Willer 2013 Session European Market

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Willer 2013 Session European Market

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  • The European Market for Organic Food 2011Helga Willer, Julia Lernoud, Research Institute of Organic Agriculture (FiBL) Frick, Switzerland and Diana Schaack, Agricultural Information Company (AMI), Bonn, Germany

    BioFach Congress 2013, Nrnberg, Session The European Market forOrganic Food , 13.2.2013

  • www.fibl.org

    Europe: Organic agricultural land by country 2011

    Source: FiBL Survey 2013

  • www.fibl.org

    Europe: Organic agricultural land by country 2011

    10.6 million hectares of agricultural land are organic (EU 9.5 million).

    This constitutes 2.2 percent of the agricultural land in Europe (EU 5.4 percent).

    The organic agricultural land increased by 0.6 millionhectares or six percent in 2011 (EU: 0.5 million; +6 percent).

    Almost 290000 producers were reported (EU 240000).

    Source: FiBL Survey 2013

  • www.fibl.org

    Organic market in Europe: Key data/indicators 2011

    The market was 21.5 billion euros, an increase of nine percent compared with 2010 (EU 19.7 billion).

    The largest market for organic products in 2011 was Germany with a turnover of 6.6 billion euros, followed by France (3756 million euros) and the UK (1882 million euros).

    As a portion of the total market share, the highest levels were reached in Denmark, Austria and Switzerland, with five percent or more for organic products.

    The highest per capita spending is also in these countries and in Luxembourg.

  • www.fibl.org

    Growth of the organic agricultural land worldwide1999-2011

    Source: FiBL-IFOAM-SOEL Surveys 2000-2013,based on data from governments, the private sector and certifiers.

    11.0

    37.2

    0

    5

    10

    15

    20

    25

    30

    35

    40

    1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011

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  • www.fibl.org

    Development of organic agricultural land in the regions 1999-2011

    6

    1.07

    3.713.66

    10.64

    1.25

    6.86

    2.79

    5.31

    12.19

    0

    2

    4

    6

    8

    10

    12

    14

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    AfricaAsiaEuropeLatin AmericaNorthern AmericaOceania

    Source: FiBL-IFOAM-SOEL Surveys 2000-2013,based on data from governments, the private sector and certifiers.

  • www.fibl.org

    Europe: Development of organic agricultural land 1985-2011

    0.0 0.0 0.0 0.0 0.1 0.2 0.30.4 0.6

    0.81.1 1.1

    1.92.5

    3.7

    4.5

    5.45.8

    6.2 6.46.8

    7.37.8

    8.3

    9.2

    10.010.6

    0.01.02.03.04.05.06.07.08.09.010.011.012.0

    1

    9

    8

    5

    1

    9

    8

    6

    1

    9

    8

    7

    1

    9

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    8

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    9

    8

    9

    1

    9

    9

    0

    1

    9

    9

    1

    1

    9

    9

    2

    1

    9

    9

    3

    1

    9

    9

    4

    1

    9

    9

    5

    1

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    6

    1

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    1

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    2

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    Source: Nic Lampkin, FiBL, 1985-2013, ,based on data from governments, Eurostatt, the private sector and certifiers.

  • www.fibl.org

    Europe: The ten countries with the most organic agricultural land 2011

    FiBL-IFOAM Survey 2013, based on data from governments, the private sector and certifiers

    442'582

    460'498

    480'185

    542'553

    609'412

    638'528

    975'141

    1'015'626

    1'096'889

    1'621'898

    0 500'000 1'000'000 1'500'000 2'000'000

    Turkey

    Czech Republic

    Sweden

    Austria

    Poland

    United Kingdom

    France

    Germany

    Italy

    Spain

    Hectares

  • www.fibl.org

    15%1'621'898

    10%1'096'889

    10%1'015'626

    9%975'141

    56%5'927'573

    SpainItalyGermanyFranceRest

    Europe: Distribution of organically managed agricultural land by country 2011(Total: 10.6 million hectares)

    FiBL-IFOAM survey 2013

  • www.fibl.org

    Europe: The ten countries with the highestshares of organic agricultural land 2011

    Source: FiBL Survey 2013, based on national sources

    8.4%

    8.6%

    8.6%

    10.4%

    10.8%

    11.7%

    14.8%

    15.4%

    19.7%

    29.3%

    0% 5% 10% 15% 20% 25% 30%

    Faroe Islands

    Italy

    Slovakia

    Latvia

    Czech Republic

    Switzerland

    Estonia

    Sweden

    Austria

    Liechtenstein

  • www.fibl.org

    Development of organic land use types in Europe 2004-2011

    2.2

    2.7 2.93.2 3.3

    3.74.1

    4.4

    0.5 0.50.7 0.7 0.8

    1.0 1.0 1.1

    3.1 3.03.3 3.3

    3.94.1

    4.54.8

    0.0

    1.0

    2.0

    3.0

    4.0

    5.0

    2004 2005 2006 2007 2008 2009 2010 2011

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    Arablecrops

    Permanentcrops

    Permanentgrassland/grazing

  • www.fibl.org

    Development of organic crops/crop groups 2004-2011

    0.0

    1'000'000.0

    2'000'000.0

    3'000'000.0

    4'000'000.0

    2004 2005 2006 2007 2008 2009 2010 2011

    H

    e

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    Vegetables

    Fruit

    Oilseeds

    Grapes

    Dried pulses

    Olives

    Cereals

    Source: FiBL Survey 2006-2013

  • www.fibl.org

    Development of selected crops/crop groups in Europe

    Source: FiBL-IFOAM Survey 2013

    0.0 0.5 1.0 1.5 2.0

    Vegetables

    Fruit

    Oilseeds

    Grapes

    Proteincrops

    Olives

    Cereals

    Millionhectares

    20112010

    +5%

    +15%

    +20.2%

    +2%

    +18,2%

    -1.5%

    +3.5%

  • www.fibl.org

    Development of the global market for organic food2000-2011

    17.9

    62.9

    0

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    60

    70

    2000 2003 2006 2009 2010 2011

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    Source: Organic Monitor, various years

  • www.fibl.org

    The ten countries with the largest organic markets 2011

    Source: FiBL-AMI-IFOAM Survey 2013, based on data from governments, the private sector and market research companies.

    9651'0001'0651'4111'7201'8821'904

    3'7566'590

    21'038

    0 5'000 10'000 15'000 20'000 25'000

    SpainJapan (2010)

    AustriaSwitzerland

    ItalyUnited KingdomCanada (2010)

    FranceGermany

    United States

    Retail sales in million Euros

  • www.fibl.org

    Distribution of organic sales by country 2011

    Source: FiBL-AMI-IFOAM Survey 2013, based on data from governments, the private sector and market research companies.

    44%

    14%

    8%

    4%

    4%

    3%

    3%

    20%

    United States of AmericaGermanyFranceCanadaUnited KingdomItalySwitzerlandOthers

  • www.fibl.org 17

    44%

    41%

    4%

    3%2% 6%

    Globalmarket:Distributionof retail salesvaluebysinglemarkets(total:47.8billion)Euros2011Source:FiBLAMIIFOAMSurvey2013

    USAEUCanadaSwitzerlandJapanOthers

  • www.fibl.org

    The ten countries with the highest per capita consumption 2011

    Source: FiBL-AMI-IFOAM Survey 2013, based on data from governments, the private sector and market research companies.

    57

    58

    67

    81

    94

    100

    127

    134

    162

    177

    0 50 100 150 200

    Canada (2010)

    France

    United States

    Germany

    Sweden

    Liechtenstein

    Austria

    Luxembourg

    Denmark

    Switzerland

    Per capita consumption in Euros

  • www.fibl.org

    Europe: Growth of the Organic Market 2004-2011

    10.812.1

    13.515.2

    17.118.2

    19.721.5

    10.011.2

    12.614.3

    15.9 17.018.2

    19.7

    0.0

    5.0

    10.0

    15.0

    20.0

    25.0

    2004 2005 2006 2007 2008 2009 2010 2011

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    Europe EuropeanUnion

    Source: FiBL-AMI-IFOAM Survey 2013, based on data from governments, the private sector and market research companies.

  • www.fibl.org

    The European market for organic food and drink: The countries with the highest sales 2011

    Source: FiBL-AMI-IFOAM Survey 2013, based on national sources, in theframework of the OrganicDataNetwork project

    761

    885

    901

    965

    1'065

    1'411

    1'720

    1'882

    3'756

    6'590

    0 2'000 4'000 6'000 8'000

    Netherlands

    Sweden

    Denmark

    Spain

    Austria

    Switzerland

    Italy

    UnitedKingdom

    France

    Germany

    Millioneuros

  • www.fibl.org

    Europe: Distribution of sales of organic food and drink by country 2011 (total: 21.5 billion euros)Last update: February 10, 2013

    Germany31%

    France17%UnitedKingdom

    9%

    Italy8%

    Switzerland7%

    Austria5%

    Others23%

    Source: FiBL-AMI-IFOAM Survey 2013, based on national sources, in theframework of the OrganicDataNetwork project

  • www.fibl.org

    Development of the Organic Market in Selected European Countries 2004-2011

    3'500

    6'590

    1'900

    3'756

    1'785 1'882

    1'050

    1'720

    305 901767

    1'411

    0

    1'000

    2'000

    3'000

    4'000

    5'000

    6'000

    7'000

    2004 2005 2006 2007 2008 2009 2010 2011

    M

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    E

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    Germany

    France

    UnitedKingdomItaly

    Denmark

    Switzerland

  • www.fibl.org

    Europe: The ten countries with the highestmarket growth 2011

    Source: FiBL Survey 2013, based on national sources

    3.6%

    4.2%

    5.0%

    8.0%

    9.0%

    9.5%

    11.0%

    13.0%

    15.0%

    20.0%

    0% 5% 10% 15% 20% 25% 30%

    Sweden

    Switzerland

    Luxembourg

    Austria

    Germany

    Norway

    Italy

    Denmark

    Netherlands

    Croatia

  • www.fibl.org

    The European market for organic food: The countries with the highest per capita consumption 2011Last update: February 10, 2013

    40.0

    46.0

    58.0

    81.0

    94.0

    100.0

    127.0

    134.3

    161.9

    177.4

    0 50 100 150 200

    Belgium

    Netherlands

    France

    Germany

    Sweden

    Liechtenstein

    Austria

    Luxembourg

    Denmark

    Switzerland

    Annualpercapitaconsumptionineuros

    Source: FiBL-AMI-IFOAM Survey 2013, based on national sources, in theframework of the OrganicDataNetwork project

  • www.fibl.org

    OrganicDataNetwork, FP 7, 2012-2014

    The OrganicDataNetwork project will:

    provide an overview of all relevant public and private organic data collectors;

    collect currently available data on organic markets in Europe, and produce a European database after having checked their reliability and consistency;

    develop a set of practical recommendations on data collection and dissemination (Code of Practice and a manual);

    improve the availability and the quality of published market reports on the organic sector in a number of case study countries;

    lay the foundations for a long-term collaboration on organic market data collection.

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    Funded under the 7th Framework Programme for Research and Technological Development

    Running 2012-2014 Coordinator: Prof. Dr. Raffaele

    Zanoli, University of Ancona AIM: The OrganicDataNetwork

    project aims to increase the transparency of the European market for organic food through better availability of market intelligence about the European organic sector in order to meet the needs of policy makers and market actors.

  • www.fibl.org

    The World of Organic Agriculture 2013

    14th edition of The World ofOrganic Agriculture

    Is available at the FiBL andthe IFOAM booths (Hall 1, Stands 150 and 240). Thereis a discount for IFOAM members

    After BioFach the book canbe bought at the FiBL and(shop.fibl.org) IFOAM webshops www.ifoam.org.

    Presentations, key data andbackground is available atwww.organic-world.net/yearbook-2013.html.

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  • www.fibl.org

    Conclusions

    As in the past years, the organic area has shown good growth. The market grew at a higher rate than the organic land, and at

    a higher rate than in 2010 and 2009. Many of the big markets are dependent on imports; e.g.

    France imports 30 % of its organic products and it aims atreducing the import share.

    From the 2012 data that are already available it can beconcluded that the market and the organic area continue togrow.

    In 2013 the first results of the OrganicDataNetwork project will be avilable: The results of the end user survey; the inventory ofdata collectors and the product related information from themarket data survey.

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