Why get "GetSocial"; social as-a-service, increase revenues with this free tool
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Transcript of Why get "GetSocial"; social as-a-service, increase revenues with this free tool
Social-as-a-Service.
Foreword
“Crowdsourcing engagement and retention to the players themselves via compelling social features remains one of the surest ways to make a game both sticky and fun. A single-player game is a game, but a social game is a community, with all the fascinating human relationships one expects: competition, collaboration, peer pressure, rebellion, jealousy, compassion, and more. The difference between playing Scrabble against sthe computer and playing Words with Friends is the difference between killing time and a pop culture phenomenon.”
-by Matt Ricchetti (on Gamasutra)
The Senior Team
Adam PalmerCOO
Success working with early, mid-stage and public companies including AGI, TIC, Fast Track, CBA in various leading management roles.
Peter BrenninkmeijerCFO
20-year financial veteran. Has grown start-ups and turned SME companies to profit. CFO at gaming companies Mikohn Europe, Octavian, CFO of Perot Systems Benelux.
Demian DenkerCTO
At C-level, built applications for Movisol Media SL with more than 70 million downloads worldwide with #1 rankings in the US and other key app-store markets.
Reinout te BrakeCEO
One of the leading thought leaders of the gaming industry. Previously a strategist at Spil Games and Founder of IQU. Over 20 years experience in gaming technology.
Our vision is to become leading social-as-a-service technology provider for mobile
developers.
Leveraging social data to create additional revenue
Providing a complete social stack for mobile apps
Why GetSocial
User acquisition costs are increasing, more market fragmentation. Need arises for a Meta-network
Low paying conversion of players (1% - 5%). Existing revenue models are at saturation point.
No off-the-shelf solution that allows completely secure and reliable in app social stack.
Elevating Revenue
By harnessing social graph data, we increase the conversion of paying users (SIAP).
Offer a buy button for targeted merchandise in apps with social e-commerce
Branded stickers as a revenue stream - via Instant Messaging.
Powered by…
Social In-App
PurchasesStickers
as a Service Social
e-commerce
A powerful social stack (SaaS)
No need for developers to build an entire social stack in their apps.
LTV & engagement is improved with a social environment.
Built-in social network integration.
Meta-network via smart invites (we remove the need for performance marketing)
The social components
Instant Messaging
Activity Feeds
Moments(Screenshot
sharing)
Meta Network
(Smart Invites)
GetSocial: Activity Feeds
Users can post custom activities which opens up engagement
through likes and comments
Developers can now reach out directly to
their users and communicate with
them on a personal level with GetSocial’s
activities
GetSocial: Chat
Clean and simple chat list with powerful moderation
1-on-1 and group chat with
other users directly from the
game
GetSocial: Moments
When a user finishes a game with another user, they can instantly start a conversation by posting
a screenshot of their high score to a 1-on-1
chat powered by GetSocial!
GetSocial: SIAP
Developers can promote other exciting games via the Activity
feed!
Track effectivity of promotions
via the dashboard
Allow users to share their in-app purchases via the activity
feed
GetSocial: Smart Invites
Allow games to instantly connect to users social graph and use a smarter way to invite new users to
games.
Model for Indie Developers
Free forever, out of the box solution.
Creating a culture and community for Independent game developers.
Focus on improving discoverability for Indies through smart invites and cross promotion (across studios)
Using indies as sounding board for proving new features - Through Proof of concept, product refinement and market acceptance.
GetSocial IP
• App generated feeds• User generated
discussions• In-App Notifications• User Discovery• Following / Followers
• Stickers• Moments • 1-1 chat• Group chat• Developer to player
communication
InstantMessaging
Activity Feeds
Social Commerce
• Platform agnostic features
• Social in-app purchase• Asset store• In-app merchandise
(Buy button)
+ Developer Dashboard
Where we see ourselves in 3 years
Building & testing out the technology
Developer use cases. feedback and optimisations
Developing processes and tools to scale up our business
Focus on European developers
Test cases in the US
2015 2016 2017
GetSocialReleased
Secure key partnerships
Improve product based on feedback
Expand revenue models into new markets
Focus on European and US developers
Test cases with Asian developers
Series A Series B Expansion & Growth
We Become the Standard
Becoming the Leader
Become a global business
Potential acquisitions
Global focus to all markets
What makes team GetSocial awesome?
Plug and play
technology
Complete Social Stack
Social e-commerce
Platform Agnostic
Built for enterprise and indie
developers
320+ yrscollectiveindustry
experience
Get In Touch!
appendices below
Adam [email protected]
+31 650 622 239
Reinout te [email protected]
+31 657 554 995
GetSocial Integration Process
Under 3 mins (press play to view)Step 1: Register with GetSocialStep 2: Add app information and get App keyStep 3: Download the GetSocial SDKStep 4: Add files to the projectStep 5: Adding 3 lines of codeStep 6: Test and Confirm
Engagement Metrics
Social event tracking (before & after)
User Case: Engagement