Who not to market to
8
Who not to Market to By Enis Berk and Zeina -Sparkosaurs-
-
Upload
enis-berk-coban -
Category
Marketing
-
view
122 -
download
0
Transcript of Who not to market to
Who not to Market
toBy Enis Berk and
Zeina -Sparkosaurs-
Project Summary➔ Google adwords
➔ Positive, negative keywords
➔ Wrong keywords waste a lot of money
Business Insight
Data ExperimentalReal-life
TechnologiesSpark
Spark MLlib
Django
Google Adwords and Analytics API
Enis → Front-end, Infrastructure
Zeina → Backend, ML Meeting biweekly until now, Weekly from now on