Why Application Delivery matters in the Digital economy
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Transcript of Why Application Delivery matters in the Digital economy
Start a transaction on one platform
Complete it on another
Receive updates on a third channel
Everyone wants to:
And more…
58% 53% of German
professionals of French
professionals
want to work and play from anywhere at any time with no restrictions.
We face rising expectations
Applications shape the corporate response
Self-service applications used
by customers
Applications used by employees to
work smarter
But applications need to be developed, deployed and delivered.
The third “D” (delivery) is often underestimated.
NetScaler powers applications worldwide
24/7/365
Delivering performance, reliability, security and efficiency
Make your employees more productive
Maximise customer experience
J
Secure data and transactions
Deliver operational efficiency
4 benefits
“Well, let’s say you can shave 10 seconds off of the boot time. Multiply that by five million users and that’s 50 million seconds, every
single day. Over a year, that's probably dozens of lifetimes. So if you make it boot ten
seconds faster, you've saved a dozen lives. That's really worth it, don't you think?"
Steve Jobs (1983)
“0.1 second is about the limit for having the
user feel that the system is reacting instantaneously.”
Jakob Nielsen
“When an application takes longer to respond, the user starts to feel that the device, or the network, is labouring to
produce the promised result.”
Jakob Nielsen www.nngroup.com
“Gamblers want performance. They’re latency-sensitive.”
Neil Selby Head of Networks & Security, bet365
…operates in 17 languages, handles tens of millions
transactions every day, for 18 million customers
betting online
NetScaler frees up databases
Thousands of SQL connections
consolidated down to hundreds
NetScaler relieves servers
NetScaler makes users happy
Handling up to 2m users and 500,000 transactions per second
For bet365…
“If a situation arises, emergency teams can react instantly from
anywhere. Our response time can be in seconds, not hours.”
Urs Püntener CIO, Rhätische Bahn
More on Rhätische Bahn
Once upon a time, there was a browser
and a server. Today, it’s more
complicated.
BROWSERS SaaS MOBILITY
WEB APPS
Increasingly, users access applications from outside the office, often over unsecured public networks.
In addition, enterprises often use multiple gateways to secure different servers
Over time, this increases the cost of application delivery
It also makes managing everything more difficult and expensive
Because NetScaler already inspects
traffic at the application layer,
it is ideally placed to tackle application
firewall security.
40% INCREASE IN APPLICATION THROUGHPUT
80% SMALLER
FOOTPRINT IN THE DATA CENTER
70% REDUCTION IN POWER COSTS
Sources & credits:
Slide 6: Source [: http://www.cisco.com/c/dam/en/us/solutions/collateral/enterprise/connected-world-technology-report/cisco-2014-connected-world-technology-report.pdf] Slide 18: Source http://www.folklore.org/StoryView.py?project=Macintosh&story=Saving_Lives.txt Slide 20: Source http://stakeholders.ofcom.org.uk/binaries/research/broadband-research/mbb-nov14.pdf Slides 21-22: Source http://www.nngroup.com/articles/response-times-3-important-limits/ Slide 26: More on how Bet365 uses Netscaler : https://www.citrix.com/customers/bet365_en.html?product=netscaler_app_delivery_controller Slides 32-34: More on Rhatische Bahn: https://www.citrix.com/customers/rhaetian-railway-en.html?product=netscaler_app_delivery_controller Slide 29: Original photo credit Pierre (Rennes) / Flickr