Why go-mobile

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Four Quick Reminders! 1. You may wish to tweak/personalize the headline of the blog post to be in ‘your voice.’ 2. You should write a quick opening sentence to the blog post in your voice. Think of it as you introducing the information. 3. Use a standard closing sentence to your blog posts that includes a call to action and/or your contact information. 4. If you post more than once to Facebook and/or Twitter promoting your blog, be sure to make each one unique (as easy as changing the order of the words.) These strategies are covered in the ‘how to’ section of member site. Blog Post: Why Go Mobile? Simple – it’s convenient. We live in an “I want it now society” and Mobile Marketing scratches that instant gratification itch. We want what we want and we want it now. Mobile Marketing gives it to us. When we leave our homes today, the three most important things we make certain to have are keys, wallet/purse and cell phone. Cell phones have become an extension of our beings – why not take advantage of that? Here’s a little more incentive to jump on this while you still can: 1.All text message have an open rate of 97% (and within a 5-minute time period); 2.The world’s population exceeds 6.8 billion people, and nearly one person in three surfs online; 3.1 in 3 smartphone users open and app before they get out of bed; 4.Your cell phone/smartphone is within 3 feet of you over 90% of the day; 5. Mobile search numbers are up six times then over the previous 2 years; 6.16.7 Million U.S. mobile users, or 7.1% of the total, used location-based check- in services in March; 7.App Downloads are predicted to hit 44 billion by 2016; 8.65% use their smartphones for non-voice purposes in the early evening;

Transcript of Why go-mobile

Page 1: Why go-mobile

Four Quick Reminders!1. You may wish to tweak/personalize the headline of the blog post to be in ‘your voice.’2. You should write a quick opening sentence to the blog post in your voice. Think of it as

you introducing the information.3. Use a standard closing sentence to your blog posts that includes a call to action and/or

your contact information.4. If you post more than once to Facebook and/or Twitter promoting your blog, be sure to

make each one unique (as easy as changing the order of the words.)

These strategies are covered in the ‘how to’ section of member site.

Blog Post:

Why Go Mobile?

Simple – it’s convenient.

We live in an “I want it now society” and Mobile Marketing scratches that instant gratification itch. We want what we want and we want it now. Mobile Marketing gives it to us.

When we leave our homes today, the three most important things we make certain to have are keys, wallet/purse and cell phone. Cell phones have become an extension of our beings – why not take advantage of that? Here’s a little more incentive to jump on this while you still can:

1.All text message have an open rate of 97% (and within a 5-minute time period);

2.The world’s population exceeds 6.8 billion people, and nearly one person in three surfs

online;

3.1 in 3 smartphone users open and app before they get out of bed;

4.Your cell phone/smartphone is within 3 feet of you over 90% of the day;

5. Mobile search numbers are up six times then over the previous 2 years;

6.16.7 Million U.S. mobile users, or 7.1% of the total, used location-based check-in services in

March;

7.App Downloads are predicted to hit 44 billion by 2016;

8.65% use their smartphones for non-voice purposes in the early evening;

9.Facebook and Twitter accounts for approximately half of smartphone usage at any given time

of the day, though late evening is most popular, with 34% connecting through social media then.

Facebook Post:

Page 2: Why go-mobile

Why Go Mobile? – We live in an “I want it now society” and Mobile Marketing scratches that instant gratification itch. We want what we want and we want it now. Mobile Marketing gives it to us.Read rest of article …

Enhanced Facebook Post: When we leave our homes today, the three most important things we make certain to have are keys, wallet/purse and cell phone. Cell phones have become an extension of our beings – why not take advantage of that? Here’s a little more incentive to jump on this while you still can: Read rest of article…

Twitter Post:

Why Go Mobile?: We live in an “I want it now society” and Mobile Marketing scratches that instant gratification itch. [blog post]

Enhanced Twitter Post: We want what we want and we want it now. Mobile Marketing gives it to us.[blog post]

LinkedIn:

Why Go Mobile?: When we leave our homes today, the three most important things we make certain to have are keys, wallet/purse and cell phone. Cell phones have become an extension of our beings – why not take advantage of that? Here’s a little more incentive to jump on this while you still can: Read more in this week’s blog post.

Enhanced LinkedIn Update: We live in an “I want it now society” and Mobile Marketing scratches that instant gratification itch. We want what we want and we want it now. Mobile Marketing gives it to us. Read more in this week’s blog post.

Email Auto Responder:

Subject: Why Go Mobile?

A) Your standard Opening (revise to fit your writing voice):

Hi it’s [your name], and I’ll be very brief, but I thought that you’d find this information very helpful!

B) Content (revise to fit your writing style):

Simple – it’s convenient.

Page 3: Why go-mobile

We live in an “I want it now society” and Mobile Marketing scratches that instant gratification itch. We want what we want and we want it now. Mobile Marketing gives it to us.

When we leave our homes today, the three most important things we make certain to have are keys, wallet/purse and cell phone. Cell phones have become an extension of our beings – why not take advantage of that? Here’s a little more incentive to jump on this while you still can:

1.All text message have an open rate of 97% (and within a 5-minute time period);

2.The world’s population exceeds 6.8 billion people, and nearly one person in three surfs

online;

3.1 in 3 smartphone users open and app before they get out of bed;

4.Your cell phone/smartphone is within 3 feet of you over 90% of the day;

5. Mobile search numbers are up six times then over the previous 2 years;

6.16.7 Million U.S. mobile users, or 7.1% of the total, used location-based check-in services in

March;

7.App Downloads are predicted to hit 44 billion by 2016;

8.65% use their smartphones for non-voice purposes in the early evening;

9.Facebook and Twitter accounts for approximately half of smartphone usage at any given time

of the day, though late evening is most popular, with 34% connecting through social media then.

C) Your sign off

If you want more great ideas about (…..), be sure to check out my blog at www…….