Where sunshine meets water · Where sunshine meets water Everything Under the Sunsm Expo • 2555...

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Where sunshine meets water Everything Under the Sun sm Expo • 2555 Porter Lake Dr., Ste. 106 • Sarasota, FL 34240 Wendy Parker Barsell • Ph: 800-548-6774 • [email protected] Presented by the Florida Swimming Pool Association Live Love the Pool Life

Transcript of Where sunshine meets water · Where sunshine meets water Everything Under the Sunsm Expo • 2555...

Page 1: Where sunshine meets water · Where sunshine meets water Everything Under the Sunsm Expo • 2555 Porter Lake Dr., Ste. 106 • Sarasota, FL 34240 Wendy Parker Barsell • Ph: 800-548-6774

Where sunshine meets water

Everything Under the Sunsm Expo • 2555 Porter Lake Dr., Ste. 106 • Sarasota, FL 34240 Wendy Parker Barsell • Ph: 800-548-6774 • [email protected]

Presented by the Florida Swimming Pool Association

Live Love

thePool Life

Page 2: Where sunshine meets water · Where sunshine meets water Everything Under the Sunsm Expo • 2555 Porter Lake Dr., Ste. 106 • Sarasota, FL 34240 Wendy Parker Barsell • Ph: 800-548-6774

UnderTheSunExpo.comUnderTheSunExpo.com

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Cost of making face-to-face contact with potential customer

$ = With exhibitions $96**$ = Without $1,039**

Position / Titles43% Owner / CEO / President7% VP / Executive Management11% Sales / Sales Manager8% Construction / Service Manager18% Technician / Tradesman / Maintenance

Purchasing Power74% make or infl uence the purchasing decisions at their company

94% attendees from Florida

Page 3: Where sunshine meets water · Where sunshine meets water Everything Under the Sunsm Expo • 2555 Porter Lake Dr., Ste. 106 • Sarasota, FL 34240 Wendy Parker Barsell • Ph: 800-548-6774

Step 1

Step 2

Send in contract.Visit UnderTheSunExpo.com to download. Priority points deadline is July 31. Booths assignments sent in August.Call Wendy Parker with questions at 800-548-6774.

Step 3

Plan your stay. Stay at a show hotel with special rates. Plan to attend the Welcome and Awards Reception and the Friday Night Party for more networking.

Stand out.Complete your year-round marketing program forms. Sponsor, advertise, submit your print and online profi les, teach a hands-on course. Great sponsorship opportunities are available.

Step 4

Get services: Arata Expositions: Labor services, transportation, carpet, furnishings, material handling and cleaning. Exhibitor Services Kits are e-mailed by Arata in Nov. ExpoLogic: Registration & Lead RetrievalOCCC: Electric, Water, Rigging(www.occc.net). Smart City: Phone, Internet (occc.net).Centerplate: Any food/beverage served in your booth (www.occc.net).

Step 5

Have a great show!See you February 14-15 in West Hall E of the Orange County Convention Center.

Step 6

Follow up!The FSPA year-round exhibitor marketing program will continue your message to the Florida industry. Just be sure to submit your forms!

Exhibiting in Florida is as easy as ...

Types of Businesses*

Service/Repair/ Maintenance69%

43% Builder

Retail15%

*2019 show survey; attendees can select more than one category of business

Page 4: Where sunshine meets water · Where sunshine meets water Everything Under the Sunsm Expo • 2555 Porter Lake Dr., Ste. 106 • Sarasota, FL 34240 Wendy Parker Barsell • Ph: 800-548-6774

What is included?

INTER

ATION

AL DR.

Hyatt Regency Convention Center

Rosen Inn atPointe Orlando

Rosen Plaza

All booths include a year round marketing program - FREE with your booth - through the Florida Swimming Pool Association’s web sites, print magazine and social media feeds. Complete your exhibitor marketing program forms reach the Florida pool industry using:• print / digital advertising• blog posts• training videos on the FSPA member website• post show emails to targeted audiences• social media posts

Additionally:• 8’ high back wall and 3’ high siderails

(except island booths)• Four booth personnel badges for each 100 ft2

• Online booth with active link, company description and searchable by category

• Listing in three areas of the Expo program guide• Free parking for one day during exhibitor move-in• 10’ carpeted isles

Map and HotelsHyatt Regency Convention CenterRate: $189 / night (+$15 resort fee)Reservations: 888-421-1442

Rosen Plaza HotelRate: $175 / nightReservations: 800-627-8258

Exhibitors can contract sub-blocks at the host hotels.

Please note: The Everything Under the Sunsm Expo / Florida Swimming Pool Association is not associated with any travel planning company. Please call the hotel directly to receive these rates.

Everything Under the Sunsm Expo • 2555 Porter Lake Dr., Ste. 106 • Sarasota, FL 34240 Wendy Parker Barsell • Ph: 800-548-6774 • [email protected]

Thursday, February 13Exhibitor move-in 8:00 a.m. - 7:00 p.m

Education CoursesWelcome & Awards Reception

6:30 p.m. - 8:00 p.m.

Friday, February 14Education Courses

Exhibit Hall10:30 a.m. - 5:00 p.m.

Learning Labs in the hallFriday Night Party6:30 p.m. - 9:30 p.m.

Saturday, February 15Education Courses

Exhibit Hall 10:00 a.m. - 3:30 p.m.

Learning Labs in the hallExhibitor move out

3:30 p.m. - midnight

Schedule

*Schedule may be subject to change.