Why tall guys dress like shit?
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Transcript of Why tall guys dress like shit?
Who is Skinny? Brand Manifesto
WARNING: Occasional swear word will be used, along with side boob or two, you’ve been warned.
Mind you, nothing hardcore will be here, it’s a branding presentation aster all.
Ok, let’s get into this.
It all started with the walk over the bridge
This bridge
I had epiphany on that bridge, about something that has
bugged me for most of my life
Here’s a well known fact: Tall guy’s dress like shit
Just look at this…
I was one of them… (circa 2001, look at those fancy silver jeans, 3 sizes too big)
But why oh why do we do that? Just go to freaking
Zara or H&M and get some slim fit pants, you say
If only it was that easy…
You see, tall guys dress like shit because nobody
gives a shit about us
High street retailers DO NOT make pants longer than size 34”
Aster all, we’re only 5%
If you’re taller than 6’4” (194cm) you’re basically screwed,
you will have to dress like shit, forever ever...
Or go to a tailor…
Or pretend that you’re
always going to a gym…
Is there another way?
Yes there is, glad you asked
Say Hello to…
Lifestyle brand for tall, skinny guys (and girls)
We make (slim fit, extra long) clothing specifically for tall
people, so they don’t need to look like dorks anymore
Our vision
When you’re tall, people will look at you, so
better look good when they do
Our mission
Help (tall, skinny) people be comfortable in their own skin
Or, as a man much wiser that
us, said it a century ago…
Our values
We only make extra long sizes that normal shops don’t stock - 36” and 38” inseam length
(you can still wear our pants if you’re shorter, just roll ‘em or cut ‘em)
Every item has a trademark quirkiness, be it little skinnies
printed inside the bright pockets of the pants or funny
quotes on our sweaters
Premium fabrics from Italian mills & durable stitching. All garments are made in Latvia.
The real world is full of color, so are we, there is enough grey and black out there
already.
Irony is not dead on us
When you’re over 6’4”, you have to have a sense of humor, otherwise you’ll
lead a very lonesome life
Stop trying to blend in, be yourself, accept your height and use it to your advantage
Clothes you wear are part of you, they make you feel more confident, more mysterious,
more sexy, whatever it is, but it is you, supercharged.
Actions have consequences
Think. Don’t buy the cheapest, don’t by the most expensive. Those are lazy choices and
you’re not lazy.
Are not colors
No seasons
No ego
If you like them, that’s cool, but we don’t, sorry
No man-purses, just no
No mega logos
No bling belts
No fluffy scarfs
If you can walk in any chain store and find pants that fit you, we’re probably not for
you, you’re sorted
We do not have ambition to become a high street brand.
We want to service small, but neglected audience in need
There is only one question lest…
Are you Skinny?
Choose. And if it’s not us, that’s ok. We’re not for everyone, just like you.
And remember…