Where your dreams come true. Our Company Founded in 2007 in Astoria Queens, NY Largest bar/Night...
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Transcript of Where your dreams come true. Our Company Founded in 2007 in Astoria Queens, NY Largest bar/Night...
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Where your dreams come true
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Our Company • Founded in 2007 in Astoria
Queens, NY• Largest bar/Night club in 30
mile radius• VIP club rental has generated
$2 million in sales for 2008.• Excellence in customer service.• The latest high-tech equipment.• Donates 5% of generated
profits to local charities
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PresidentGurbinder Kaur
VP, Customer Relations
Jose Dutan
VP, HospitalityJerina Akhter
VP, FinanceDenise Moronta
VP, Marketing
Issac Andon
VP, TechnologyPaul Dabandan
Total Number of Employee15
Our Organization
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•Gurbinder Kaur, President•Company president for 2 years
•Jose Dutan, VP Customer Relations•Customer Relations Manager for five years at Club Duvet
•Denise Moronta, VP, Finance•Certified Public Accountant of 4 years experience
•Issac Andon, VP, Marketing•Marketing Associate for Clun Pacha for 2 years
•Jerina Akhter, VP, Hospitality •Managed hospitality For The W Hotel in Manhattan
•Paul Dabandan, VP, Technology•Network administrator for 1 year, Web designer for 3 years
The Management Team
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•Launch E-Commerce wholesale and retail site•Improve distribution chain with wholesalers•Increase value-added services for retail consumers•Expand market beyond East Coast•Test international opportunities
The Proposition
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•Internet beer sales of over $2 million last year•Projected internet sales of $10 million for 2007•Growing demand for micro brewed beer•Microbrew drinkers experimentInternet expands selection for experimentation
Our Market
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• Advertise on sports radio, TV channels, and social networks (MySpace, Facebook)•Invite a famous sport player to the bar to get more promotion•Improve customer convenience, service, and satisfaction•Special events for sports playoffs •Take input from customers to see where we need to improve on
Our Marketing Strategy
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• Offering 2 62 inch LCD in every private room• 3 62 inch LCD around the bar• Surround sound audio equipment• Free Wi-Fi for customers
•Becoming Eco friendly• Hand Dryers • Low Flow Toilet • Recycling bottles• Using recycled paper
Technology
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Vice•Private Rooms
•Rooms can be small•Expensive reservations•No discount on beverages in rooms
•$20 open bar•Little variety on drinks•Inexperience bartenders
Our Competition
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Income Statement
2007(Previous)
2008(Previous)
2009(Current)
2010(Projected)
Revenue 3,794,521 5,961,683 9,725,353 12,725,541
COGS 2,105,330 3,461,683 6,542,235 7,981,423
Gross Profit 1,689,191 2,500,000 3,183,118 4,744,118
Operating Expenses
1,206,680 1,523,825 2,181,859 2,908,341
EBIT 482,511 976,175 1,001,259 1,835,777
Our Financial Projections
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Year 1 Infrastructure 600,000
eCommerce Setup 150,000
Staff Salaries 250,000
Total Initial Funding Requirements
1,000,000
Financial Requirements
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•10% company share for $1.0 million investment•20,000 shares of original 200,000 issued shares
•Seat on the board of directors
•Distributed earnings beginning in 2006 at a rate of no less than $.50 per share
•$15 million estimated value in 2007 as a result of investment and expansion
The Offering