Will ASEAN NCAP become a “standard” to develop car in the ... · Improving safety beyond rating...

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Will ASEAN NCAP become a “standard” to develop car in the region and HOW? KHAIRIL ANWAR Researcher Vehicle Safety & Biomechanics Malaysian Institute of Road Safety Research (MIROS) 3 rd Asia Automobile Institute Summit 2-4 December 2014, Bangkok

Transcript of Will ASEAN NCAP become a “standard” to develop car in the ... · Improving safety beyond rating...

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Will ASEAN NCAP become a “standard” to develop car in the

region and HOW?

KHAIRIL ANWAR Researcher

Vehicle Safety & Biomechanics Malaysian Institute of Road Safety Research (MIROS)

3rd Asia Automobile Institute Summit 2-4 December 2014, Bangkok

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NCAP World Map

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# Est. year Countries # Est. year Countries

1 1959 USA 6 1999 South Korea

2 1978 USA 7 2006 China

3 1991 Japan 8 2010 South America

4 1992 Australia & New Zealand 9 2011 Southeast Asian countries

5 1997 FRA, GER, ITA, ESP, SWE, NED, UK (EU)

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5 7

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The Decade was approved by the Moscow Ministerial in 2009 and UN General Assembly in 2010. It was launched by a global relay of events on 11th May. A Plan for the Decade has been prepared based on five pillars: 1. Building Management Capacity 2. Encouraging Safer User Behaviour 3. Building Safer Roads 4. Building Safer Vehicles 5. Improving Post Crash Care Each pillar includes indicative and interim targets to progress towards the Decade’s overall goal which is to ‘stabilize and then reduce the level of road fatalities’. This requires a 50% reduction in the forecast level of fatalities by 2020 which could avoid 5 million deaths, 50 million injuries and save $3 trillion in social costs.

UN Decade of Action for Road Safety – May 11 2011

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Activity 1: Encourage Member States to apply and promulgate motor vehicle safety standards as developed by the UN’s World Forum for the Harmonization of Vehicle Regulations (WP 29). Activity 2: Encourage implementation of new car assessment programs in all world regions to increase the availability of consumer information about the safety performance of motor vehicles. Activity 3: Encourage agreement to ensure that all new motor vehicles are equipped with seat belts and anchorages that meet regulatory requirements and pass applicable crash test standards (as minimum safety features).. Activity 4: Encourage global deployment of crash avoidance technologies with proven effectiveness such as Electronic Stability Control and Anti Lock Braking systems in motorcycles. Activity 5: Encourage use of fiscal and other incentives for motor vehicles that provide high levels of road user protection and discourage export of new and used cars that have reduced safety standards. Activity 6: Sustain investment in research and development of safety technologies that will improve vehicle safety and reduce risks to vulnerable road users. Activity 7: Encourage managers of governments and private sector fleets to purchase and maintain vehicles that offer advanced safety technologies and high levels of occupant protection.

Decade Plan - Influencing Vehicle Design

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Support f rom Related Part ies

Stake Holders

Financial Support

Technical Support

Program Advisory

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SOCIO ECONOMIC DISPARITY BETWEEN COUNTRIES

SOUTHEAST ASIA – MOTORCYCLE DOMINANT

REGION GROWING CARS POPULATION

2011 2.4 Mil.

2018 4.7 Mil.

6TH BIGGEST GLOBAL MARKET

Today: 44 CARS per 1,000

POPULATION

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ASEAN Challenges

VULNERABLE ROAD USERS (VRU’s) >> 90% Death in Middle Income Countries (MIC) & 60 % Death in Low Income Countries (LIC) (WHO, 2009)

MORE CARS INTO THE SYSTEM

Modal Change

Increase in Exposure (VKT)

Crash Compatibility

Road Sharing Conflict

Speed

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Forwards

Midfields

Defends

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The Road Traff ic Injury Problem

9 WHO , Estimated road safety death rate (per 100,000 population) 2010

Country Index

Singapore 5.1

Brunei 6.8

Philippines 9.1

Myanmar 15.0

Cambodia 17.2

Indonesia 17.7

Laos 20.4

Vietnam 24.7

Malaysia 25.0

Thailand 38.1

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The Road Traff ic Injury Problem

In order to achieve desirable result in future, priority need to be given based on road user.

Distribution of road safety deaths by road user type as follows (2010);

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Country 4 wheels 2/3 wheels Cyclist Pedestrian Others

Indonesia 6.1 35.7 1.7 21.1 35.4

Laos 14.6 74.4 1.3 6.3 3.4

Malaysia 26 58.7 2.8 9.1 3.4

Myanmar 26.2 22.9 8.6 26.5 15.9

Singapore 8.8 46.1 8.3 28.5 8.3

Thailand 13.3 73.5 3.0 7.8 2.5

Cambodia 11.8 66.6 4 12.0 5.7

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The Road Traff ic Injury Problem

The developing country will require a convenience mobility. Motorcycle will be efficient non safe mobility.

Tata has introduced the “0 Star” Tata NANO in Myanmar. In Cambodia, dumping grounds for second hand car from

developed countries?. ASEAN NCAP hopes that the imported second hand car will satisfy minimum safety level to reduce mishaps.

It will be ASEAN NCAP responsibility to drive manufacturer to provide a safer car to be offered for the region.

Safety alone will never be adequate, safety must be

affordable. Safety is not for elite people only, safety must be for all.

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The Road Traff ic Injury Problem

Who should we prioritize

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The Road Traff ic Injury Problem

Our outcome will be most depending on how we control our focus group.

There is a need to understand 15-29 years old group socio

demographic in ASEAN for better implementation of strategy.

We have to minimize their exposure to non safe mobility by

providing safe and affordable alternatives.

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The Road Traff ic Injury Problem

Producing safer and affordable vehicle now is the trends. ASEAN NCAP encourage and challenge manufacturer to produce safer and safer vehicle. Our projection as follows;

As a conclusion, producing safer mobility is not rhetoric. Understanding industry situation and consistently negotiate to produce the utmost result is the best way to handle NCAP program in the region.

Definitely, producing affordable safer vehicle will be one of the road safety solution, but not the total solution.

There is millions on non-safe vehicle running on ASEAN streets, its unfinished business of vehicle safety fighters. 14

Year Minimum price for 5-star car

Current < USD 19,000

2014 < USD 13,000

2015 < USD 11,000

2016 < USD 9,000

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The Road Traff ic Injury Problem

Country Quantity

Indonesia 72,692,951

Vietnam 33,166,411

Thailand 28,484,829

Malaysia 20,188,565

Philippines 6,634,855

Myanmar 2,326,639

Cambodia 1,652,534

Laos 1,008,788

Singapore 945,829

Brunei 349,279

TOTAL 167,450,680 15

Number of registered vehicle in 2010

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Motorcycle i s impor tant to us

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The Road Traff ic Injury Problem

ASEAN Top 3 Vehicle Production Statistics 2013

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World Ranking

Country Passenger Commercial Total Percentage

9 Thailand 1,122,780 1,409,797 2,379,806 2.73%

15 Indonesia 925,111 283,100 1,208,211 1.38%

22 Malaysia 540,200 55,970 596,170 0.68%

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The Road Traff ic Injury Problem

As a conclusion, ASEAN NCAP has significantly change the vehicle production philosophy by ‘injecting’ safety as a requirement in producing or selling vehicle in this region.

The next challenge will be promoting consumer to buy a

safer car and creating ‘safer mobility environment’ by removing non safe car out of the system.

Safer cars will be the catalyst for safer mobility environment.

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Strategic Approaches

For ASEAN NCAP to achieve its target, several strategic approaches has been addressed for an immediate execution; Reliable database of road fatalities and accidents (i.e. MIROS & TARC) Effective communications towards consumer and stakeholders.

Proposing a new setup of Communications Committee as a effective platform to disseminate information to consumer (public).

Encouragement of crash avoidance technology fitment especially related to motorcyclist. Supporting motorcyclist PPE and active safety devices i.e. ABS for

Motorcycle. Promoting safer cars. Removal of non safer cars from the system

Highlights on the used car issue and after repair crashworthy and roadworthy.

Improving safety beyond rating (Research Test i.e. braking and pedestrian).

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Rating Plate

Phase 1 & 2 Phase 3

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Roadmap

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• ESC & SBR for 5 vehicle maintain until end of 2016

• Blind Spot Detection will be given point starting 2017 • ASEAN NCAP closely working with Euro NCAP for

development of AEB for VRU • Safety Assist improvement target is for Motorcyclist

2014 2015 2016 2017 2018

ESC ESC for 5 vehicle Combined Rating

SBR SBR for 5 vehicle Combined Rating

Future SAT Development of AEB Protocols AEB for 5 vehicle

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Achievement

ASEAN NCAP

1057 days

Most affordable 4-

star car [USD 8,000]

Most affordable 5-

star car [USD 13,000]

2 + 1 crash laboratory

17 manufacturers

from Top 20

33 cars assessed

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ESC, Minimum dual airbag, ISOFIX & Top Tether standard for all variant.

Dual airbag, ISOFIX & Top Tether standard for all variant.

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Test Laboratories

KATRI

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• PILOT PHASE 1: – Ford Fiesta – Toyota Vios – Honda City (2012) – Proton Saga FLX – Proton Saga FLX+ (SV) – Perodua Myvi – Hyundai i10

• PILOT PHASE 2: – Toyota Prius – Toyota Avanza – Honda Civic – Subaru XV – Perodua Alza – Mazda 2 – Nissan Almera – Mitsubishi Pajero Sport – Mitsubishi Mirage – Suzuki Swift – Daihatsu Xenia

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Pilot Phase 1 & 2

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• PILOT PHASE 3: – Proton Prevé – Chevrolet Colorado – Chevrolet Sonic – Honda CR-V – Peugeot 208 – Volkswagen Polo Sedan – Isuzu D-MAX – Toyota Corolla Altis – Toyota Corolla Altis (Hi Grade) – Kia Picanto – Kia Picanto (NAB)

• Q3 2014 August: – Honda City (2014) – Honda Jazz (2014) – Perodua Axia – Tata Vista

• Q3 2014 September: – Proton Iriz

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Pi lot Phase 3 & Post-Pi lot Phase

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Majority of ASEAN Brands Involved

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Top 20 ASEAN manufacturer

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OEM Origin: Japanese Makes

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OEM Origin: ASEAN Makes

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OEM Origin: European & US Makes

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OEM Origin: Korea & India

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Affordable Safety

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During the starting of ASEAN NCAP, many have commented that “safety = expensive”, now we finally can enjoy 4-star car with affordable price.

RM24,900 / THB 250K / IDR 92M /SGD 9800 / USD 8000 / EU 6000 / YEN 800K

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Assessed by ASEAN NCAP

Type Phase 1 Phase 2 Phase 3 Phase 3+

Pick Up Chevrolet Colorado [5,4] Isuzu DMax [4]

Sedan Ford Fiesta [5] Nissan Almera [4] Proton Preve’ [5] New Honda City [5,4]

Honda City [5] Mazda 2 [4] Toyota Corolla Altis [5,4] Toyota Vios [4] Honda Civic [5,4] VW Polo Sedan [4]

Proton Saga [3] Toyota Prius [5] Chevrolet Sonic [4]

Small Car Nissan March [4] Mitsubishi Mirage [4] Peugeot 208 [4] New Jazz [5,4] Hyundai i10 [2] Suzuki Swift [4] Kia Picanto [4,0] Perodua AXIA [4]

Perodua MyVi [3] Proton Iriz [5] Tata Vista [3]

MPV Toyota Avanza [4] Daihatsu Xenia [4] Perodua Alza [4]

SUV Mitsubishi Pajero Sport [4] Honda CR-V [5,4]

Subaru XV [5] 33

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2012 vs 2013

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Media & News

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Websites

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Bil lboard

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Motor Show

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Magazine

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Conclusion

• Will ASEAN NCAP become a “standard” to develop vehicle in region? – YES, it is already happen, and most manufacturer

setting 4-star as minimum. • HOW

– Cooperative manufacturer to announce their ASEAN NCAP result together with launching of the vehicle.

– Less cooperative manufacturer – ASEAN NCAP will hunt them and check their safety performance and make it known to consumer.

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Malaysian Present Integrated Road Safety Approach– based on the Haddon Matrix Pre-Crash Crash Post-Crash

User

• Road Safety Education • Driver Training Program and

Grading of Driving Institutes • Automated Enforcement System • Publicity Campaigns • Community Based Programs:

(VEM, Helmets, RSE, Rear Seat Belts)

• Road User Assessment Program: RUAP

• Compliance and Correct Use of Active Safety Features

• Skills of Paramedics and First Respondents

Vehicle

• Type Approval/C&U e.g. WP29 • NCAP Ratings (MyVAP) • Rear Seatbelts • Under Run • Vehicle Inspection

• Passive Safety System • Crash Compatibility

• Ease of Evacuation Tools

Environment

• Road Safety Audit • Blackspot Treatment • Motorcycle Lanes • iRAP

• Clear Zones • Barrier Systems • Crash Cushions

• Easy Access by First Respondent Teams

• Trauma Center

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3rd AAI Summit, 2-4 Dec. 2014, Bangkok 42

Thank you for your attention.

Contact person mail to: [email protected] Tel: +603-8924-9200 EXT 426