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WORK PLAN BBA 2017-18
ARYANS GROUP OF COLLEGES,RAJPURA NEAR CHANDIGARH 1
ARYANS GROUP
OF
COLLEGES
WORK PLAN
BBA
(2nd
YEAR)
2017-2018
“We teach, model, and encourage a love of learning,
Collaboration , and compassion for others”
WORK PLAN BBA 2017-18
ARYANS GROUP OF COLLEGES,RAJPURA NEAR CHANDIGARH 2
S.NO CONTENT
1 Parameters and Modalities of Assessment
Rules & Regulations
Code of conduct
2 Hostel Rules
Library Rules
Dress code
3 Environmental Awareness
4 List of Holidays
5 Marking Scheme for MST’s & Final Examination
6 Course syllabus Structure
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PARAMETERS AND MODALITIES OF ASSESSMENT
This syllabus is subject to any modification if required by the university.
In case a holiday is declared on a day scheduled for a test, it will be rescheduled.
Mid - Semester Examination will be based on syllabus covered till that period of time.
The Question Papers will be based on University(MRS-PTU) Pattern.
Student has to submit his/her assignments as per the prescribed
dates given by the Subject Teacher.
40 Marks (internal) are assigned on the basis of student’s performance in MST’s , assignments, attendance, Class Tests, class
behavior & class presentation.
Marks Distribution is as follows:-
MST’s 12 Marks
Class Assignment 18 Marks
Class Presentation 8 Marks
Attendance 4 Marks Class Test 4 Marks
Class Behavior 4 Marks
Students must clear their dues from
Accounts/Library/Department/Canteen before taking their Admit
Cards.
No Request for any Re-test, Re-consideration of awards shall be entertained.
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RULES AND REGULATIONS
Code of Conduct
All the students must ensure that the campus of the Institute
and its facilities are maintained in a neat and clean way.
All the students must strictly abide by the instructions issued
from time to time and conveyed through notice board of the
institute.
Students must be seated in the classroom prior to five minutes
before the schedule time, no student will be allowed to leave
the class, once the teacher is in the classroom.
The academic regulations of the university require a student to
attend 75% of attendance to be eligible to take the examination.
However, it is desirable that all students must attend all the
lecture. Students having attendance 75% and above will be
suitably awarded.
All students must check the notice board and the class bulletin
boards regularly to keep themselves updated about their
academic schedules.
Students are not allowed to loiter unnecessarily in the
institute/computer lab/library/hostel/canteen during class hours,
strict action will be taken if anybody is found guilty.
All students must maintain strict behavioral decency and
discipline .Any such act, which is unbecoming of a student,
may lead to cancellation of his/her seat.
Students should maintain discipline in computer
labs/library/Chemistry lab/class room and take proper care of
equipments/machines in labs. Mishandling/Damage of any
equipment may lead to fine.
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All students must follow the college dress code as per
instructions. No cut jeans or fashionable/Casual Dress is not
allowed
Students must carry their Identity/Smart Cards to the institute
everyday and to be produce on demand.
Cigarettes smoking/alcohol/narcotic drugs or consumption of
any alcoholic beverages are strictly prohibited in and around
the ACE premises.
Use of Mobile phones are strictly prohibited
Suspension / Expulsion orders can be implemented with
regards to any student at any point of time on the
following grounds:
Willful violation of any rules & regulations of institute
Misuse of Computer facilities/Cyber crime: Any students
found downloading or browsing any obscene material
shall be liable to strict punishment.
Non-attendance of classes / tutorials as per institute
norms.
Non-payment of institute dues.
Abusive behavior towards peers/juniors/faculty or staff in
the college, sending objectionable emails to faculty and
staff.
No student is allowed to move out of the campus before
4pm.
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HOSTEL RULES
A Hostler will have to stay in the room allotted to him or her at the
time of admission.
Inmates of each room are jointly held responsible for the furniture and other things. Any damage to the hostel property is recoverable from them.
Guests/outsiders are strictly prohibited from entering hostel premises without prior permission from the warden.
Once a student has paid and has been allotted hostel room, under no circumstances the money will be refunded.
Students may be expelled from the hostel for violation of rules and regulations, such as theft, ragging and abnormal behavior, use of drugs, alcohol, and indiscipline. A student expelled on disciplinary grounds shall forfeit his/her fees and deposit.
Management reserves the right to reject any applicant’s admission
to the hostel.
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LIBRARY RULES
Library membership is compulsory for all the students.
Library membership will be valid for one academic year. Students will
have to get their membership renewed at the beginning of each new
academic year.
One single bar-coded ticket shall be issued to each student for borrowing
books from the library. Student can borrow a maximum of two text books
on that ticket.
Reader library card/Smart card are non-transferable.the student
himself/herself will be responsible for any misuse of his/her card.
Exchanging cards among students is strictly prohibited.
Text Book shall be issued to the students for a maximum period of 7 days.
Request for re-issuing the books will be entertained after one day.
Students would be provided digital & online library facility.
Books marked “NOT TO BE ISSUED”, journals /references, magazines,
newspapers, project reports, audio/video cassettes shall not be issued to
the students. However, they can make use of them in library premises.
Borrowers shall be responsible for the safe return of the books to the
library. While borrowing a book, student must ensure that book is in good
price of the book, if any damage or loss of the book is noticed at the time
of returning the book in the library.
Bags, folders, personal books, magazines, big purses etc. are not allowed
inside the library and are to be kept at property counter.
No book shall be taken away from the reading tables without
permission from the librarian.
Newspapers must not be removed from the newspaper stand.
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Scribbling/ underlining on the books is strictly prohibited .Two books at a time will be issued for a maximum period of one week.
When a Student is free from a class he should utilize Library or
Computer lab facilities rather than sitting idle.
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ARYANS GROUP OF COLLEGES,RAJPURA NEAR CHANDIGARH 9
DRESS CODE
For Summer For Winter
White Shirt
Grey Blazer/Sweater
Grey Trouser
White Shirt
College Tie & Belt
College Tie & Belt
Formal Black Shoes with Laces
Formal Black Shoes with Laces
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ARYANS GROUP OF COLLEGES,RAJPURA NEAR CHANDIGARH 10
ENVIRONMENTAL AWARENESS
1. 8th
March Wednesday International women day
2. 22nd
March Wednesday World Water Day
3. 22nd
April Saturday Earth Day
4. 5th
June Monday World Environmental Day
5. 1-7th
July Saturday-Friday Vanmahotsava Week
6. 11th July Tuesday World Population Day
7. 16th September Saturday International Ozone Day
8. 11th October Wednesday International Girl Child Day
9.
13
th October
Friday
International Day for Natural
Disaster Reduction
10.
24th October
Tuesday
International Day of
Climate Action
11.
7th
November
Tuesday
Infant Protection Day; World Cancer
Awareness Day
12.
1
st December
Friday
World AIDS Day
13.
2
nd December
Saturday
Pollution Prevention Day
14. 10th December
Sunday
Human Rights day
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LIST OF HOLIDAYS
S. No. Name of the Holiday(s) Date Day of the week
1 Guru Gobind Singh Jayanti 5th
January Friday
2 Republic Day 26th January Friday
3 Holi 02nd
March Friday
4 Vaisakhi 14th April Saturday
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MARKING SCHEME FOR MST & FINAL EXAMINATION
Examination Specifications
MST Pattern :
Max. Marks: 40 Time Allowed: 2 Hours Section A: All Questions will be compulsory
10 Marks
Section B: Attempt only three out of four 30 Marks
Final Examination:
Max. Marks: 60 Time Allowed: 3 Hours
Section A: All Questions will be compulsory 20 Marks
Section B: Attempt only five out of three 20 Marks
Section C: Attempt any two out of three 20 Marks
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ARYANS GROUP OF COLLEGES,RAJPURA NEAR CHANDIGARH 13
COURSE STRUCTURE AND TEACHING SCHEME
BBA 4th
Semester
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RESEARCH METHODOLOGY
Subject Code –BBAD1- 414 L T P C Duration – 45 Hrs. 4 0 0 4
Course Objectives: The course aims at equipping students with an understanding of the
research process, tools and techniques in order to facilitate managerial decision making.
UNIT-I (12 Hrs.)
Research Methodology: Definition, Objectives, Role, And Scope in Management Research, Process of Research, Limitations & Types, And Research Design: Formulating the Research
Problem, Choice of Research Design, Types of Research Design, and Sources of Experimental
Errors. UNIT-II (11 Hrs.)
Sampling: Advantages and Limitation of Sampling, Sampling process, Types of Sampling:
Non-Probability Sampling Techniques, Probability Sampling Techniques, Sampling and Non Sampling Errors. Data Collection: Primary, Secondary Data Collection, Observation Methods
and Survey Method: UNIT-III (11 Hrs.)
Measurement Concept, Levels of Measurement—Nominal, Ordinal, Interval and Ratio Attitude Measurement: Comparative Scaling techniques, Non-comparative Scaling techniques, Questionnaire Designing: Types, Guidelines for developing a good questionnaire
UNIT-IV (11 Hrs.)
Data Preparation and Analysis: Editing, Coding, Cross Tabulation and Practices through
Excel (Basic Concepts), Report Writing: Types of Research Reports, Guidelines for Writing a Report, Report Format, Guidelines for evaluating a report. Course Outcomes: The syllabus will create an awareness of the Process of Research, the tools and techniques of research and generation of reports. Recommended Books
1. C.R. Kothari, ‘Research Methodology’, New Age International Publishers.
2. K.V. Rao, ‘Research Methodology’, Sterling Publishers.
3. Srivastava and Rego, ‘Business Research Methodology’, Tata McGraw Hill.
4. Rajinder Nargundhkar, ‘Marketing Research’, Tata McGraw Hill.
5. Cooper and Schindler, Business Research Methods, Tata McGraw Hill.
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FINANCIAL MANAGEMENT
Subject Code -BBAD1- 414 L T P C Duration – 45 Hrs. 4 0 0 4
Course Objectives: Students will equip themselves with topics in corporate finance, how the
finances are managed and their reflections on the fundamental decisions to be taken by the corporate and finance world.
UNIT-I (11 Hrs.)
Introduction: Scope of Financial Management, Traditional Approach; Modern Approach; Objectives of Financial Management; Investment Decisions; Financing decisions; Profit Maximization vs. Wealth Maximization, Sources of Long Term Financing.
UNIT-II (12 Hrs.)
Capital Budgeting: Meaning, Importance and Various Techniques; Pay Back Methods; Post
Payback Period; Rate of Return Method; Net Present Value Method; Internal Rate of Return Method; Profitability Index Method.
UNIT-III (11 Hrs.)
Cost of Capital: Introduction; Measurement of Cost of Capital; Cost of Equity Shares; Cost of preference Shares; Cost of Debt; Calculation of Overall Cost of Capital Based on Historical and Market Rates (Fundamentals Only).
UNIT-IV (11 Hrs.)
Capital Structure: Introduction; Capital Structure Decisions; Net Income Approach, Net Operating Income Approach; M & M Approach; Traditional Approach. Working Capital: Meaning, Factors Affecting Working Capital Management and Sources of Working Capital. Course Outcomes: The students will understand the basic concepts of Financial Management
and the role of Financial Management in decision-making. It will provide understanding of nature, importance, structure of finance related areas and to impart knowledge regarding source
of finance for a business.
Recommended Books
1. M.Y. Khan and P.K. Jain, ‘Financial Management, Text, Problems & Cases’, Tata
McGraw Hill Company, New Delhi. 2. S.N. Maheshwari, ‘Financial Management – Principles & Practice’, Sultan Chand & Sons.
3. Prasanna Chandra, ‘Financial Management: Theory and Practice’, Tata McGraw Hill.
4. Sheeba Kapil, ‘Financial Management’, Pearson Education. 5. V.K. Bhalla, ‘Financial Management and Policy: Text and Cases’, Anmol Publications
Pvt. Ltd.
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CONSUMER BEHAVIOUR
Subject Code – BBAD1- 415 L T P C Duration – 45 Hrs. 4 0 0 4
Course Objectives: This course aims at enabling students to understand the various aspects of consumer behaviour, the external and internal factors that influence consumer behaviour and to apply this understanding to the development of marketing strategy.
UNIT-I (11 Hrs.)
Consumer Behaviour: Nature, Scope & Application, and Consumer Buying Behaviour: Consumer Decision Making Process (Five Step Model), Factors Affecting Buying Behaviour, Purchase Behaviour, Buyer’s Role.
UNIT-II (12 Hrs.)
Consumer as an Individual: Consumer Motivation: Needs & Goals, Positive & Negative
Motivation, Types & Systems of Needs Hierarchy & Trio of Needs, Introduction to Personality:
Theories, Product Personality, Perception: Concept and Elements of Perception and Attitude with Reference to Consumer Behaviour.
UNIT-III (11 Hrs.)
Consumer in Social & Cultural Setting: Reference Groups: Concepts, Factors Affecting Reference Groups, Family: Functions of Family, Family Decision Making, Family Life Cycle
Social Class & its Measurement, Culture & Sub Culture: Definition & Influence.
UNIT-IV (11 Hrs.)
Consumer Decision Making: Introduction to Opinion Leadership Process Diffusion of Innovations: Diffusion Process, Adoption Process, And Introduction to Consumer Decision Making: Levels, Decision Making Process, Various Views of Consumer Decision Making, and Models of Consumer Decision Making. Course Outcomes: The student gets enabled to explore the mysterious world of the consumer’s psyche and guidelines to the students to understand what makes consumers to purchase particular product or avail a particular service. Recommended Books
1. Schiffman & Kanuk, ‘Consumer Behavior’, Pearson Education.
2. Engel, Blackwell & Miriard, ‘Consumer Behavior’, Dryden Press. 3. R. Majumdar, ‘Consumer Behavior: Insights from the Indian Market’, PHI Course Pvt.
Ltd., New Delhi. 4. Bitta Loudon, ‘Consumer Behavior’, Tata McGraw Hill New Delhi.
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ARYANS GROUP OF COLLEGES,RAJPURA NEAR CHANDIGARH 17
BUSINESS LAW – I
Subject Code – BBAD1-416 L T P C Duration – 45 Hrs. 4 0 0 4
Course Objectives: The course will develop understanding of the essential elements of contract law including formation, termination, current issues/changes. This course is intended to make students understand various Acts applicable in business.
UNIT-I (11 Hrs.)
Law of Contract: Introduction, Kinds of Contracts, Offer and Acceptance, Consideration, Capacity of Parties, Free Consent, Legality of Object, Performance and Discharge of Contract
Remedies for Breach of Contract, Introduction to the Concept of Agent and Different Types of
Mercantile Agents, Bailment and Pledge, Indemnity and Guarantee.
UNIT-II (12 Hrs.)
Sale of Goods Act: Introduction, Formation of Contract, Condition and Warranties, Difference between Transfer of Property and Possession, Right of an Unpaid Seller, Performance of Contract of Sales.
UNIT- III (11 Hrs.)
Negotiable Instrument: Introduction, Bills of Exchange, Promissory Note, Cheque, Parties of Negotiable Instrument, Negotiation, Presentation, Discharge and Dishonour of Negotiable
Instrument Rules of Evidence, Banker and Drawer.
UNIT-IV (11 Hrs.)
Law of Partnership: Introduction, Formation, Rights Duties, Liabilities of Partners, Dissolution of Partnership Firm, Limited Liability Partnership. Salient Features of RTI Act, Consumer Protection Act 1986: Objectives Features, Structure. Course Outcomes: The students will be acquainted with a basic and elementary knowledge of the subject. The students will be well versed with the various regulations affecting business and to familiarize the students with such regulation. Recommended Books
1. N.D. Kapoor, ‘Element of Mercantile Law’, Sultan Chand & Sons.
2. M.C. Kuchhal, ‘Business Law’, Vikas Publication.
3. Gulshan Kapoor, ‘Business Law including C. Law’, New Age International.
4. Akhileshwar Pathak, ‘Legal Aspects of Business’, Tata McGraw Hill Education.
5. Bare Acts: Indian Contract Act, 1872, Sale of Goods Act 1930.
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INCOME TAX ACT
Subject Code-BBAD1- 418 L T P C Duration: 45 Hrs. 4 0 0 4
Course Objectives: The objective of Income Tax Act as a subject will be to make students
comfortable with the basic provisions of income tax so that they should have understanding of some of the practical aspects of taxation.
UNIT-I (11 Hrs.)
Basic Concepts, Agricultural Income and its Assessment, Basis of Charge, Exempted Income.
UNIT-II (12 Hrs.)
Heads of Income: Income from Salaries: Calculation of Gross and Net Salary, Income from
House Property. UNIT-III (12 Hrs.)
Income from Business and Profession, Capital Gains, Other Sources, Set Off of Losses, Set Off and Carry Forward of Losses, Aggregation of Income,
UNIT-IV (10 Hrs.)
Deductions to be Made in Computing the Total Income, Assessment of Individuals Income Tax Authorities, Procedure of Assessment, (Practical Aspect of Filing of Return to be Stressed), Collection of Tax. Course Outcomes: The students will be exposed to the various provision of Income Tax Act relating to computation of Income individual assesses only.
Recommended Books
1. Lal, ‘Income Tax’, Pearson Education. 2. Hariharan, ‘Income Tax’, Tata McGraw Hill Education.
PRODUCTIONS & OPERATIONS MANAGEMENT
Subject Code: BBAD1 - 418 L T P C Duration: 45 Hrs. 4 0 0 4
Course Objectives: This course will help the students to understand the importance of understand the whole process of manufacturing a product or a service, focusing on the concept of optimum utilization of resources and minimization of costs.
UNIT-I (12 Hrs.)
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Production and Operations Management; its Functions and Relationship with Other Functional Areas, Facility Location Decision, Layout Decision, Product and Process Layout, Capacity Planning.
UNIT-II (11 Hrs.)
Production Planning and Control: Planning, Scheduling, Routing etc. Assembly Line
Balancing, Work Study: Method Study and Time Study, Work Simplification, Productivity Linked Incentives.
UNIT-III (11 Hrs.)
Inventory Management – Concepts, Classification: Objectives: Factors Affecting Inventory Control Policy: Inventory Costs: Basic EOQ Model: Re-Order Level: ABC Analysis, Supply Chain Management, and Brief Introduction to JIT.
UNIT-IV (11 Hrs.)
Quality Management: What is Quality, Quality as a Corporate Strategy, Statistical Methods, SPC Control Charts, Acceptance Sampling, and Total Quality Management (TQM) Quality Circles Cost of Quality, Taguchi Philosophy. Course Outcomes: After the completion of this course the students will have an understanding
of the concepts of production and operations management of an industrial undertaking and the benefits of automation.
Recommended Books
1. S.N. Chary, ‘Production & Operations Management’, Tata McGraw Hill Publishing.
2. Buffa, ‘Modern Production Management’, Wiley Eastern Pvt. Ltd.
3. Adam, ‘Production & Operations Management’, Prentice Hall.
4. L.C. Jhamb, ‘Production & Operations Management’, Everest Publishing House.
K. Aswathappa & Bhat, ‘Production & Operations Management’, Himalaya Publishing