Wild Dog Design - Advertising
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Advertising
Discover The World
With the advent of a new Discover
the World brand, Wild Dog were
commissioned to relaunch the
company’s advertising. The
objective was to create a family of
advertisement styles across both
traditional and digital media space,
that are both impactful and achieve
standout in an increasingly busy
competitor environment. Stylistically
the campaigns not only complement
the new brand, but also reflect the
knowledge, passion and expertise
that has always been the hallmark of
a Discover the World holiday.
tel +44 (0)1273 278766 email [email protected] wilddogdesign.co.uk
01737 218 809
Discover the Icehotel& Northern Lights
From the dazzling Art Suites to a wealth of thrilling winter activities, the Icehotel never fails to impress. Fly there direct only with us.
With the ‘solar max’ peaking, this is THE time to see the northern lights.
Travel with the experts 3 nights from £1,164pp
tel +44 (0)1273 278766 email [email protected] wilddogdesign.co.uk
Cox & Kings
New national display press campaign.
A clean and elegant design, using
exquisite photography and supported
with strong adaptable ‘Face to Face’
copy offering. We also developed a
new Travel Experienced corporate strap
line to underpin all the company’s
marketing material. The line was
developed to reflect the company’s
unique 250 years heritage, whilst
offering a subtle double-meaning in
that as a passenger with Cox & Kings,
you will truly experience travel.
tel +44 (0)1273 278766 email [email protected] wilddogdesign.co.uk
CSMA Club
CSMA is the largest private home,
motoring and leisure organisation
in the UK. They approached
Wild Dog to create a dedicated
advertising campaign for the
CSMA Club Shop. The CSMA shops
are divided into four distinct
club interest areas: Car, Lifestyle,
Travel and Money shop. The key
to the campaign was to create
master style templates that would
be distinctive to each specific
product, whilst retaining a strong
CSMA corporate identity.
TRAVEL shop
4A/1N/March11/ML
For more informationCall: 0845 345 7444Visit: csmaclub.co.uk/escape
Here at CSMA Club we’ve got your holiday planning and travel essentials covered. With an exciting choice of Approved Partners who all combine great value for money with some tempting offers, your dream holiday can become a reality.
• Win a 3 night holiday! Complete our member travel survey
• save up to 25% with Warner Leisure hotels plus room upgrade offer
• save up to an extra 20%Λ with haven
• save up to 10% with The Co-operative Travel
• save up to 10% with our ferry partners
• Exclusive 5%* discount on travel insurance
• save more on travel essentials
spring into summer
All offers are subject to availability. Terms and conditions apply to prize draw. Please visit csmaclub.co.uk/escape for full details of prize draw. Λ For full terms and conditions of offer with Haven, please visit csmaclub.co.uk/haven*5% saving on travel insurance available on quotes by phone or online compared with LV= general public prices.CSMA Club is a brand of Motoring & Leisure Services Ltd, which is authorised and regulated by the Financial Services Authority. Registered office Britannia House, 21 Station Street, Brighton, BN1 4DE, registered in England no. 02813598. FSA registration no 308988. VAT registration no 620966633.
tel +44 (0)1273 278766 email [email protected] wilddogdesign.co.uk
Cox & Kings
A one-off national special
promotion campaign. Our
brief was to remain true
to the C&K ethos of high
production values aimed at
a high-end audience; but
to market some extremely
generous travel offers.
Subtle, typographically-led
and slightly tongue-in-cheek
suggests the reader’s reaction
to the proposition. Simple
phrases such as ‘Agog’ &
‘Adjusts Specs’ reflected a
gentle, more euphemistic
approach to the more
predictable ‘special offer’.
Noble Caledonia
Noble Caledonia’s MS Island Sky
and MS Caledonian Sky are two
of the worlds’ finest small touring
ships. After a multi-million pound
ship refurbishment of these much-
loved vessels, we designed a new
series of double page spread broad
sheet newspaper advertisements
to complement the 120pp new
brochure launch. We also design
various advert styles for their many
vessels and luxury cruises they offer.
tel +44 (0)1273 278766 email [email protected] wilddogdesign.co.uk
tel +44 (0)1273 278766 email [email protected] wilddogdesign.co.uk
Chameleon Worldwide
Campaign for both print &
on line media across eight
specialist travel brands. The
brief sought a creative and
enticing look to maximise
response and to convey
that the company is a true
specialist offering excellent
service; also to establish
key messages of Reliability,
Security, Well-established,
Value for Money.
Exciting NEW destinations:
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Hand-Crafted Specialist Holidays
0845 130 6980www.diveworldwide.com
5028
thediveexperts
STAND
300
From the dramatic High Atlas to the white-washed villages of the Rif Mountains, prices have never been lower on our walking and trekking journeys in Morocco.
• Vibrant Marrakech & Essaouira• Toubkal and High Atlas• Ait Benhaddou, M’Goun, Sahro… a world away on your doorstep.
Unrivalled knowledge, experience and prices.
8 days from £345 per person
5028
Hand-Crafted Specialist Holidays
0845 301 4737www.walksworldwide.com
themoroccoexperts
Established twenty years ago, Wildlife Worldwide offer a fantastic choice of holidays in Costa Rica’s world class parks and reserves.
• Turtles, Cahuita National Park• Birdlife, Monteverde Cloud Forest• Howler monkeys, Braulio Carrillo National Park• Tree frogs, Corcovado National Park
Tailor-made or group tours.
5028
Hand-Crafted Specialist Holidays
0845 130 6982www.wildlifeworldwide.com
thecostaricaexperts
13 days from £1995 per person
tel +44 (0)1273 278766 email [email protected] wilddogdesign.co.uk
Maharajas Express
A dedicated press campaign
to herald the launch of the
Maharajas Express – the most
luxurious, newly built train
in the world offering unique
journeys throughout India.
Crisp, clean and elegant
imagery and typographical
layout, with an hint of an
Indian flourish, the adverts
welcome the reader to the
Diamond Age of Travel.
w e l c o m e t o t h e
D i a m o n d A g e o f T r a v e l
Brochure 0844 576 5518 Quoting ref: DEPMAHA
Reservations 020 7873 5000 | Website www.coxandkings.co.uk/maharaja
The Maharajas’ ExpressImagine a rail journey in the style of royalty, experiencing the wonders of India from your
luxuriously appointed private cabin aboard the Maharajas’ Express. Immerse yourself in the country’s rich history, cultural treasures, spectacular wildlife, temples, palaces and people - all
brought to life by expert guides. Enjoy fine dining in one of the train’s two superb restaurants or relax amid state-of-the-art comforts.
There are three main journeys: Princely India, which runs from Mumbai to Delhi via Vadodara, Udaipur, Jodhpur, Bikaner, Jaipur, Ranthambore and Agra; Royal India, which is the same itinerary in reverse and Classical India, a round trip from Delhi via Agra, Gwalior, Khajuraho, Bandhavgarh,
Varanasi and Lucknow.
Exclusive ExcursionsEnjoy supper at the magnificent Laxmi Vilas Palace.
Royal cocktail evening in the courtyard of Jodhpur’s mighty Meherangarh Fort.
Experience royal pageantry as a convoy of decorated canopied camel carts accompanied by musicians
takes guests to enjoy champagne, canapés and the sunset amid the sand dunes.
An Elephant Polo match followed by a cocktail lunch or dinner.
Game drives in the tiger parks of Ranthambore and Bandhavgarh.
In the legendary city of Varanasi, witness ancient Hindu rituals at the ghats of the holy Ganges.
Special Guest Speakers on Signature JourneysDr D.S. Chavda, the President of World Wide Fund for Nature in India, will join the
Classical India journey departing on 31 October 2010. The Rt. Hon. Michael Portillo,
former Cabinet Minister, eminent journalist and broadcaster, will join the 18 December 2010
Classical India journey. John Sergeant, the journalist, broadcaster and presenter of the BBC’s
history of the Indian Railways called Tracks of Empire, will accompany the 1 January 2011
Princely India journey. Mr. Vivek Singh, Executive Chef of The Cinnamon Group, renowned
as UK’s finest Indian Restaurants, will join the Classical India 20 February 2011 departure.
BBC’s world renowned broadcaster and journalist Michael Buerk will be the Guest Lecturer
on Royal India journey departing on 19 March 2011. Writer, broadcaster and ultimate
India expert Sir Mark Tully, former BBC Bureau Chief in India, will accompany the 9 April
2011Royal India journey.
Tropical Sky
Tropical Sky is a luxury
holidays travel company
offering tailor-made travel
solutions, under a number
of specialist sub-brands.
As part of their growth
strategy, Wild Dog Design
was commissioned to
design and build a series
of on-line adverts for
their Honeymoons and
Weddings portfolio.
tel +44 (0)1273 278766 email [email protected] wilddogdesign.co.uk
Exotic honeymoons to beautiful locations
Call our team today 0843 636 2462
Africa • America • Australasia Canada • The Caribbean The Far East • Indian Ocean
tel +44 (0)1273 278766 email [email protected] wilddogdesign.co.uk
American Sky
“America, Your way” Campaign
American Sky, the premier tour
operator, commissioned Wild Dog to
create a new campaign to promote
the USA over the next two years. The
‘America, your way’ campaign across
both traditional & digital media, are
both impactful and achieve standout
in an increasingly busy competitor
environment. Different consumers
and holidays will be targeted within
a variety of consumers age groups.
The campaign strap line delivers an
immediate destination proposition,
whilst retaining the personalisation &
individualism for the target audience.
A complementary dedicated FaceBook
competition campaign was launched
concurrently, adopting the Wild Dog
concept of ‘Love USA, Like Us’.
visit www.americansky.co.uk or call 0843 2495367 open 7 days a week, 9am - 8pm
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3 Holiday name holiday namePlace name7 nights self-catering Save up to €150pp
Travel 1 Nov - 13 Dec 2013 & 1 Jan - 14 Feb 2014
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3 Holiday name holiday namePlace name7 nights self-catering Save up to €150pp
Travel 1 Nov - 13 Dec 2013 & 1 Jan - 14 Feb 2014
save up to
£170pp
3 Holiday name holiday namePlace name7 nights self-catering Save up to €150pp
Travel 1 Nov - 13 Dec 2013 & 1 Jan - 14 Feb 2014
save up to
£170pp
3 Holiday name holiday namePlace name7 nights self-catering Save up to €150pp
Travel 1 Nov - 13 Dec 2013 & 1 Jan - 14 Feb 2014
save up to
£170pp
save up to
£170pp5 Holiday name holiday namePlace name7 nights self-cateringSave up to €99ppTravel 1 Nov - 13 Dec 2013 & 1 Jan - 14 Feb 2014
Lorem ipsum dolor sit amet, consectetur adi pisicing elit, Lorem isit.
American Sky are the USA experts lorem ipsum dolor sit amet, consectetur adipisicing eusmod tempor inor sit amet, consectetur ad tempor inor sit amet, consectetur adipisicing elitsmod tencidid.
16 days from £1,549pp
Family fun in fabulous Florida
£599
from
save up to£350pp• Family friendly speciality hotels• Themepark and adventure holidays• Romantic retreats and beach breaks• City breaks, escorted tours and self drives
visit www.americansky.co.uk or call 0843 2495367 open 7 days a week, 9am - 8pm
visit www.americansky.co.uk or call 0843 2495367Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
3 Holiday name holiday nameKissimmee, Florida7 nights self-cateringSave up to 195ppTravel 1 Nov - 13 Dec 2013 & 1 Jan - 14 Feb 2014
Book a 3-bed Villa and receive a FREE UPGRADE to a 4-bed Villa!
save up to
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Family fun in fabulous Florida16 days from £1,549pp
£599
from
• Themepark and adventure holidays• Romantic retreats and beach breaks• Family friendly speciality hotels• City breaks, escorted tours and self drives
3 Holiday name holiday nameKissimmee, Florida7 nights self-cateringSave up to 195ppTravel 1 Nov - 13 Dec 2013 & 1 Jan - 14 Feb 2014
Book a 3-bed Villa and receive a FREE UPGRADE to a 4-bed Villa!
save up to
£170pp3 Holiday name holiday nameKissimmee, Florida7 nights self-cateringSave up to 195ppTravel 1 Nov - 13 Dec 2013 & 1 Jan - 14 Feb 2014
Book a 3-bed Villa and receive a FREE UPGRADE to a 4-bed Villa!
save up to
£170pp
3 Holiday name holiday nameKissimmee, Florida7 nights self-cateringSave up to 195ppTravel 1 Nov - 13 Dec 2013 & 1 Jan - 14 Feb 2014
Book a 3-bed Villa and receive a FREE UPGRADE to a 4-bed Villa!
save up to
£170pp
tel +44 (0)1273 278766 email [email protected] wilddogdesign.co.uk