Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to...

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Word experiments

Transcript of Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to...

Page 1: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

Word experiments

Page 2: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

word exerciseYou can express the meaning of a word or

an idea through the spacing, sizing, and

placement of letters on the page. Designers

often think this way when creating logotypes,

posters, or editorial headlines. In this project,

physical processes such as disruption,

expansion, and migration are expressed

through the spacing and arrangement of

letters. The round Os in Futura make it a fun

typeface to use for this project.

Project from Thinking with TypeExamples of student work from Maryland Institute College of Art

Page 3: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

johnschen kudos

sition transition

johnschen kudos

dis uptionr

johnschen kudos

c o mpression

Page 4: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

jason hogg

migration

igr

a

t

m

ion

chelsea munion

repetition

o

o

oo

o

o

o

o

o

chelsea munion

elimina iont

t

t

t

t

t

t

t

t t

tt

Page 5: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

Taking it to the next level

Page 6: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

wolfgang weingartTypography book cover, 2000Lars Muller, publisher

Page 7: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

wolfgang weingartWord experiments

Page 8: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

In addition to performing changes in scale

or acts of cutting, cropping, shifting, turning,

repeating, or otherwise transforming the

letterforms, you may also create your own

forms or manipulate the outlines of the

letters (convert text to outlines).

Page 9: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

delightguiltworrydesireanxietyfearparanoiatensionsurpriselusttrusthonor

suspicionlongingfaithdisbeliefdoubtconvictioncertaintyhopegriefmelancholyjoydismay

Page 10: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

martin venezkySelf-promotion for appetite engineers, 1998

Page 11: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,
Page 12: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

martin venezkyPoster, 2002

Page 13: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,
Page 14: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

mark andreesonNot Caslon (typeface and poster), 1990

Page 15: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

rafael esquerThe Tree Project: Forever Now, 2006

Page 16: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,

marian bantjesThe Vivid Word, 2006

Page 17: Word experiments - Thinking · Typography book cover, 2000 ... Word experiments. In addition to performing changes in scale or acts of cutting, cropping, shifting, turning, repeating,
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