Jay Thompson @PhxREguy

WordPress for Real Estate

WordCamp Albuquerque 2011Jay Thompson

Broker / Co-owner, Thompson’s RealtyPhoenix, AZ

www.PhoenixRealEstateGuy.comwww.RealEstateBlogPro.com

WordCamp Albuquerque 2011

Jay Thompson @PhxREguy

Hosting

WordPress.com vs. WordPress.org - http://tpreg.com/wpcomorg Managed Hosting – Page.ly Hosting Companies:

HostGator BlueHost Rackspace *many* others… Not a fan of GoDaddy hosting

More info on hosting - http://tpreg.com/REBPhosting

WordCamp Albuquerque 2011

Jay Thompson @PhxREguy

Themes

Two basic types of themes Free Premium (paid)

More on Theme types & selection: http://tpreg.com/REBPthemes

WordCamp Albuquerque 2011

Jay Thompson @PhxREguy

PluginsFind plugins at http://wordpress.org/extend/plugins/

Exception = paid plugins

Must Haves: Anti-spam Subscribe to comments Related posts Contact form (Gravity Forms) Social interaction

Nice to Haves: SEO (may be built into theme. Yoast’s WordPress SEO) Indexable IDX TS Custom Widgets

WordCamp Albuquerque 2011

Jay Thompson @PhxREguy

ContentConsistent & relevant – for the most part. OK to have some non-real estate related content

Stuck on what to write about? Repeat questions

Check your sent mail folder Trulia Voices http://www.trulia.com/voices How to’s Local news and events Reviews Market stats

WordCamp Albuquerque 2011

Jay Thompson @PhxREguy

Must Haves Home search solution (IDX) Contact Information / form Calls to action State / Local / Broker required info & disclosures

Should Haves About page Comment policy Privacy policy Good navigation structure Site search

WordCamp Albuquerque 2011

Jay Thompson @PhxREguy

This and other presentations are available at:

http://www.slideshare.net/PhoenixREGuy

WordCamp Albuquerque 2011