CREATIVE STARTUPS Alexander Mulder. STARTUPS? GO AWAY PIED PIPER!!
Why Startups Need To Have An Aggressive Referral Marketing Program?
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7 Persuasive Stats About A Customer Referral Marketing
Transcript of Why Startups Need To Have An Aggressive Referral Marketing Program?
7 Persuasive Stats About A Customer Referral MarketingProgram
65%of a new business
comes from REFERRALS
Source: New York Times
92%of respondents
trusted referrals from people they knew
Source: Nielsen
FOURPeople are
more likely to buy when referred by a friend
Source: Nielsen
24%Non-cash incentives are
more effective at boosting performance
than cash incentivesSource: University of Chicago
Offering reward increases
referral likelihood but
the size of the reward does not matter
Source: American Marketing Association
Lifetime value of a new referral
customer is 16% HIGHER
Source: Wharton School of Business
83% of consumers are willing to refer after a positive experience—yet only 29% actually do
Source: Texas Tech
Many companies have attained success with this.
Learn how a start-up can leverage a referral marketing program.
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