7/31/2019 wipro-12.07

1/10

Click to edit Master subtitle style

7/29/12

PRESENTED BY :

SADAF KHAN

MEET THAKKARMAITHILI JANI

ASHU GOWADIA

HIMANSHU JHA

RUCHI HARIA

ORGANIZATION

PROJECT ON :WIPRO

7/31/2019 wipro-12.07

2/10

7/29/12

HISTORY The company was established in 1945 by

Mohamed Hasham Premji as Western IndiaProducts Limited, later abbreviated to Wipro.

It was initially set up as a vegetable oil

manufacturer in Amalner, Maharashtra,producing sunflower Vanaspati oil andsoaps. The company logo still contains asunflower to reflect their original business.

In 1966, Azim Premji, aged 21 at the time,took over as chairman of the company, andstarted the changes that over timetransformed Wipro into one of the largest IToutsourcing services provider of the world.

http://en.wikipedia.org/wiki/Amalnerhttp://en.wikipedia.org/wiki/Maharashtrahttp://en.wikipedia.org/wiki/Vanaspatihttp://en.wikipedia.org/wiki/Azim_Premjihttp://en.wikipedia.org/wiki/Azim_Premjihttp://en.wikipedia.org/wiki/Vanaspatihttp://en.wikipedia.org/wiki/Maharashtrahttp://en.wikipedia.org/wiki/Amalner

7/31/2019 wipro-12.07

3/10

7/29/12

INTRODUCTION As of 2012, Wipro is the second largest IT

services company by turnover in India.

It provides outsourced research anddevelopment, infrastructure outsourcing,

business process outsourcing (BPO) andbusiness consulting services.

It operates in three segments: IT Services, ITProducts, Consumer Care and Lighting.

Wipro Technology has announced the launchof its first iPhone corporate app "WiproBuzz".

7/31/2019 wipro-12.07

4/10

7/29/12

GROUP COMPANIES

Wipro Consumer Care & Lighting Customer-based innovation-Established in 1945, the firstproduct to be introduced by WCCLG was vegetableoil, later popularized under the brand name

'Sunflower Vanaspati.Wipro Infrastructure Engineering Building

Precision-Since 1976, Wipro InfrastructureEngineering, a division of Wipro Limited, has been inthe business of manufacturing high-quality hydrauliccylinders, truck cylinders, and their components andsolutions.

Wipro GE Medical Systems Limited AdvancedHealthcare-Wipro GE Healthcare is a highly

successful joint venture, and part of GE Healthcare

7/31/2019 wipro-12.07

5/10

7/29/12

WHY WIPRO ?

Wipro is one of the largest productengineering and support service providersworldwide

9th most valuable brand in India according

to an annual survey conducted byBrand Finance and The Economic Times in2010.

Wipro Limited is the first PCMM Level 5 and

SEI CMM Level 5 certified global IT ServicesCompany.

Wide Geographic Presence- USA, MIDDLE-EAST, EUROPE, ASIA-PACIFIC.

It has operations in 45 countries and hasaround 10+ near-shore development centres.

http://en.wikipedia.org/wiki/Brand_Financehttp://en.wikipedia.org/wiki/Brand_Finance

7/31/2019 wipro-12.07

6/10

7/29/12

SUCCESS FACTORS

Acquisition Strategy : Wipro has been following the strategy of

acquiring small and mid-sized companies

operating in niche segments. It has acquired some major niche market

companies recently, namely NewLogic,Nervewire, cMango, mPower, Saraware,

Enabler and Quantech. These acquisitions have helped the

company in strengthening its domainexpertise in UK and catering to its UK

clients more effectively.

7/31/2019 wipro-12.07

7/10

7/29/12

SUCCESS FACTORS

Extensive DistributionNetwork :

Own distribution network directlycovering its clients all over the world.

Markets its products through its direct

sales force. It has aggressive sales plans in UK and

its sales force is leveraging its quality

processes, innovative technologies

and superior delivery models as the key

7/31/2019 wipro-12.07

8/10

7/29/12

SUCCESS FACTORS

FUTURE PLANS : UK represents a strategic market for

Wipro.

The company plans to add new clients inthe UK and further penetrate intoEurope by replicating its success in theUK.

Some of future plans of the companyare:

Actively expand our presence incontinental Europe in terms ofcustomers, sales organisation as well as

7/31/2019 wipro-12.07

9/10

7/29/12

MILESTONES AND ACHIEVEMENTS

The pioneers in applying LeanManufacturing techniques

to IT services - The Wipro Way.

One of the most preferred employers fortop class talent

(ranked among top 5 in a Business Today2011 survey)

Wipro is the world's largest independentR&D services

Provider.

No. 2 in Indian Domestic IT Services

Provider Market

7/31/2019 wipro-12.07

10/10

7/29/12

SOURCES

ECONOMIC TIMES

BRAND FINANCE

http://www.wipro.comhttp://www.ibef.org