What Would You Like To Grow... Community Values
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How are community values changing a growing Australia? whatwouldyouliketogrow.com.au
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As we enter a post GFC economic environment, what the future will look like is discussed is more and more across all media channels. It is clear that community values are still a key concern for many Australians. From debates about families, immigration, health systems and education there is a consistent focus on the future of Australian community values. Have your say at www.whatwouldyouliketogrow.com.au
Transcript of What Would You Like To Grow... Community Values
How are community values changing a growing Australia?
whatwouldyouliketogrow.com.au
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Community Values
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October 2010
Community Values
As we enter a post GFC economic environment, what the future will look like is discussed is more and more across all media channels. It is clear that community values are still a key concern for many Australians.
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Community Values
As we enter a post GFC economic environment, what the future will look like is discussed is more and more across all media channels. It is clear that community values are still a key concern for many Australians.
From debates about families, immigration, health systems and education there is a consistent focus on the future of Australian community values.
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But what are those values?
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But what are those values?
When we think about the world
around us - what community aspects
do Australian's really want to grow?
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We conducted independent research on growth and found:
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We conducted independent research on growth and found:
mentioned community values as
areas they wanted to grow.
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47%
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We conducted independent research on growth and found:
mentioned community values as
areas they wanted to grow.
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The key themes were around: a need for a
sense of togetherness, with big businesses
or government getting more involved in
community projects.
47%
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Giving back to the community
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Giving back to the community
Respondents
mentioned the need for
more volunteering and
for giving back into the
community.
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Giving back to the community
Respondents
mentioned the need for
more volunteering and
for giving back into the
community.
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Do you agree with this?
If so, which areas of society do you think are most in need of assistance and why?
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How do you give back to the community?
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How do you give back to the community?
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Do you volunteer yourself? If not is it because your disagree or because of
other factors, like lack of time?
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How do you give back to the community?
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Do you volunteer yourself? If not is it because your disagree or because of
other factors, like lack of time?
Do you see alternative solutions? Is it about the individual or the bigger
organisations?
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How does opinion differ by gender?
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How does opinion differ by gender?
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• Wanting to see growth in community values was strongest amongst women.
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How does opinion differ by gender?
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• Wanting to see growth in community values was strongest amongst women.
• 1 in 2 women would like to see growth in this area in comparison to 4 in 10 men.
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How does opinion differ by gender?
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• Wanting to see growth in community values was strongest amongst women.
• 1 in 2 women would like to see growth in this area in comparison to 4 in 10 men.
• 18% of woman and 12% of men wanted to grow a sense of togetherness or putting back into the community at large.
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How does opinion differ by gender?
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• Wanting to see growth in community values was strongest amongst women.
• 1 in 2 women would like to see growth in this area in comparison to 4 in 10 men.
• 18% of woman and 12% of men wanted to grow a sense of togetherness or putting back into the community at large.
• This was mirrored by the difference in helping others who are less fortunate, with 5% of men citing this in comparison to 9% of women respondents.
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What are the views of our different generations?
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What are the views of our different generations?
Community values were most important to
baby boomers and Gen X, but noticeably less important to Gen Y.
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What are the views of our different generations?
Community values were most important to
baby boomers and Gen X, but noticeably less important to Gen Y.
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The younger the respondent, the more likely the growth they suggested was personal and individual rather than altruistic and community centric.
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What does this tell us about our community?
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What does this tell us about our community?
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Why is there such a notable difference
in approach between the genders?
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What does this tell us about our community?
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Why is there such a notable difference
in approach between the genders?
Why are younger people less
concerned by this? Is it just age or a
cultural shift, and do you think it needs
to be corrected?
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Finally, what are your thoughts?
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Finally, what are your thoughts?
Do you agree with the research? Are community values one of the most important
things you’d like to see grow?
Or do you think there are other more important
things to focus on?
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Share your thoughts with the world at:
whatwouldyouliketogrow.com.au
© 2010 PricewaterhouseCoopers. All rights reserved. “PwC” refers to the network of member firms of PricewaterhouseCoopers International Limited, each of which is a separate and independent legal entity.
