why happiness, at work?

PowerPoint Presentation

at WORKWHY HAPPINESS?

SUNNY GROSSOCULTURE AND BRAND BOSSCarlos PieraGlobal Happiness Navigator1. HOW MANY OF YOU WOULD LIKE TO BE HAPPY IN LIFE? (HANDS) HOW MANY OF YOU WOULD LIKE TO BE HAPPY AT WORK?WHO WOULD LIKE BOTH? (HANDS) Oh any of you raise 1 hand come talk to me after : )Perfect those of you raised 2 hands, why not both? We spend 1/3 lives at work!. Lets take a moment to think.. What are our goals in life?

_____________________________________________________________________________2. How many of you think you are good at predicting long term sustainable happiness for yourself?Not alone we ask this q all over world, usually only a few handsScience tells us most of us are not great at it. Lets take a moment to think.. What are our goals in life?

3. How often do we think about happiness? Who here things about it 1xmo? How about 1xwk? Who thinks about it every day? How many of you would like to be happy evey day? But we dont think about it every day.. Lets take a moment to think.. What are our goals in life?

1TAKE A MOMENT TO THINK

WHAT ARE YOUR GOALS IN LIFE

?So most of us in this room want to be happy, you just told me, so ets take a moment to think about it bit deeperwhat are some of your goals in life? Take moment and get one in mind

Build homeDream JobRun MarathonFit my skinny jeansMake moneyLive to 100Spend more time with your kids 2WHAT ARE YOUR GOALS IN LIFE?

After you answer that q, ask yourself why.. then ask yourself why again.. Most ppl ask enough times it comes back to the same thing. Happiness.

Seems simple, we all know what hapiness feels like, makes sense know how to make selves happy

3WHEN I GET ______ I WILL BE HAPPY

OUR BRAINS ARE HARDWIRED TO SEEK HAPPINESS.

YET WERE SUPERBAD AT PREDICTINGWHAT CAN SUSTAIN IT.LOTTERY WINNERSTERMINALLY INJURED OR DISABLED as humans were hard wired to seek happiness, in dna, universal goal across cultures

but research act shows we are SUPERBAD super bad at predicting and sustaining happiness

we tend go through life thinking: Ill be happy when ____ I buy a houseI make partner I loose 10 lbs..i make $1M all nice things that LINKED to happiness, but dont bring us long term happiness, in fact usually short lived

ie we see with lottery winners happy goes up for period but pretty quickly returns to initial level, many cases, goes below (know some of you are saying TEST ME!)

we all have exs of this in our lives, some of us win the genetic lottery but arent happy, or love lottery, or health.. How long after we realize weve won does our happiness return to where it was? For some of us, do we even know weve won? 4

$2B COMPANY8 MILLION CUSTOMERSFORTUNES BEST PLACE TO WORK

IM NOT FROM Z, IN FACT Z AND DH SEPARATE COS BUT OUR STORIES STARTS TOGETHER. Most of you prob think begins here, zappos success- $2B co, 8million customers, fortunes best place to work Or here w tonys rise, or here with jenn, ceo of dh

it actually started before all of that

And it actually doesnt start happy (ALARM)

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FREE SHIPPING, 365 DAY RETURNS, 800# EVERY PAGE

CUSTOMER SERVICE #1 PRIORITYIn order to make customers feel good .. customer service had emerged as #1 priority

WASNT EASY DECISIONS WAS AGAINST SHORT TERM CONVENIENCE, BUT WERE THINKING LONG TERMfree shipping both ways365 day returns800 # on every page24 hr call center= 75% orders from repeat customers

Also learning for customers to feel good, employees needed to be happy

6CULTURE

#1 PRIORITY

But how do you sustain cust service, what it really came down to was employees had to be happy to make cust happytony knew one thing could build & sustain emp happiness = culture

..culture became the #1 priority

2004 first culture book with a young consultant, jenn lim, unedited(!) collection of emps views of zs culturewas also beginning of long friendship

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HOW IS CULTURE #1 PRIORITY?HIRE, MEASURE, FIRE5 WEEKS OF TRAINING$4000 TO QUIT CULTURE BOOKHow make culture a priority? commit! Hire & fire, culture iw holds more weight than skills iw5wks paid training, instead just giving emp handbook, then paying $4000 quit! weeds out insincere. started at $100 not enough takingculture book: unedited collection emps thoughts on the co- free anyone.

How does Zappos define culture?

8HAPPY EMPLOYEES=HAPPY CUSTOMERS =SUCCESSFUL COMPANY!Formula was emerging Tony was seeing, ITS ALL ABOUT HAPPINESS!not only in life, also in business

So he set out to incorporate as much happiness in new culture at zappos as he couldThe idea of happiness as a business model was born9

NOV 09 AMAZON ACQUIRES ZAPPOS$1.2 BILLION

ZAPPOS GROWTH USING HAPPINESS AS A BUSINESS MODEL

And it was working! [ People started asking, whats the secret sauce? Tony wanted to share]

$2B using:: happiness as core bz model :: focusing on culture to build & sustain happiness :: using core values to define & live culture

People asking, secret sauce? how do we walk the talk? Tony wanted to share the good and bad and the journey, other companies not make same mistakesOther ceos give their snooze buttons a rest

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OH @#$%

$265M

Culture Book

$1,2BDH STORY

DH Book2010After 10 yrs, 2010 - tony jenn holed up in a cabin in Tahoe, CA created book: DH, Path to Profits, Passion Purpose

They didnt know what to expect 11

OH @#$%

$265M

Culture Book

$1,2B

DH Book

DH BusDH Movement2011

DH@Work

YOU! DH STORYPURPOSE:Help Companies Achieve Profits, Passion & Purpose

20102011 DH the company born to support movement, later that yr dh @work

2011 DHW born bring same principles of Profits Passion and Purpose into orgs round world

12 WITH COACHING CONSULTINGMETRICS & TOOLS

THROUGH SCIENCE OF HAPPINESS & PRINCIPLES FROM BOOK

PURPOSE:HELP COMPANIES ACHIEVE PROFITS, PASSION AND PURPOSE

WE HELP COS USE HAPPINESS AS BUSINESS MODEL TO UNLEASH POTENTIAL OF EMPLOYEES, AND BIZ SUCCESS

USE SAME PRINCIPLES FROM THE BOOK, WHICH TONY USED TO GUIDE ZAPPOS TO $2B COMPANY13THATS GREAT, BUT ITLL NEVER WORK FOR MY COMPANY safer to keep doing things the same yet is that an option- whats the alternative??14

72% UNHAPPY AT WORK* Deloitte Shift Index 2010 Does anyone know this guy?

72% unhappy. Either disengaged, working below potential, or actively sabatoging

1 in 7. Is it you? Is it person next to you? Your boss? 15

Gallop 20XX$350B IN LOSSES :(Gallup 2011= $13K PER EMP 16

Gallop 20XXGallup 2011WHAT IS IT COSTING YOU? ( ask the big q and pause )

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WE NEED NEW THINKING WHATS worked in the past is NOT working today. Cant keep using same solutions, as challenges are changing / same approach, as game is changing around us

(gary larson, far side)

18BUT, HAPPINESS AT WORK

?Lets take a look at the case for happiness

Can happiness prepare and guide us through changes in business word?19THE CASE FOR HAPPINESSHUMAN SENSE

WE ALL WANNA BE HAPPY! All heading to same goal in life, with differ paths

Seems simple, we all know what happiness is, makes sense know how to get there

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WHEN I GET _____ , I WILL BE HAPPY

science shows, most of us are NOT goind right direction

treat happiness like its circumstantial.. . When I get ___ ill be happy end up chasing a moving target

Heres what has has happened in past.. Can happen

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I WISH I HAD THE COURAGE TO LIVE A LIFE TRUE TO MYSELF, NOT THE LIFE OTHERS EXPECTED OF MEI WISH I HADNT WORKED SO HARDI WISH ID HAD THE COURAGE TO EXPRESS MY FEELINGSI WISH I HAD STAYED IN TOUCH WITH MY FRIENDSI WISH I HAD LET MYSELF BE HAPPIERFAST FORWARD:TOP 5 REGRETS IN LIFE* Bronnie Ware, Palliative Care Nurse caring for patients in last 12 weeks of life* Bronnie Ware, Palliative Care Nurse caring for patients in last 12 weeks of life

FF see what ppl said at the end of their lives

What happened? Treated happiness as circumstantial, external based on others ideas of who they should be happiness as destination

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Bronnie Ware is an Australian palliative care nurse, caring for patients in the last 12 weeks of their lives. She recorded their dying epiphanies in a blog called Inspiration and Chai, which gathered so much attention that she put her observations into a book called The Top Five Regrets of the Dying.Ware writes of the phenomenal clarity of vision that people gain at the end of their lives, and how we might learn from their wisdom. "When questioned about any regrets they had or anything they would do differently," she says, "common themes surfaced again and again.

Courage to live true to myself - This was the most common regret of allWhen people realise that their life is almost over and look back clearly on it, it is easy to see how many dreams have gone unfulfilledMost people had not honred even half of their dreams and had to die knowing that it was due to choices they had made.

5. I wish that I had let myself be happier - This is a surprisingly common one. Many did not realize until the end that happiness is a choice. They had stayed stuck in old patterns and habits, pretending to others to be happyThe so-called 'comfort' of familiarity and fear of change had them pretending to others, and to their selves, that they were content, when deep within, they longed to laugh properly and be themselves

WHAT HAPPENED?Pretended to be happy, even fooling selves , living life more true to others Treated happiness as a destination (ill be happy when) dependent on EXTERNAL factors

Science tells realize happiness was a choice until endTHINK ABOUT WHAT YOUR ULOGY WILL BE (TAKE THIS ONE FROM ARIANA HUFFINGTON..)DO YOU WANT THEM TO SAY YEAH SARAH WAS THE MOST EXPEDITIOUS EMAIL RESPOINDER I KNOWHOW CAN WE CHANGE THE I WISH TO AN I LIVED???BUT ONLY 10%HAPPINESS IS PREDETERMINED

*Seawn Achor, The Happiness AdvantageAnd right to think happiness is predetermined but new science tells us only 10%Weve got it all wrong..

not that happiness destination, not based on external circumstance

90% OF HAPPINESS IS HOW OUR BRAINS PROCESS THE WORLD

OUR BRAINS CAN BE REWIRED FOR HAPPINESS. CHANGE YOUR MINDSET, CHANGE YOUR WORLD

THE CASE FOR HAPPINESSSCIENTIFIC SENSEoverwhelmingly 90%, based on internal circumstances, how our brains process our world means its in our controlchange our mindset = change perception of world, and exp of it

so how can we be better?

With a little knowledge, you can change this. Wherever you are in life..

_____________________________________________________________Its not that when we win lottery well be happy (we may) .. happiness not based on external circumstance its overwhelmingly 90%, based how our brains process our world- Change focus and change your world

HAPPINESS FRAMEWORK #2MASLOWS HIEARCHYTHE CASE FOR HAPPINESSSCIENTIFIC SENSE

lets see how some science can help us

maslows heiarchy of HUMAN needs - dont see money or new cars

shows once ppl have basic financial and physical needs met, motivated by other things like belonging, self esteem, fulfillment

thats where we are not always so good at providing our own happiness, or those around us ie at work

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HAPPINESS FRAMEWORK #33 TYPES OF HAPPINESS

lets look at another scientific framework- it turns out, not all happiness is created equal

left amt happiness increasing, bottom see length time happiness lasts

pleasure- all want pleasure in lives, ice cream and new clothes, date night, movies. often linked to THINGS, short term experiences, shortest longevity ie when get new gift at christmas or bday, how long does that happiness last .... this is kind happiness most us chasing.. When I get ______ ill be happy.. When I achieve ____

passion- most us have things get really excited over, get lost in for hours. often linked to projects, includes flow. longer lasting than pleasure, but has a beginning and an end.ie organizing your wedding or building new house

higher purpose some of us know ours, unfot not taught in schools, but most have at least glimpsed being part something meaningful & bigger than self. longest. Ie dh higher purpose is to DH, make world happier place, well do anything for it

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many go thru life chasing the pleasure happiness, thinking they they will worry about the passion later( me as a bartender )

Pleasure - shortest lasting chasing the next high food, cars, sex.. constant stimulus to work hard to maintain unless youre a rockstar

pleasure- all want pleasure in lives, ice cream, night out drinking. often linked to THINGS, short term experiences, shortest longevity ie when get new gift at christmas or bday, how long does that happiness last .... this is kind happiness most us chasing.. When I get ______ ill be happy.. When I achieve ____


higher purpose some of us know ours, unfot not taught in schools, but most have at least glimpsed being part something meaningful & bigger than self. longest. Ie dh higher purpose is to DH, make world happier place, well do anything for it

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Passion second longest lastingFlowPeak performance meets peak engagementAthletes refer to this as being in the zone

Q whats something you do when you loose all concept of time so absorbed in what doing


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Higher purpose longest lastingSomething bigger than selfunfot not taught in schools, but most have at least glimpsed

for most sustainable happiness makes sense topursue higher purpose (since its the longest-lasting type of happiness) then layer on top passionsprinkle pleasure in

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BUSINESSTHE PARALLELS OF A GREAT BUSINESS AND HAPPINESSLIFETHE CASE FOR HAPPINESSBUSINESS SENSE$Most successful long term bizs - focus on PASSION and PURPOSE and sprinkle in PROFITS

same model of happiness can apply to business Seems like comp algarathym can act be seen very simple.. focusing on purpose, then passion and sprinkle pleasure in.

_______________________________________________________

draw striking parallel bt what most successful long term bz focus on

research shows striking parallel w most successful bz - for long term bz success, focusing on purpose, then passion, then profits

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THE CASE FOR HAPPINESSBUSINESS SENSE$HAPPY EMPLOYEES=HAPPY CUSTOMERS =SUCCESSFUL COMPANY which is what tony set out to test at zappos, discovered formula as he applied principles happiness to bz

but we dont expect you take our word for it

Sounds risky, right? Base your company on happiness? But this is what it did for tony and zappos:

ZAPPOSTHE CASE FOR HAPPINESSBUSINESS SENSE$heres how much business sense it made for tony, $0-$2B 12yrsright through dot com bust 90s, selling shoes, on line!using happines as bz model

BEST WORKPLACES vs S&P 500 THE CASE FOR HAPPINESSBUSINESS SENSE$ not just zappos - chart 100 best workplaces v s&p

paid off 2-3x in investor returns, even in recession

in end focusing on happiness and culture = creates more profitable co & more value also for shareholders!best cos today realizing investing in culture & happiness = big bottom line success

shows us Culture = distinct Competitive Advantage today

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S&P500 measures stock valueBest Workplaces: Fortune Mag + Best Place to Work co-createMost extensive emp survey in us.. 300 orgs 250k emps yearly, any org 5+ yrs old w/1k or more emps is eligible. Looks at:trust (attitudes about management's credibility, job satisfaction, and camaraderie)culture (pay, benefits,hiring practices, internal communication, training, recognition, diversity)- trust for people they work for- taking pride in what they do- enjoy working with co-workers33

ATTRACT & RETAIN BESTMORE PRODUCTIVEBETTER PRODUCT, SERVICE, SALESBUILD LEADERS, LEGACY

WHAT SEPARATES THE BEST?FOCUS ON CULTURE & EMPLOYEE WELL BEINGTHE CASE FOR HAPPINESSBUSINESS SENSE$So what separates best workplaces? - focus on culture & employees well being

HOW HELP THEM? allows to: attract and retain best those who leave are those who canmore productive - happy emps are engaged, more prod..build better prod, better cust serv, and higher salesbuild leaders & legacy, by focusing on ppl growing potential

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Fortunes 100 Best Workplaces vs Standard & Poors 500 leading pub traded cos- what separates 100 best?best workplaces = strong cultures trust, pride, respect, recognition, friendship, connection, personal growthppl treated well, and stay long term, attract the best= why good for emps (best places to work) AND for business (more porfitable)

341998THE CASE FOR HAPPINESSSCIENTIFIC SENSE

15yr, hundreds studies1998- pos psych- before that focus on getting ppl w something wrong w them to normal.. shifts to looking at normal to thriveHarvard alone- 225 academic studies in 50 countries- most pop class Sean AchorMarty Seligman- father pos psychologyBarbara Fredrickson researcher pos psych, book 3:1 , all about the positivity ratio in which high performing teams thrivebased her research w losada on high performing teams, butterfly chartUSA Today if money doesnt buy happiness what doe?Ben Bernankie- chairman of fed, measure happiness in GDP

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A POSITIVE INTERACTION AT WORK HAS AN EFFECT 5X MORE PRODUCTIVE THAN A NEGATIVE ONE

HAPPINESS IS A SERIOUS BUSINESS

THE CASE FOR HAPPINESSSCIENTIFIC SENSE heres a taste of findings happiness increases nearly every positive bz outcome

what this tells us is, when prioritize emp happiness, invest inlong term bz success : )

So now painted pretty rosy pic, right- sounds easy, like tony said happy ppl = happy cust = successful co.. right?

HAPPINESS FRAMEWORK #1

THE CASE FOR HAPPINESSSCIENTIFIC SENSEone of most useful frameworks from findings this one (from book)

Happiness at work really about 4 things:

THE CASE FOR HAPPINESSSCIENTIFIC SENSE findings like these building case for happiness at work when measured, see happiness increases nearly every positive bz outcome downside? yes but one you want! decreases profit killing aspects biz

tells us: when prioritize emp happiness, invest in your co : )

some of you thinking, can I really get those results? look at roi of culture

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(HBR results from article summer 12, looked at results from 28 studies in this issue HBR)

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THE CASE FOR HAPPINESSBUSINESS SENSE$

Perks- childcare, massage, foodBenefits- health, maternityCulture -

Investing in culture & emp happiness = big bottom line successCOULD THAT WORK FOR MY COMPANY? see some of you starting to think about what it could mean to use happiness as bz model thinking- could that work for my co

or some thinking, HOW could that work for my co?40COULD THAT WORK FOR MY COMPANY?HOW youre in luck, cause thats what we do41

3 MAIN INGREDIENTS TO HAPPINESS AS A BUSINESS MODEL at dhw thats what we do! take all that science & distill into simple model- this is what makes happy work

profit- old model, basics, still apply, sound bz strategy, punch in on time, and profits are essential But find achieve long term bz success by focusing on culture, happiness & purpose to build that solid base of profits...Lets look at these as 3 main ingredients

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profits- essential, old model, basic elements still imp like sound strategy and market viability, but see achieve it best by focusing on cultureculture- fundamental, base made up of values & behaviorsscience of happiness- layer on top worlds leading research on happines

science of happiness- next focus, look at worlds leading research on happiness and exs from zappos

higher purpose- Motivator to pursue most dificult challenges, problems (they care about the outcome)Employees will reach their greatest potential

1.CULTURE BASED ON CORE VALUES

VALUES DEFINE CULTURE GUIDE BEHAVIORS FOR ALL EVERYONES BUSINESS

3 MAIN INGREDIENTS TO HAPPINESS AS A BUSINESS MODELMeasurable behaviorsHire and fireScorecard, Behaviors out of 10Culture bookIf you dont smell it, others will

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CULTURE = VALUES + BEHAVIORS + PURPOSEPRACTICED OVER TIME3 MAIN INGREDIENTS TO HAPPINESS AS A BUSINESS MODEL why values so imp, foundation of culture, culture is really values & behaviors, in action behaviors imp also to measure values

Deliver WOW Through Service Embrace and Drive Change Create Fun and a Little Weirdness Be Adventurous, Creative, and Open-Minded Pursue Growth and Learning Build Open and Honest Relationships With Communication Build a Positive Team and Family Spirit Do More with Less Be Passionate and Determined Be Humble

CORE VALUES = DEFINE CULTURE

ZAPPOS 10 CORE VALUES

How does zappos DEFINE its culture?

Core Values zs understands work made fun gets done + creates energized, happy, connected teams, who build playful and inspired relationships w customers

ie #1 deliver wow through service- that value drives their culture wow is everyday word to them, even measure wow in cookies and flowers sent to customers

45 Deliver WOW Through Service Embrace and Drive Change Create Fun and a Little Weirdness Be Adventurous, Creative, and Open-Minded Pursue Growth and Learning Build Open and Honest Relationships With Communication Build a Positive Team and Family Spirit Do More with Less Be Passionate and Determined Be Humble

CORE VALUES = EVERYBODYS BUSINESS

ZAPPOS 10 CORE VALUES

Everybodys bz, co-owned, all take ownership to live itevery emp knows all 10 valuesie #3- create fun and weirdness - actually iw applicants on, ask on scale 1-10 how weird are they point not the score but wanna know if will be comfortable being selves at work, around others being weird selves

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EVER WONDER IF ANYONE READS CORE VALUES ON THE BOARDROOMPLAQUE(LET ALONE LIVE BY THEM)?WARNING!

speaking of impact, warning! This is what can happen when values NOT lived, not CO-owned

end up a meaningless plaque on boardroom wall, no impact on ppl, business

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2.SCIENCE OF HAPPINESS

SENSE OF PROGRESSSENSE OF CONTROLCONNECTEDNESS

3 MAIN INGREDIENTS TO HAPPINESS AS A BUSINESS MODEL progress- science happiest feel making progress how many of you like sitting traffic? feel ok when move making progress ie zappos trainng pipeline allows emps progress in career

control do you have enough control in your work career ie zappos call center send flowers, cards, upgrade shipping at discretion

connectedness depth and # connections, support network @ wk ie zappos front door policy increase chances connecting ie zappos face game - log in emp face pops up guess name

48LIFE COACHZU CLASSES & RAISES

SENSE OF PROGRESS

all want feel sense progress in life, key to motivation, dont feel getting anywhere interest quickly flags same at work

life coach on staff, set life goals and meet to progress them, when reach goal is graduation celebrationZU, classes to learn new skills life and work, get badges and pay bump for each one complete, progress at own speed, control it one most pop classes is DH!Merch team, used to be asst position grad to asst buyer in 18mo, changed it to every 6mo incremental advance, same results, but emps happier feeling progress towards goal

ZU also gives sense of control49

BUILDS AUTONOMYOWNERSHIP & CONNECTION TO TASKIE CLT EMPOWERED TO WOW

SENSE OF CONTROLControl how much control do you have over your work? do you have autonomy? can you be yourself?

builds:Autonomy, right to govern selves, have choice, independence = key to motivationSense of ownership over tasks and roleFeeling actions matter, we matter, can have influence, make difference

Control can be over lots things ie: How to dress, What to work on, Choice over how to do thingsie zappos clt send flower, upgrade overnight shipping free

ie : z used to give raises 1xyr regardless accomplishments, emps didnt have control over it. changed to skill set system over 20 skills can earn like boy scout badges through classes & accomplishments, get bump in pay for each = put them in control of their pay and skills they learn

50HAPPINESS DOESNT COME PRIMARILY FROM WITHIN BUT RATHER FROM BETWEEN - BUDDHA

CONNECTEDNESSENGAGEMENT COMMUNICATIONTEAMWORK(LIVE LONGER!)

quote- Happiness Hypothesis bc happiness never decreases by being shared (buddha)

studies show number friends @wk direct correlated w engagement & quality of work. how invested, how much we care. If persona lcare lot more.

ie big office never talk to anyone, vsfriends, know family, and kids going to college

ie IDEO- spend min 10-20% time tog outside office, take afternoons off go to ballgames, movies

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EXPLORATIONHOW TEAMS COLLABORAGEENERGYHOW TEAM MEMEBERS CONTRIBUTE ENGAGEMENTHOW TEAM MEMEBERS COMMUNICATENew Science of Building Great Teams, Alex Sandi Pentland; Harvard Business Review; April 2012

CONNECTEDNESSHeres peek some of the research on why connectedness so imp for high performing teamsIncreases energy on team, and elevated contributionIncreases engagement on projects even simple act knowing what another team is up to created opps to share ideas or supportIncreases exploration which is about new ideas and better ways of completing projects, elevating the final result52EXPECTATIONSEMOTIONSEXPERIENCESTORIESCULTUREPERSONAL EMOTIONAL CONNECTION

CONNECTEDNESS brands that WoW customers are surviving and thriving todays economy brands that just satisfy cust in danger- ppl dont wanna be treated wallets w legs- bz can be more than money interactions- can be about dev personal relationships that span a lifetime- legendary cos like zs understand bz IS personal, about creating personal experiences and life long custso look for ways to create legendary individualized exps- ie flowers or pizza story

zs always charged top dollar for prod by providing a real connection, an experience really- PEC and connectedness goes beyond team extends to customers not just about creating customers, its about wowing them and creating super cust, and works, 75% bz from repeat cust

ie call routing system matches location of customer with call center rep ie measures PEC with customers by thank you cards and cookies sent Ie trained to have great calls, not short call times, no call time restrictions

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ABOUT MEETING CUST EXPECTATIONSTAKING FURTHER TO PROVIDE AN EXPERIENCETHINKING ABOUT WHAT EMOTIONS CUSTS FEEL, MEETING UNRECOGNIZED EXPECTATIONSCREATE STORIES! FURTHER CONNECTIONS & WORD MOUTH SHARING THEIR CULTURE, EXTENDING IT OUT

533.HIGHERPURPOSE

3 MAIN INGREDIENTS TO HAPPINESS AS A BUSINESS MODELGIVES MEANING TO WORKINSPIRATION TO EMPLOYEES & CUSTOMERSCOMPASS FOR DECISION MAKING

HP = BEING PART SOMETHING BIGGER THAN YOURSELF, MEANING BEYOND SELF, PROFITS Meaning to emps workInspires emps & custCompass for decisions & behavior ON HIGH LEVEL

54THE MEANING OF LIFE IS TO FIND YOUR GIFT & THE PURPOSE OF LIFE IS TO GIVE IT - Pablo Picasso

HIGHER PURPOSE think about just makes human sense, few things more important in life finding purpose

true at work too, HP is ultimate driver of motivation and engagement essential ingredient if want to do great things 55ELICITING JOY SENSE OF HAPPINESS, WONDERENHANCING CONNECTION MEANINGFUL WAYINSPIRING EXPLORATION NEW HORIZONS & EXPERIENCESEVOKING PRIDE INCREASED CONFIDENCE, VITALITYIMPACTING SOCIETY BROADLYHIGHER PURPOSE = HUMAN VALUESTOP 5 HIGHER PURPOSE THEMES OF SUCCESSFUL COMPANIES

TOP five higher purpose themes of successful cos = fundamental human values

not as simple just having one, have to connect emps to it - ex zappos = DH - on every box, emps shirts, connect to higher purpose zs emp understand theyre not in the shoe clothing bz, even when nothings for sale, their job is to dh ie one of my visits, asking qs 30 mins later apologized let get back to job- said this is my job, to dhconnecting emps to a HP has great results for bz

_____________________________________________________________________ ex longest call center call w/cust 9hrs

Eliciting Joy: Activating experiences of happiness, wonder, and limitless possibilityEnabling Connection: Enhancing the ability of people to connect with each other and the world in meaningful waysInspiring Exploration: Helping people explore new horizons and new experiencesEvoking Pride: Giving people increased confidence, strength, security, and vitalityImpacting Society: Affecting society broadly, from challenging the status quo to redefining categories56HIGHER PURPOSE = HIGHER PROFIT

WORLDS 50 FASTEST GROWING BRANDSTHOSE WITH A HIGHER PURPOSE OUTPERFORMED S&P BY 400% cos w fastest growth last DECADE focused on higher purpose - out performed S&P 500 by 400% in stock value

Stengal 50 looks worlds 50 fastest growing brands - thousands brands 30 countries:

57HIGHER PURPOSEINSPIRE & IMPLEMEMT SOLUTIONS TO THE ENVIRONMENTAL CRISIS

VOLUNTEER 2MO YR WITH PAYhp of Patagonia not to make technical outerwear, to inspire & implement solutions to the environmental crisisare leading voice and advocate for this greater good

ad out cyber mon ly, biggest shop day yr, urging ppl to reflect before buy, conserve planet resourcesdont just have a hp, live it and connect emps to it

____________________________________________________________Ie Environmental Internship Program emps can volunteer environmental non profit up to 2 mo/ year, full pay

Gives emps opp dive deeper into issues of impConsider it that emps still working for patagonia while there

58HIGHER PURPOSEVALUES AND PURPOSE DRIVEN COMPANIES

COSTCO CONTAINER STORE GOOGLE JET BLUE JOHNSON & JOHNSON HONDA LL BEAN METHOD PATAGONIA REI SOUTHWEST TOMS

TOYOTA TRADER JOES NEW BALANCE STARBUCKS AMAZON BMW CATEPILLAR EBAY IDEO IKEA WHOLE FOODSZAPPOS

few exs values& purpose driven cos

howd you like to be on that list?

59IS HAPPINESS AT WORKNICE TO HAVE OR MUST HAVE? so, starting to see value of happiness at work, but .how imp is it?60HAPPINESS IS THE SINGLE GREATEST COMPETITIVE ADVANTAGE IN THE MODERN ECONOMY

- SHAWN ACHOR

NICE TO HAVElets look at what some leading thinkers to say .. sean achor, happiness advantage

61WIN IN A WORLD OF RELENTLESS CHANGE, FERICIOUS COMPETITION, AND UNSTOPPABLE INNOVATION

- GARY HAMEL

NICE TO HAVE?Also seeing more and more its becoming a must have, matter of time happiness is how cos today win in a world of relentless change, ferocious competition, unstoppable innovation

Heres how

Gary Hamel - site called MIX about innovation & changing world- talks about rough waters & how to survive the future

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MASS PRODUCTION MODEL OF 1950sHEIARCHICAL TOP DOWNYOURE LUCKY TO HAVE A JOBTOP DOWN IS DEADNICE TO HAVE? bz world changing that model no longer gets beset results! will loose out to competition

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Bz world changing, bz paradigms past are no longer creating same results, changing bz wrld NEED NEW TOOLS

63TRANSPARENCY IS A TSUNAMI

MUST HAVEspeed and depth of info changing the game, coming so fast bz have hard time adapting

- today simple youtube video viral irreparable harm bz, - products can easily be copied- strong culture best defense against what you cant control culture

- culture is soul of bz, strengthen like immune system, org can weather any change

64MUST HAVEENGAGEMENT?

engagement not enough anymore, not strong enough measure of best workplaces can be engaged that are unhappy and have retention prob

and the ones you loose, the ones who go to other cos are the ones who can, most engaged and qualified 65SO HOW DO YOU USE HAPPINESS AS A BUSINESS MODEL? so got lay of happiness lands, where do you start building right culture, sustainable, can strengthen team, impact world, carry you though rapidly changing economy?

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GET THE CULTURE RIGHT THEN EVERYTHING ELSE WILL FALL INTO PLACE

RIGHT EMPLOYEES, BAD EGGS WEED OUTCOMITTED WORKFORCE, PERFORMSDOING THE RIGHT THING, LONG TERM SUCCESSCOMPETITIVE EDGE IN PERFORMANCE, PROFITS

take a note from the guy who did it..Happiness as a Business Model is about creating the right cultureCulture is the platform, its the core of happiness as business model, its what holds it all together because.

get the right emps and bad eggs weed outworkforce that is happy, committed, perform their bestget ppl doing right thing & focusing on long term success - competitive edge, shows in performance & profits

67(SO)

WHAT DOES YOUR CULTURE LOOK LIKE?NOTE TO SELF- YOU ALREADY HAVE A CULTURE!

Have you met it lately? What does it look like?

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(HINT, NOT THIS)

not those two few bean bags chairs in the lounge not just set it and forget it, and not easy or every co would have culture ongoing development, continuously evolving, about how ppl live it69CULTURE PITFALLSCOMMITMENTWALK THE TALKSHORT TERM THINKING

ASKMEASUREDEFINEGET CURIOUS to get started on better culture, get curious!

__________________________________________________________

These are the pitfalls with organizations. These are company culture blind spotsCommitment being committed to cultureWalk the talk. Say: do. Intent vs. impact (I intend to be respectful, but Im late to every meeting)Short term thinking; not creating life long relationships with customer

Solutions- Ask; i.e. company gas cards- [how many of you are willing to be measure]70

BIG TIPFOCUS ON MANAGERSMANAGERS AMPLIFY CULTUREPEOPLE JOIN COMPANIES, LEAVE MANAGERSCEOs 15% more productiveGood, well trained, well developed Managers improve customer satisfaction by 42%

71 SOCAN YOU QUANTIFY THAT?And just in case you thought that all this culture, core values and happiness was difficult to measure and match to KPIs we introduce to you the new star on the stage- The Happiness at Work Survey

72HAPPINESS AT WORK SURVEYDELIVERINGHAPPINESSATWORK.COM

FREE :) immed personal results solorful & easy to read AND get to see where you fall against your national averagefree

at WORKJOIN THE MOVEMENT!DELIVERINGHAPPINESS.COM

[email protected]

YOUR FRIENDS ON THE JOURNEY TO HAPPINESSYou are Online Retail Russiablazing new trails and making fireworks in the business world.We are Delivering Happiness at Work, here to make companies like yours more successful, and to inspire One Happier World.

Together, you and I, lets Make Happy Work!!!!

Thank you.

Thank you for this wonderful honor to be here today with you.

Thank you for coming to hear the Zappos Story and to learn more about Deliverong Happiness.

74Alarm clock - Modern - 3 versions -by Augusto Casanovas- 1, track 0/0, disc 0/0036153.574eng -

why happiness, at work?

Business

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