 33 (0) 4 72 18 80 00

www.euronews.com www.nocommenttv.com

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With over 1oo years experience in Europe, GE is continuing to invest in and strengthen its pre-sence in numerous Western and Eastern European countries. GE now has go,oooo employees in Europe, with more than 36,ooo people working in Research & Development, Engineering and Manufacturing, tur-ning imagination into products. These employees are constantly developing innovative products and solu-tions for the future in the fields of energy, transport, water, healthcare and aircraft engines. GE invests around €4 billion per year in Europe on R&D.

GE has more than 6o Centres of Excellence and ma-nufacturing sites in Europe - proof of the Group’s commitment to its European operations. There can be no doubt concerning the advantages that Euro-pean countries offer in terms of graduate training programmes, as well as in terms of legislation and standards. GE plans to step up its efforts over the next few years to build on its growth and success in European coun-tries, creating added value for the Group as a whole.

CONTACT GE Laurent Wormser [email protected] + 33 (0)1 43 12 78 90

GE works on things that matter. The best people and the best technologies taking on the toughest chal lenges. Finding solut ions in energy, health and home, transportat ion and f inance. Building, powe-ring, moving and curing the world. Not just imagi-ning. Doing. GE works. For more informat ion, visit the company at www.ge.com.

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Havas (Euronext Paris SA : HAV.PA) is the world’s largest digitally integrated communications group employing approxi-mately 15,000 people. Havas is a multi-cultural, multilingual and decentralized Group through its presence in more than 100 countries and we are global in the most fundamental way: by being local in many, many places.

Headquartered in Paris, Havas operates through a very simple and agile structure made up of two business units: Havas Worldwide and Havas Media. This organization enables us to deliver to our clients truly integrated services.

OUR STRUCTURE

Havas Worldwide, the largest global agency as measured by total num-ber of global accounts (Ad Age Glo-bal Marketers report), incorporates the Euro RSCG Worldwide network (233 offices in 75 countries, inclu-ding the Euro RSCG, Euro RSCG Life, Euro RSCG 4D and Euro RSCG WW PR brands, as well as other agencies with strong local identities).

Arnold, the micro network within Havas Worldwide (16 agencies in 15 countries on 5 continents).

Havas Media, one of the fastest growing media groups, operates in over 100 countries and incorporates the MPG, Arena Media, Havas Sports & Entertainment and Havas Digital networks.

OUR EXPERTISE

The Group offers a broad range of communications services, including traditional advertising, digital & social media, direct marketing, media planning and buying, corpo-rate communications, sales promo-tion, design, human resources, sports marketing, multimedia interactive communications and public relations.

OUR BUSINESS MODEL

One of Havas’s competitive advan-tages lies in putting digital at the core of all the above activities and in-tegrating it into every single agency across the globe. This strategy was first implemented over ten years ago and is a unique winning approach in the industry (Euro RSCG succeeded in the biggest digital pitch of 2009 to win IBM’s global digital business and was also named digital and/or social media agency of record for multi-national companies such as IKEA, Method, P&G, and Sanofi).

Headquartered in

Paris (France)

Global staff

15 000

Present in

+75countries

2011 Revenue

1,645 M€

e

Emerging markets represent

16%of total revenue

Digital accounts for

23%of total revenue

Havas’ missionTo be the world’s best company at connecting BRANDS with PEOPLE using CREATIVITY, MEDIA and TECHNOLOGY.

TOP 10 CLIENTS

Europe

52%

NorthAmerica

APAC &LATAM

32% 16%

WIC_A4.indd 1 13/06/12 10:49

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HISTORY

It bears the name of Charles-Louis HAVAS, founder of France’s first press agency in 1835.

HAVAS was first listed on the Paris Bourse (now Euronext Paris) in 1982. 1991 Eurocom acquired the French advertising group RSCG, leading to the creation of the Euro RSCG Worldwide advertising network. 1996 The company changed its name to HAVAS Advertising and created four operating divisions, the largest of which, the Euro RSCG Worldwide network, established its headquarters in New York in 1997. 2004 In July, the Bolloré Group acquired a stake in the Company’s sharecapital.2007 The MPG network was renamed HAVAS Media. 2009 At the beginning of the year, the Group reorganized into two Business Units, HAVAS Worldwide and HAVAS Media, in order to promote synergies and further reinforce HAVAS’ positioning as the most integrated group in its sector.2011 Havas takes an offensive stance with an external growth plan following the Group’s financial recovery. David Jones becomes CEO of Havas.

Charles-Louis Havas by Stéphane Calais © 2012

OUR PEOPLE

Havas’s most valuable asset is without a doubt our people. People with imagination, intellect, integrity, dynamism, and passion to uncover new opportunities and propose brilliant ideas to move our clients’ business forward across countries and cultures.

OUR COMMITTMENT IN SOCIAL RESPONSIBILITY

Our industry excels at not just advertising or communications but changing people’s behavior. At Havas we firmly believe we have not only an opportunity, but an obligation to use this talent to effect positive change around some of the bigger issues facing the world and that we have to do good to do better. We are the only communi-cations group to have developed a position and demonstrable strate-gy for working with our clients on strategic communications for social responsibility and social media. We deliver our own commit-ment to CSR with our One Young World summit (described by CNN as the «junior Davos»), a nonprofitorganization that provides brilliant young people with a global platform through which to effect positive change.

OUR ROLE IN AN EVOLVING COMMUNICATIONSLANDSCAPE

The revolutions in business and technology, coupled with the emer-gence of information-empowered consumers, have made the commu-nications landscape a new global playing field.

At Havas, we are ushering in the future, making connections between and among brands, people, and communications channels by using creativity, media and technology.

TOP EXECUTIVES

DAVID JONESGlobal CEO, Havas Global CEO, Euro RSCG Worldwide Co-Founder, One Young World

YANNICK BOLLORÉVice-President of Havas, CEO of Bolloré Média,

HERVÉ PHILIPPEDirecteur Général Délégué & Chief Financial Officer

ALFONSO RODES VILÀDeputy CEO of Havas & Chief Executive Officer of Havas Media

JACQUES SÉGUÉLAVice-President

MERCEDES ERRAExecutive President of Euro RSCG Worldwide, President of Euro RSCG France, Founder of BETC Euro RSCG

STÉPHANE FOUKSVice President of Havas, Executive President of Euro RSCG Worldwide

RÉMI BABINETChief Creative Officer Euro RSCG Worldwide

MICHEL DOBKINEGeneral Secretary of Havas

VINCENT BOLLORÉ Havas Chairman of the Board of Directors

Follow us on Twitterwww.twitter.com/HavasGroup

#Havas

HAVAS, 29-30 quai de Dion Bouton 92817 Puteaux Cedex, FranceTel +33 (0)1 58 47 80 00 - Fax +33 (0)1 58 47 99 99

SA au capital de 172 432 004,40€- 335 480 265 RCS Nanterre - APE 7311Z

www.havas.com

WIC_A4.indd 2 13/06/12 10:49

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Dominique Desseigne is the chairman and CEO of Groupe Lucien Bar-rière (GLB), and is also Chairman of the Société Fermière du Casino Municipal de Cannes (SFMC).

LUCIENBARRIÈREHÔTELSANDCASINOSIS:- The leading name for luxury hotels in France. ts hotels can only be found in the very best locations and blend in perfectly with their sur-roundings, offering a whole host of activities, authentic service and total refinement. - The number one name for casinos in France and Switzerland: our casinos can be found in all of France’s finest coastal resorts as well as in all the big cities and in foreign countries. Casinos Barrière are also home to some of the finest restaurants ser-ving up varied and carefully prepared dishes in a lively atmosphere. Their large function rooms are also ideal for hosting high quality events. To build on its leading position in France and enter onto the Euro-pean and international stage, Lucien Barrière Hotels and Casinos have devised plans for rapid yet balanced and long-term expansion whilst staying to true to its values and its market position as well as benefiting from continued support from its founding family so that the majority of its capital remains in France. The company has put in place the following three major action plans which define its expansion strategy: - Consolidate and build on its position as leader in the luxury hotels and resorts sector - Maintain and developp its number one position for casinos in Europe - Increase growth in France and abroad, whilst guaranteeing the group’s solid financial position.

Lucien Barriere Hotels and Casinos is a com-mercial brand that ope-rates hotels and ca-sinos of two separate entities : Groupe Lucien Barriere (GLB) and So-ciete Fermiere du Casi-no Municipal de Cannes (SFCMC.) Lucien Barrière Hôtels and Casinos current-ly operates 39 casinos and 17 luxury hotels* and more than 135 res-taurants including the famous Fouquet’s res-taurant in Paris, 3 mil-lion tables are served and 3,000 shows and entertainment events are held.

Presscontacts:Group Communications Manager Communications Manager for La Baule Manuela Snard - +33 1.42.86.54.07 Lilia Millier - +33 2.40.11.46.53

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THE GROUP IN

2012

25

With operations in 160 countries and 10,000 dealerships, Peugeot

embodies a compelling blend of emotion and the pursuit of perfection.

In 2010, its bicentennial year, Peugeot confirmed its ranking as the world’s

leading French automotive brand, while in 2011, it moved up a notch to

no. 9 in the global league tables, selling 2,114,000 vehicles over the year.

Peugeot is also the only automotive brand to deploy a comprehen-

sive range of mobility solutions, with passenger cars, light commercial

vehicles, scooters, bicycles and a broad array of services available through

Mu by Peugeot.

Peugeot 208

Peugeot 508 RXH

Continuing the story that began 90 years ago near the Eiffel Tower, the

dynamic, creative Citroën brand introduced a new model range in 2010

with the Citroën DS3 – the first of a distinctive line that was extended in

2011 with the DS4 and now the DS5. The brand’s technological leadership

is regularly on display in World Rally Championship racing, where it has won

the Manufacturer title seven times. Services are another focus of innovation,

as demonstrated by the Citroën Multicity mobility solutions web portal.

With 10,000 dealers and operations in 80 countries, Citroën sold 1,436,000

vehicles in 2011.

Citroën C4 Aircross

Citroën DS5

26

CORPORATE PROFILE

B acked by two globally renowned brands, Peugeot and Citroën,

PSA Peugeot Citroën sold 3.5 million vehicles worldwide in 2011,

of which 42% outside Europe. It is Europe’s second largest car-

maker, with revenue of €59.9 billion and operations in 160 countries

worldwide. In 2011, it allocated more than €2 billion to research and

development, in particular in the field of new automotive propulsion

technologies.

Through its subsidiaries, the Group

is also active in other automotive-

related businesses. Banque PSA

Finance provides vehicle financing

in 23 countries. With operations in

150 countries, Gefco is committed

to becoming the world leader in

automotive supply chain solutions.

Faurecia is currently the world’s

sixth largest automotive equipment

supplier and market leader in sev-

eral key vehicle modules.

In early 2012, PSA Peugeot

Citroën and General Motors

formed a global strategic

Alliance built on two main pillars:

the sharing of platforms for

the production of vehicles

in Europe and emerging markets

and the creation of a global

purchasing joint-venture.

P SA Peugeot Citroën pursued its globalisation strategy in 2011,

helping to lift sales outside Europe to 42% of the total, well on track

to meet the targeted 50% in 2015. Gains were posted in each of

the priority markets, with growth of 7% in China, 11% in Latin America and

34% in Russia. Production capacity outside Europe will be increased in 2012

and 2013 with the construction of new plants in China, the extension to the

Porto Real plant in Brazil and the ramp-up of the Kaluga plant in Russia.

GLOBALISATION

Peugeot 408 (Argentina)

27

T he strategy of moving the brands upmarket is also well on track,

with Premium models like the Peugeot 508 and the Citroën DS5

now accounting for 18% of consolidated sales, versus 13% in 2010.

Moreover, the strategy of moving the brands upmarket is being extended

from the Premium models to the entire line-up, so that the Peugeot 208,

for example, offers a higher level of quality and features than the 207.

The strategy is also bringing to market vehicles equipped with the latest

innovations, notably the HYbrid4 diesel hybrid powertrain, introduced

in 2012 on the Peugeot 3008, 508 and 508 RXH and the Citroën DS5.

In this way, it is helping to position the Group in promising segments, while

winning over new customers and enhancing the image of the brands.

Citroën DS3

Leather interior

of the Citroën DS5

Peugeot RCZ

Peugeot 3008 HYbrid4

UPMARKET STRATEGY SUSTAINABLE DEVELOPMENT

In 2011, PSA Peugeot Citroën took its commitment to the next level

by creating a corporate foundation. As expressed in the signature

“A World on the Move”, the Foundation supports social, educational,

cultural and environmental projects related to mobility, which is

one of the keys that

help to unlock access

to employment,

education and culture.

P SA Peugeot Citroën’s strategic vision is grounded in a deep

commitment to responsible growth. In particular, it encourages

sustainable mobility, primarily by carefully managing the environ-

mental footprint of its operations, products and services. Peugeot and

Citroën, for example, both offer comprehensive ranges of low-carbon

vehicles, with powertrains ranging from electric to hybrids, as well as

highly efficient internal combustion engines. The Group also acts as a

highly engaged corporate citizen in every country where it is present,

through its supplier relationships and its environmental and community

outreach programmes. Lastly, it is deploying human resources policies

that promote the personal growth and fulfilment of its employees.

28

Corporate Communications75, avenue de la Grande-Armée – 75016 Paris – France

Phone: +33 (0)1 40 66 55 11 – Fax: +33 (0)1 40 66 54 14

www.psa-peugeot-citroen.com

75,000 in Russia

2,060,000

in Europe

326,000in Latin America

2011 vehicle sales by region

404,000 in China

2ndlargest carmaker

in Europe

3.5

million vehicles

sold worldwide in 2011

209,000employees

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29

SIEMENS HAS BEEN OPERATING IN FRANCEFOR160YEARS.ITISTHETOPEUROPEANHIGHTECHNOLOGY GROUP, GIVING PRIORITY TO INNOVATION IN INDUSTRY, ENERGY, INFRASTRUCTURE&CITIESANDHEALTHCARE. Siemens, Europe’s leading high-tech company, has been based in France for 160 years and prioritizes innovation in the fields of industry, energy, health-care and sustainable solutions for metropolitan areas and their infrastructures. Through its 7,000 strong workforce, eight production sites, numerous partnerships with universities and higher educa-tion institutions, and competitive clusters, Siemens France plays an active part in economic develop-ment in France and abroad. Siemens France has se-ven R&D centers, six of which are centers of exper-tise working for the company throughout the world in all high-tech sectors, such as automatic transpor-tation systems,metallurgy, energy transport and distribution, sof-tware package design and production, fire detection,and mechatronic systems. Siemens France therefore generates over a third of its turnover from exports.In 2011, Siemens France recorded an order volume of €2.3 billion (at 30/09/2011).

SIEMENSISAEUROPEANGROUPOFWORLD-WIDESTATURE, a leader in the fields of electronics and electrotechnology. It is a major player in green technologies: its specialist portfolio of products and solutions now represents over one third of its reve-nue, at €28 billion. 2011 was a very good year for Siemens, in spite of a slowdown in the world eco-nomy. Operating profit increased by a record 36% to €9.1 billion, and income from continuing operations rose by almost two-thirds to €7 billion. New orders

CONTACTDamienRebourgDirecteurdelaCommunication SiemensFranceTel:[email protected]

Since 2005, Siemens has been a partner to the World Investment Conference (WIC), and is now supporting the 10th conference to be held in La Baule from 20th to 22th of June 2012.

were up too, by 16%, reaching €85.6 billion. After announcing its withdrawal from nuclear, the group is demonstrating its determination to find new environ-mentally friendly ways of producing energy. The re-venue figure for its Environmental Portfolio is in fact continuing to grow, to stand at €30 billion.

INVESTINGINR&DTOPROMOTESUSTAINABLEGROWTHIn 2011, Siemens devoted €3.9 billion to R&D expenditure, or 5.3% of its revenue. Over 28,000 employees, spread over 178 locations in over 30 countries, constantly add to its worldwide portfolio of inventions and patents at a rate that puts it in first place as a patent filer in Europe and 9th in the USA. In line with its Open Innovation strategy, the Group has entered into over 1,000 partnerships with univer-sities, research institutes and industrial companies.This is how it works with electricity suppliers in Ger-many and in Finland and also with prestigious re-search institutes in the Netherlands to make CO2 capture technologies available more quickly in power plants.

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