Working With The Press
8
Working With The Press Working With The Press Guidelines Guidelines Answer Honestly Answer Honestly Respond Promptly Respond Promptly Reports/Surveys are Public Reports/Surveys are Public Don’t Pick and Choose Don’t Pick and Choose Avoid Jargon Avoid Jargon “ “ I Don’t Know” I Don’t Know” Accuracy Accuracy Know Reporters Know Reporters Availability Availability
-
Upload
katell-martin -
Category
Documents
-
view
17 -
download
0
description
Working With The Press. Guidelines Answer Honestly Respond Promptly Reports/Surveys are Public Don’t Pick and Choose Avoid Jargon “I Don’t Know” Accuracy Know Reporters Availability. The Role of Reporters. Help Reporters Common Errors - PowerPoint PPT Presentation
Transcript of Working With The Press
Working With The PressWorking With The PressGuidelinesGuidelines
Answer HonestlyAnswer Honestly Respond PromptlyRespond Promptly Reports/Surveys are PublicReports/Surveys are Public Don’t Pick and ChooseDon’t Pick and Choose Avoid JargonAvoid Jargon “ “I Don’t Know”I Don’t Know” AccuracyAccuracy Know Reporters Know Reporters AvailabilityAvailability
The Role of ReportersThe Role of Reporters
Help ReportersHelp Reporters
Common ErrorsCommon Errors
The Press and School Board The Press and School Board MeetingsMeetings
The News ConferenceThe News Conference
What People Want to Know What People Want to Know About SchoolsAbout Schools
News Topics in SchoolNews Topics in SchoolTimelinessTimelinessLocal Events Local Events Names Names Innovation Innovation Evaluation Evaluation ControversyControversyMoney Money New PositionsNew PositionsAnticipation of ConsequencesAnticipation of Consequences
Types of StoriesTypes of Stories
The News StoryThe News Story
The Feature StoryThe Feature Story
The Special ColumnThe Special Column
The Photographic StoryThe Photographic Story
EditorialsEditorials
Letters to the EditorLetters to the Editor
FillerFiller
Quality of WorkQuality of Work
Clear, Concise, SimpleClear, Concise, Simple Familiar WordsFamiliar Words Avoid JargonAvoid Jargon Simple SentencesSimple Sentences Action VerbsAction Verbs Identify PeopleIdentify People Personalize MessagePersonalize Message Avoid AdjectivesAvoid Adjectives
Getting The News To The Press
News Reporting FormNews Reporting Form
Name of School: _______________Name of School: _______________ Date: ______________Date: ______________
Who: ______________________________________________Who: ______________________________________________
What: ______________________________________________What: ______________________________________________
Why: ______________________________________________Why: ______________________________________________
When: ______________________________________________When: ______________________________________________
Where: ______________________________________________Where: ______________________________________________
How: ______________________________________________How: ______________________________________________
Picture possibilities: __________________________________Picture possibilities: __________________________________
Remark: _____________________________________________Remark: _____________________________________________
Reporter: ____________________ Phone: ____________Reporter: ____________________ Phone: ____________
For Your InformationFor Your InformationEvent:Event: Homecoming ParadeHomecoming ParadeDate:Date: Friday, September 15Friday, September 15thth
Time:Time: 2:00 pm2:00 pmPlace:Place: Main StreetMain StreetDetails:Details: The parade begins at the high The parade begins at the high
school and ends at the football school and ends at the football fieldfield
For Information: Chad BahnksFor Information: Chad Bahnks 932-2151932-2151
