Whats your price

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SA’s Pop stat of 50, 586 767 +2% growth per year Youth Unemployment (15-24) 48.2% Lifestyle costs -Education -Food (R95,183 per yr average household spend in SA) Key Agriculture challenges -Land Reform -Drought Challenges facing SA

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Transcript of Whats your price

Page 1: Whats your price

SA’s Pop stat of 50, 586 767

+2% growth per year

Youth Unemployment (15-24) 48.2%

Lifestyle costs -Education -Food (R95,183 per yr

average household spend in SA)

Key Agriculture challenges -Land Reform-Drought

Challenges facing SA

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Background WYP

WYP was created out of a Hackathon / trade transparency initiative sponsored by the DFID & RLabs

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Profile of WYP

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Competition

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29mil Mobile users in SA 8.5mil internet users 9.3mil Mxit users

There are many Price checking apps on the market(android & non featured)

• Social Responsibility/Enterprise/Educational• Few downloadable content/social sharing

What is our unique offering? MVP revisited Added BOOsters

Why WYP is not cant just be price checking device (viability)

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Testing WYP

innovation

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Perceived Competitors Long-term Revenue streams

Feasibility

B2B B2C C2B C2C

Desirability

Making app attractive and user friendly across all platforms

“An interdependent, New Market!”

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Mobile App Website

Mxit Whatsyourprice.co.za Clear calls to actions Team Mascot Comment on pricing within

specified parameters Food/Fashion/Tech/Airtime

Access Mula to purchase special deals within listed categories

Responsible trade of goods (*imei/serial no) Bigger saves on group purchases

(*Tag friends into deals) Listed as a local

Buyer/Seller(*better terms) Educational feature video content

explaining complicated interest terms

A budgeting tool to work out Interest paid

Gameification, reward buttons for tracking purchases

Social Sharing

Educational content

Allowing user to make informed decisions on spending(*unsecured debt)

Enhanced logo design & mascot

Social sharing*Facebook ,Twitter, Google+

Updates on industry related events & other social enterprises

Groupon purchases for Deals

Google Adwords/Analytics SEM SEO

Infographic tool to illustrate spending patterns over a period

Iterations

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Payoffs for the User Payoffs for WYP Payoffs for Business sector Payoffs for the Environment

Value added through WYP