Winning with content, the NCAA redesign story - UX Strategy Summit
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Transcript of Winning with content, the NCAA redesign story - UX Strategy Summit
Klemens [email protected] | @kwengert1 photo by mr.TinDC flickr
BUT FIRST, A WORD FROM LEGAL
Klemens [email protected] | @kwengert1
AGENDA
• Definition of UX Strategy
• The NCAA Example & Solution
• Accelerating the Innovation of Your Team
• Key Take Aways
• Q+A
Klemens [email protected] | @kwengert1
UX STRATEGY?A Process of Aligning the User Experience to the
Business Strategy
Klemens [email protected] | @kwengert1
Klemens [email protected] | @kwengert1
SMART BUSINESS GOALS• Simple
• Measurable
• Attainable
• Relevant
• Tim Bound
Klemens [email protected] | @kwengert1
150x300
300x300 300x600 300x900
600x600 600x900
900x1200
900x900
150x150
TILE SIZES
Klemens [email protected] | @kwengert1
Klemens [email protected] | @kwengert1
Klemens [email protected] | @kwengert1
Klemens [email protected] | @kwengert1
Klemens [email protected] | @kwengert1
KEY TAKE AWAYThink content first to future proof
Modular content increases team velocity Control the system not the usage