Workplace Strategy Update and the Changing Nature of...
Transcript of Workplace Strategy Update and the Changing Nature of...
Workplace Strategy Update and the Changing Nature of Work
Diane Coles, MCR PrincipalWorkplace Management Solutions
Pat Turnbull, IFMA Fellow, LEED AP, MA President & COO Kayhan International
• Where We Were in 2012• 2014: Changing the Conversation
from Cost to Value• CBRE Case Study• Future View & Challenges
Agenda
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
2012: Where We Were
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Starting the Conversation:Using space to drive Strategy and Change in Workplaces
Competition
Culture Conservation
Community
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
2012 – Research uncovered 5 Key Business Drivers of Workplace Innovation
2014: The Changing Conversation
from Co$t to Value
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
A few years ago, ‘space’ was considered a business cost without direct impact on business strategy and goals.
Today, space is seen as a strategic tool to drive performance and business results.
‘Show me the money’!
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
BOSTI
Average Cost of Building
Operation
82%People
3%Operations & Maintenance
10%Technology
5%Facilities
1/2%Design
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
2014: Changing the Workplace Conversation
1. Attract & Retain Talent2. Employee Engagement3. Enterprise Alignment 4. Workplace Planning5. Enabling & Measuring
Performance 6. Health & Wellness
Key Trends:
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Trend 1: The War for Talent
Finding & keeping good people -recognize them early and often, explicitly linking their individual goals to corporate ones, and letting them help solve the company’s biggest problems.
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
The War for Talent: MobilityRobert Half Survey
1400 CFO’s
• 46% said tele-commuting is second only to salary as the best way to attract top talent
• 33% said tele-commuting was the top draw
“To win in the marketplace you must first win in the workplace.”
Doug Conant, CEO, Campbell Soup
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
War for Talent: Multi-Gen Workforce
Towers Watson, 2010 study: ‘Strategies for Growth’, surveyed more than 700 Global companies to identify the 4 top C-suite workforce areas of concern as:
1. Loss of talent in key skills areas2. Lack of succession planning/management3. Inability to attract & retain talent4. Low levels of employee engagement
Millennials
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
The War for Talent: ‘Experience’ Economy
Motorola Mobility - Google
‘Products and goods that evoke emotion through experiences are perceived to have greater value’.
Sodexo 2014
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Trend 2: Employee Engagement
Engaged Employees are committed to the organization'sgoals & values, are motivated to contribute to organizational success, and are able to enhance their own sense of well-being.
Gallup, 2013
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Employee Engagement:‘Discretionary’ Effort = Productivity Booster
• Employees care about their work and their company.
• They don't work just for a paycheck and the next promotion.
• They work on behalf of the organization's goals and they use ‘discretionary effort’.
s
Employee Engagement: Drives Better Business Outcomes
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
• Companies with engaged workers have 6% higher net profit margins(Towers Perrin).
• Companies with engaged workers have five times (5X) higher shareholder returns over five years (Kenexa).
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Employee Engagement: Building Brand with a Higher Purpose
In order to attract and retain the best, most committed talent, employers had better demonstrate how they use business as a force for good, not just talk about it.
CEO’s are beginning to understand that the next generation of workers is demanding more than a paycheck—they want a purpose.
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Trend 3: Enterprise Alignment
The ‘Super Nucleus’The integration of people, place and technology, as the hub of a new business model, requires operational enablement.
Workplace Strategy
FM
Technology Strategy
IT
CRE& FM
OtherFINANCE
ITHREnabled
Employee = Productive Workforce
Corenet, The Leader
& FM
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
“A Roadmap for Quick Expansion into New Territories”
Workplace Strategy
FM
Technology Strategy
IT
MarketingSales
Workforce Planning
HR
Operations
Business Strategy
“The AWESOME project has fundamentally changed the way that SCAN looks at its business model”
Hank Osowski, SVP, Business Development
Enterprise Alignment: Strategy & Corporate Agility
Challenge 4: Workforce Planning
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Enterprise Alignment:Space & Technology to enable a Distributed,
and Mobile Workforce
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Trend 4: Workforce Planning:Envisioning the Future
Parsons (2010):‘Workforce planning is about determining the requirements of the future workforce and the resources needed to ensure that considerations are aligned with the strategic plan.’
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Workforce Planning: The Art of the Long View
‘Most senior executivespend…about 2.4% of management time building a corporate view of the future’.
Hamel & Prahalad, Competing for the Future
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Workforce Planning: A New Focus
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Workforce Planning: Workforce Intelligence
Attraction & RetentionWorkforce planning dataTurnover rateEmployee satisfactionRevision/return rateRemote worker request rateReason for not accepting job offerRideshare data
Employee EngagementEmployee engagement surveysFocus groups
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Workforce Planning: Workforce Intelligence
Space Utilization StudiesObservationalSurveysSelf reportedFocus groups
Other SourcesMeeting room dataSecurity system dataFood service data IT log in data
Work on the Move Chapter 5 “Implementing a Mobile Workplace Strategy” Chris Hood & Marcus Bowen
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Workforce Planning: Workforce Intelligence
The Internet of Everything(impact on workplace analytics and the digital workplace)
Sources for remote worker data information
• VPN login information• Telecommunications system • Smartphone use• Sensors / GIS / RFIDs• Wireless / VOIP
IT Strategic Plan• Upcoming infrastructure plans• System enhancements• IT Capital project planning
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Trend 5: Enabling & Measuring Performance… with an increasingly global, mobile and distributed workforce
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
CBRE | Delos Living 10
Enabling & Measuring Performance
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Enabling & Measuring Performance
To be or not to be...remote!
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Enabling & Measuring Performance:3rd Party Tools Measuring Employee Productivity
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
HEALTHCARE COSTSMore than 40% of owners
report 1%-5% costreduction
OCCUPANT PRODUCTIVITY
More than 25% of ownersreport 3% or more
improvement
EMPLOYEE SATISFACTION & ENGAGEMENT
66% of ownersreport improvement, (with
30% at a high level of improvement)
ABSENTEEISM30% of owners
report costreductions of varying
ranges
Trend 6: Health & Wellness
Benefits reported by Building Owners on the Impact of Design + Construction Decisions on Occupant Health.
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Support Relaxation andIncrease Mental Acuity
Improve Digestive Health
Decrease Stress
Enhance Thermal Comfort
Joint Relief and Posture Support
Maximize Overall HealthIncrease Energy throughcircadian lighting
Reduce Eye Strain
Improve Cardiac andRespiratory Health
Strengthen ImmuneSystem Health
Hydrate
Health & Wellness: ‘Wellness Dial’ + Health Impact
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Health & Wellness: Ergonomics in the workplace
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Health & Wellness: Sit-to-Stand and treadmill desks
Motorola Mobility
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Health & Wellness: Walking Meetings
CBRE Case Study
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CASE STUDY: CBRE WORKPLACE VISION
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‘Create a workplace that improves
the quality of life for our employees and
drives our business performance’
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12345
UNDERUTILIZED SPACE
NO ROOM FOR GROWTH
DATED TECHNOLOGY
NEEDED COLLABORATION
OPPORTUNITY TO LEAD
CBRE STARTING POINT
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EFFECTIVENESS
LEADERSHIP
EXCITEMENT
CBRE | Delos Living 38
• Collaboration• Technology• Productivity
• Lead by example• Bold change• High-risk, high-reward
• Create “wow factor”• Disrupt the industry thinking• Liberate our professionals
CBRE WORKPLACE VISION:(enterprise alignment)
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
CBRE - 51% AVERAGE , 72% PEAK UTILIZATION
CBRE | Delos Living 39
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
CBRE – Created Opportunities to Connect
CBRE | Delos Living 7 | 7CBRE|WORKPLACESTRATEGY
CBRE Variety – 16 SPACES TO WORK1. CLIENT CONFERENCE ROOM
2. TEAM HUDDLE ROOM
3. OPEN TEAM AREAS
4. OFADS
5. NEIGHBORHOOD TOUCHDOWN SPACE
6. FOCUS ROOM
7. WORKSTATIONS
8. TEAM TABLE
9. BANQUETTE & CAFE TABLE IN THE HEART
10. BAR SEATING IN THE HEART
11. GARDEN AREA
12. OPEN MEDIA:SCAPE SPACE
13. LOUNGE SEATING IN THEHEART
14. PHONE BOOTHS
15. RISE CAFE
16. TREADMILL WORKSTATION16
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151413
1211109
8765
4321
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
AIREnhanced Air Filtration
WATERFiltered Water Hydration Stations
NOURISHMENTNutrition Tips NutritionalSnacks
LIGHTCircadian Lighting System™
FITNESSInviting StairsLumbar Supporting Floor Core TreadmillDesksStretch AreaKybun standing pad
COMFORTAcoustic Damping Walls(throughout)Ergonomic Workstations(throughout)Photo catalytic Surfacing EMFShielding
MINDWindow Planters Aromatherapy
CBRE LA Office –Wellness Features
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Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
AIR WATER NOURISHMENT LIGHT FITNESS COMFORT MIND
HOLISTICALLY ADDRESSINGTHE HUMAN-ARCHITECTURE INTERFACE
CBRE - World’s First ‘Well Certified’ Office
CBRE | Delos Living 11
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
CBRE Los Angeles OFFICE• 100% Free Address• 30% Less Space / $9MM Savings• 97% Rate of Satisfaction• 93% Rate of Performance Improvement• Averaging over 500 visitors per month• 2014 on pace to be best year ever
WELL BEING STANDARD• 1st Commercial Office Space• 75% Feel Healthier• 40 Commercial Projects Underway (>5M RSF)• Representing 5 Countries on 4 Continents• 1,000 professionals attending Well 2014 Conference
CBRE | Delos Living 44
Innovation: INTRODUCING NEW IDEAS, DEVICES,and METHODS for WORKING
Future Views and Challenges
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Future View & Challenges:How do we use Big Data in Workplace Strategy?
Place:• Smart Building• Sensors, RFID• CAFM, IWMS, CMMS• BIMPeople:• Workforce Data• Space Utilization• Productivity
Issue: Cooperation / Coordination with multiple vendors
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Future View & ChallengesWhat information will help Inform Decision-Making?
The dawn of
Workplace Informatics:
• People• Process• Place• Technology
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Future View & ChallengesWho will Manage, Analyze and Interpret the Data?
The dawn of ‘Workplace Intelligence’:
• Workplace Technologist• Data Visualizer• Workforce Strategist• Workforce Intelligence
Officer• Workplace Experience
Officer
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Future View & Challenges:Who will LEAD Workplace Strategy?
FM?HR?IT?RE?
Resources:
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Internationaler Facility Management Kongressam 20./21. November 2014 an der TU Wien
Resources: Work on the MoveFree e-copy for every attendee
Courtesy of the IFMA Foundation:undationhttp://foundation.ifma.org/thank-you-tu-wien-ifm-kongress-attendees