Word camp victoria 2010 raul pacheco vega - professional and personal blogging
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Creating and Maintaining Personal and Professional Websites (using the same WordPress
platform)
Dr. Raul Pacheco-Vega
http://www.raulpacheco.org (research)
http://hummingbird604.com (personal/social media)
There is a main reason, I think, why you blog (and why I do)
– to COMMUNICATE with others
This talk is about half-and-half... about the mechanics AND the
content
I will talk about how to use different strategies on different
types of blogs (personal AND professional) and how to use WordPress functionalities to
that end
The main tenet of my talk
TELL A GOOD STORY
Be a great storyteller
Personal
• Your own voice• Focus on your
existing AND potential readers
• Content that is relevant
Professional
• The voice of your professional life
• Focus on your potential readers
• Valuable content
What makes a great blog
• Being real• Being honest• Being trustworthy• Being transparent• Being clear, concise, punchy
Live Demos
• Let's go into WordPress so that I can show you live how to use each one.
• Remember, most of what I'm going to show you is possible on a self-hosted install of WordPress (.org)
• I will try show some stuff that can be done with WordPress.com, though.
List of live demos
• Re-theming your blog– Using different themes for different types of
blogs• Upgrading and choosing plugins
– Deciding which plugins work for the kind of work you want to portray
In conclusion
• Your WordPress blog is your home base. Everything should point out back at it.
• Each blog should have a specific voice. Make sure that both voices are coherent and cohesive.
Thanks for listening!
• Raul Pacheco-Vega, PhD– How to contact me:
• Via email – [email protected] for social media matters– [email protected] for my enviro research
• Via contact form on my blogs– http://hummingbird604.com social medial/personal– http://www.raulpacheco.org research
• Via Twitter– http://www.twitter.com/hummingbird604 social media– http://www.twitter.com/raulpacheco research