will travel for fun in 2016 5 - AARP...Travel Boom for Boomers Top 7 Boomer Travel Trends for 2016...

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Travel Boom for Boomers Top 7 Boomer Travel Trends for 2016 Summer and Weekends Will Sizzle With Domestic Travel 2016 Hot Spots Accommodations With Free Wi-Fi Will Be Popular With Boomers 99 % 2016 of Baby Boomers will travel for fun in Most domestic travel will happen in the summer (31%) with weekend getaways being popular (23%) Boomers will embrace multi-gen domestic vacations in 2016, but less than in 2015 Romance will take a back seat with 12% planning romantic vacations 43% of Boomers must have free Wi-Fi in their hotel and 86% in a rental home About 40% of Boomers will stay at hotels or motels, but Airbnb and VRBO are gaining popularity (9%) Deal Seekers, But Cost Not a Deal Breaker Only 42% are budgeting for travel Most (63%) say higher airfares won’t impact their plans will pack for domestic travel only 50 % will travel just internationally 5 % will travel both domestically and internationally 45 % England Domestic International Caribbean Florida California New York 5 % 7 % Las Vegas Mexico 9 % 19 % 19 % 19 % 11 % Boomers Will Check Off Their Bucket List with International Travel 32 % 20 % 29 % will take an international bucket list trip and will take multigenerational trips International travel will blossom in the spring season BUCKET LIST Boomers smile and laugh more on vacation (68%) and spend more time with loved ones (61%) Source: AARP Travel Research: 2016 Travel Trends, November 2015 (aarp.org/2016traveltrends) Contacts: Vicki Gelfeld, [email protected]; Patty David, [email protected] (AARP Research) Cost has dropped as a travel barrier 2015 51% 2016 45% 2015 32% 2016 26% 2016 Travel Will Be F-U-N

Transcript of will travel for fun in 2016 5 - AARP...Travel Boom for Boomers Top 7 Boomer Travel Trends for 2016...

Page 1: will travel for fun in 2016 5 - AARP...Travel Boom for Boomers Top 7 Boomer Travel Trends for 2016 Summer and Weekends Will Sizzle With Domestic Travel 2016 Hot Spots Accommodations

Travel Boom for Boomers

Top 7 BoomerTravel Trendsfor 2016

Summer and Weekends Will Sizzle With Domestic Travel

2016 Hot Spots

Accommodations With Free Wi-Fi Will Be Popular With Boomers

99% 2016of Baby Boomerswill travel for fun in

Most domestic travel willhappen in the summer (31%)with weekend getawaysbeing popular (23%)

Boomers will embracemulti-gen domesticvacations in 2016,but less than in 2015

Romance will take a backseat with 12% planningromantic vacations

43% of Boomers must havefree Wi-Fi in their hoteland 86% in a rental home

About 40% of Boomers willstay at hotels or motels,but Airbnb and VRBO aregaining popularity (9%)

Deal Seekers, But Cost Not a Deal Breaker

Only 42% arebudgeting for travel

Most (63%) say higherairfares won’t impact their plans

will pack fordomestic travel only50% will travel just

internationally5%

will travel both domestically and internationally45%

England

Domestic International

CaribbeanFlorida

California

New York5%

7%

Las Vegas Mexico9%

19% 19%

19%

11%

Boomers Will Check Off Their Bucket List with International Travel32%

20%

29%

will take an internationalbucket list trip andwill takemultigenerational tripsInternational travel will blossom in the spring season

BUCKET LIST

Boomers smile and laughmore on vacation (68%)and spend more timewith loved ones (61%)

Source: AARP Travel Research: 2016 Travel Trends, November 2015 (aarp.org/2016traveltrends)Contacts: Vicki Gelfeld, [email protected]; Patty David, [email protected] (AARP Research)

Cost has dropped as atravel barrier

201551%201645%

201532%201626%

2016 Travel Will Be F-U-N