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Transcript of WLB-Beauty innovations-2016
From runway-worthy hair to
perfectly matte lips, these ingenious new products will make
you feel like you have superpowers.
By Lora Grady
YOU TRIED IT!We sent products to five readers who tested them and gave us their feedback.
BEAUTY
34 | WalmartLiveBetter.ca | February / March 2016
Beauty school
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FEB16 - BEAUTY - Innovations [Print].indd 34 2016-01-04 6:01 PM
LIVE CLEAN KERATIN OIL SMOOTHING
SHAMPOO AND
CONDITIONER Banish split ends
and get rid of frizz with this
duo. Macadamia nut oil and wild-flower honey add moisture (and a
sweet scent), while keratin oil strengthens hair. This line is ideal for anyone who flat irons their
locks. $5.98 each (available
at select Supercentres).
NEXXUS EMERGENCEE
RECON-STRUCTING TREATMENT
Say hello to your new secret
weapon. This five-minute treatment is
applied during your shower and
you’ll feel the results right
away. The pro-tein-rich formula contains collagen
and elastin to help hair bounce back from over-processing and
heat styling. $17.96.
DOVE REGENERATIVE NOURISHMENT
SHAMPOO AND
CONDITIONERDuring the crisp winter months, your hair needs some extra love. This duo, made with vitamin-rich red algae,
repairs the internal
structure of your hair and saves it
from future breakage. After
one use, your strands will feel
super smooth. $6.98 each.
PANTENE PRO-V STYLE
SERIES AIR SPRAY
This revelatory water-based
product is one of the only alcohol-free aerosol hair sprays out there
(meaning it won’t dry out your ’do). It gives flexible
hold without stiffness or
sticky residue, which means you can easily brush it out and switch
up your look. $4.96 (available
at select Supercentres).
Treat your tresses with salon-worthy products that won’t break the bank.
Live Clean’s Keratin Oil duo smells great and
lathers wonderfully.
— BIRDIE TRAFFORD, STRATFORD, ON
BEAUTY Beauty school
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LIVE CLEAN SHEER LIGHT DRY BODY OILSoothe dry skin with naturally moisturizing ingredients like coconut and avo-cado oils. Use it right after you get out of the shower for instant results.$8.97.
PALMER’S SKIN THERAPY CLEANSING OIL AND SKIN THERAPY OIL With rosehip oil and cocoa butter, the cleansing oil removes makeup without drying out skin while the therapy oil contains anti-aging retinol.$7.97; $9.97.
LIPIDOL OVERNIGHT FACE OIL AND CLEANSING BODY OILUse the cleansing oil to wash away dirt without stripping away moisture. Then, use the face oil at bedtime and wake up to soft, glowing skin. $8.97 each.
It goes on sheer (not greasy) and doesn’t cause
breakouts.—ERIKA LETSON,
WOODSTOCK, ON
Save your skin with this ultimate (surprising!) moisture booster: Oil.
36 | WalmartLiveBetter.ca | February / March 2016
V STYLE
This revelatory
LIVE CLEAN SHEER LIGHT DRY BODY OILSoothe dry skin with naturally moisturizing ingredients like coconut and avo-cado oils. Use it right after you get out of the shower for instant results.$8.97.
Then, use the face oil at bedtime and wake up to soft, glowing skin. $8.97 each.
PALMER’S SKIN THERAPY
FEB16 - BEAUTY - Innovations [Print].indd 36 2016-01-04 3:54 PM
This product’s sponge-like texture offers sheer, build-
able coverage.
Carry your foundation and concealer on the go with
this handy compact.
The oil-free formula goes on sheer and leaves skin
looking radiant from morning ’til
night.
Made with salicylic acid, this
fragrance-free founda-
tion clears up acne, but it’s
still gentle enough for
sensitive skin.
Get a velvety matte finish
with this gel-whipped
formula.
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4
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1. L’Oréal Paris True Match Lumi Cushion foundation,
$19.97. 2. Maybelline New York Dream Velvet foundation,
$13.96. 3. Almay Clear Complexion 4-in-1 foundation,
$15.66. 4. Revlon ColorStay 2-in-1 Compact Makeup &
Concealer, $17.46. 5. CoverGirl Outlast Stay Luminous
foundation, $12.97.
REVLON VOLUME + LENGTH MAGNIFIED MASCARA One of five mascaras in a new line custom-ized for every need, this prod-uct makes lashes look fuller and longer. $9.96.
COVERGIRL PLUMPIFY BLASTPRO BY LASHBLAST MASCARA The spiky tip on this mascara’s brush is perfect for making sure every last lash is covered. Use just one coat for a daytime look. $9.96.
L’ORÉAL PARIS VOLUMINOUS SUPERSTAR MASCARA Go for va-va-voom volume with this two-step product (a primer and a topcoat), formulated to create a false-lash effect. $11.96.
The L’Oréal Paris Lumi Cushion applicator
sponge puts product on like a dream.
—ROCHELLE LATINSKY, TORONTO
L’ORÉAL PARIS LE MATTE !Punch up your pout with this line of long-wear shades. $8.96.
COVERGIRL OUTLASTLONGWEAR + MOISTURE !Dry lips? Go for a matte lipstick that promises not to dry out your kisser. $9.97.
" MAYBELLINEVIVID MATTE LIQUIDMake a fierce impression with this light-weight lip colour. $10.96.
use the custom
blender for even
application
" REVLON ULTRA HD MATTE LIPCOLORAdd a subtle wash of colour, or layer for more impact. $9.96.
This rich colour lasted all day. No
blotching or bleeding!—ZAFRINA BURTON,
EDMONTON
Get a glowing complexion in a snap with one of these customized formulas.
These lippies will instantly brighten up your look.
Go for drama with one of these glam mascaras.
"
formula.
blender for
application
This mascara made my invisible lashes
look longer and fuller.—SHELLI RADER,
EXETER, ON
Carry your foundation and concealer on the go with
this handy compact.
4
REVLON VOLUME +LENGTH MAGNIFIED MASCARAOne of five mascaras in a new line custom-ized for every need, this prod-uct makes lashes look fuller and
$9.96.
L’ORÉAL PARIS VOLUMINOUS SUPERSTAR MASCARA Go for va-va-voom volume with this two-step product (a primer and a topcoat), formulated to create a false-lash effect. $11.96.
REVLON VOLUME LENGTH MAGNIFIED MASCARAOne of five mascaras in a new line custom-ized for every need, this prod-uct makes lashes look fuller longer.
This mascara made This mascara made my invisible lashes
look longer and fuller.look longer and fuller.my invisible lashes
look longer and fuller.my invisible lashes
—SHELLI RADER, EXETER, ON
leaves skin looking
radiant from morning ’til
night.
Outlast Stay Luminous foundation, $12.97.
COVERGIRL PLUMPIFY BLASTPRO BY LASHBLAST MASCARA The spiky tip on this mascara’s brush is perfect for making sure every last lash is covered. Use just one coat for a daytime look. $9.96.
LONGWEAR +MOISTURE !Dry lips? Go for a matte lipstick that promises not to dry out your kisser. $9.97.
Go for drama with one of these glam mascaras.
night.
COVERGIRL PLUMPIFY BLASTPRO BY LASHBLAST MASCARA The spiky tip on this mascara’s brush is perfect for making sure every last lash is covered. Use just one coat for a daytime look.
This mascara made This mascara made
look longer and fuller.
BEAUTY Beauty school
Phot
ogra
phy:
Erik
Put
z Ill
ustr
atio
ns: ©
isto
ckph
oto.
com
/ the
dafk
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and
©is
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phot
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38 | WalmartLiveBetter.ca | February / March 2016
FEB16 - BEAUTY - Innovations [Print].indd 38 2016-01-04 6:06 PM