Who Owns the Product?
23
Who Owns the Product? Mike Beltzner wattpad.com/beltzner
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A talk given at GROWTalks Toronto 2013 about how startups can clarify product ownership and keep a tight focus on what matters most.
Transcript of Who Owns the Product?
![Page 1: Who Owns the Product?](https://reader031.fdocuments.us/reader031/viewer/2022020217/54b7a9174a795913288b45c6/html5/thumbnails/1.jpg)
Who Owns the Product?
Mike Beltznerwattpad.com/beltzner
![Page 2: Who Owns the Product?](https://reader031.fdocuments.us/reader031/viewer/2022020217/54b7a9174a795913288b45c6/html5/thumbnails/2.jpg)
Product
Design
Engineering
![Page 3: Who Owns the Product?](https://reader031.fdocuments.us/reader031/viewer/2022020217/54b7a9174a795913288b45c6/html5/thumbnails/3.jpg)
Tension
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it‘s not authority
![Page 5: Who Owns the Product?](https://reader031.fdocuments.us/reader031/viewer/2022020217/54b7a9174a795913288b45c6/html5/thumbnails/5.jpg)
it’s a responsibility
![Page 6: Who Owns the Product?](https://reader031.fdocuments.us/reader031/viewer/2022020217/54b7a9174a795913288b45c6/html5/thumbnails/6.jpg)
set prioritycall the shots
make decisions
(place bets)
![Page 7: Who Owns the Product?](https://reader031.fdocuments.us/reader031/viewer/2022020217/54b7a9174a795913288b45c6/html5/thumbnails/7.jpg)
it depends
![Page 8: Who Owns the Product?](https://reader031.fdocuments.us/reader031/viewer/2022020217/54b7a9174a795913288b45c6/html5/thumbnails/8.jpg)
Product
Design
Engineering
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Visionaries
Translators
Builders
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Strategy
Tactics
Execution
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Features
Quality
Schedule
(pick two)
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(pick one)
Strategy
Tactics
Execution
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diff’rnt strokesfor diff’rnt…
…Marmer Stages
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Discovery
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Strategy
Tactics
Executionx
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Validation
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Strategy
Tactics
Execution
x
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Efficiency
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Strategy
Tactics
Execution
x
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Scale
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Strategy
Tactics
Executionx
![Page 22: Who Owns the Product?](https://reader031.fdocuments.us/reader031/viewer/2022020217/54b7a9174a795913288b45c6/html5/thumbnails/22.jpg)
Harmony
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share a vision
stay informed
default to “no”