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GETTING STARTED●

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●February 15th, 2021.

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BEST PRACTICES

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GENERAL NAVIGATION

● After your account is created by the SXSW team, you will receive a welcome email that directs you to the login page. You will then need to create a password for your account. When logging in, enter the email you used to register for the event. If your email address is not recognized, please contact exhibitions@sxsw.com.

● Once logged in, you will be taken to the homepage of your account where you can access a specific event, such as SXSW Online 2021. From the top navigation bar, you can access your messages, notifications, contacts, profile, and Exhibitor Center. Once inside the SXSW event, you can use the navigation buttons to visit other sections of the event, such as the Conference Sessions, Music Festival, Film Festival, Exhibition, and more.

EXHIBITOR CENTERVisit the Exhibitor

Center to set up your booth and manage

your team’s meetings, contacts, and settings.

MY PROFILEBuild your profile with info you’d like to share with attendees. The

more robust your data is, the better your networking experience will be.

CONTACTSSearch, sort,

view, and export all of your

contacts here.

NOTIFICATIONSSee all of your notifications

here including event updates, meeting requests,

new contacts, and more.

MESSAGESView all of the messages you’ve sent or received here. You can also search for a contact, start a video call with

them, or open their profile from here.

GENERAL NAVIGATION

EVENT NAVIGATION

WATCH LIVESee what’s happening live at SXSW Online and easily find

out what’s up next.

BROWSE EVERYTHINGView the entire event by day, add sessions

to your schedule, or use the search function and refine your results with filters.

CONFERENCE SPEAKERSIn this section, you’ll find a list of everyone

that is speaking at SXSW Online 2021, including their general profile information

and associated sessions.

CONFERENCE SESSIONS, MUSIC FESTIVAL, & FILM FESTIVAL

Check out all of the sessions, screenings, and performances taking place at SXSW Online, and register for the ones that interest you to

create your customized schedule.

MY EVENTKeep track of your schedule, manage your meetings and

availability, view your networking and bookmarked companies,

and export information for future reference.

KEYNOTES & FEATURED SESSIONSSee which sessions

are Featured, and find out when Keynotes

are taking place, then add them to your

schedule to get the latest updates.

EVENT NAVIGATION

CREATIVE INDUSTRIES EXHIBITION

Exhibiting companies participating in the Creative

Industries Exhibition are listed here. You can access another exhibitor’s or your own record and its description and view

all of the content that has been uploaded to a booth.

NETWORKINGFind curated connection suggestions or enter

search criteria to network with attendees. Click on a name to view their information, and add the profiles that interest you. Make sure

to personalize your connection request!

DISCUSSION CHANNELSChat with other registrants in

dedicated threads about SXSW conference tracks and other

topics that interest you.

DIGITAL SWAGDon’t forget to browse the special offers for SXSW attendees, or save items to your wishlist for later.

EXHIBITOR CENTER

COMPANY PROFILEFill out as much information as possible in your digital booth to be

contacted by the most relevant and qualified attendees. Complete your profile with your company logo, name, description, social media links,

website, downloadable content, and more.

MEETINGS● View and manage your team’s meetings

(*Note: a time slot is marked unavailable when a meeting request is made or received, even if it is not yet confirmed.)

● Filter meetings by team member or status (Pending, Confirmed, Declined, or Canceled), and accept or decline pending meeting requests.

● Assign a meeting request to one of your teammates.

TEAM’S CONTACTSView, filter, sort, and export all

of the contacts collected by you and your team here.

YOUR TEAMEdit the settings for your team

members here; choose whether to show their profile in your digital

booth and whether to share their contacts with the team.

To ensure the success of all exhibitors in an online environment, we’ve instituted a series of rules and regulations, based on industry guidelines.

Exhibitors that do not follow these guidelines may be required to alter their digital booth. Multiple violations could result in a fine. Please also refer to the

Client Resources page on the SXSW website and your SXSW contract details. For additional inquiries, please contact your SXSW Account Manager.

BOOTH ACCESSExhibitors can expect to gain access to the event on the SwapCard platform by January 25th, 2021, and should have their digital booth completed by February 15th, 2021. Click here to login, and use the email address that you used to register. See the ‘Navigating SwapCard’ section for more detailed instructions.

BOOTH SHARINGA company may share its booth only if the secondary company is a subsidiary or division of the primary company, has a distributor or equity relationship with the primary company, or is part of a government sponsored trade mission with the primary company. Each secondary company must pay a share fee and sign a SXSW contract. Contact your SXSW Account Manager for more information.

BOOTH STAFFOperating hours for the booths are 10:00am CDT to 5:00pm CDT, and we ask all participating companies to have at least one staff member available for meetings and chat during those times. We do anticipate global participation and encourage exhibiting companies to be available across time zones when possible.

CONTENT CAPTUREExhibitors may not record, stream, photograph, reproduce, or distribute audio, video, or images of the Creative Industries Exhibition without the consent of SXSW. Please submit a Content Capture plan by February 12, 2021, for approval. Refer to your contract for more information, and contact your SXSW Account Manager with any questions.

CREDENTIALSThe Creative Industries Exhibition will be open to all SXSW Online registrants and exhibitor digital booth staff.

DISPLAYExhibitors will be listed alphabetically by package level. Show Management is not responsible if a perceived competitor’s logo(s) are located near or next to each other in the digital listing.

ETIQUETTE SXSW reserves the right to prohibit or remove any exhibit which, in the opinion of Show Management, may detract from the general character of the exhibition as a whole. Reporting misconduct can be done through contacting exhibitions@sxsw.com. Unacceptable behavior includes, but is not limited to;● Intimidating, harassing, abusive, discriminatory, derogatory or demeaning speech or actions.● Harmful or prejudicial verbal or written comments or visual images related to gender, sexual orientation, race, religion,

disability or other personal characteristics, including those protected by law.

● Inappropriate use of nudity and/or sexual images.● Real or implied threat of professional or financial damage or harm.● Inappropriate disruption of meetings or events.● Photographing, video or audio recording of slides, oral or poster presentations without the presenter/author’s permission.● Violating the rules and regulations of the online platforms.

GIVEAWAYSGiveaways, contests, drawings, and raffles in an exhibitor’s booth must first be approved by SXSW. Please contact your Account Manager for more information.

INSURANCEA Certificate of Insurance (COI) is required for all SXSW clients. Please submit your COI through the Client Resources Page by February 22, 2021. Refer to your contract for more information, and contact your SXSW Account Manager with any questions.

LEAD RETRIEVAL In the Exhibitor Center of your digital booth, you are able to export the list of contacts your team made at SXSW Online and view the analytics of your company during the Creative Industries Exhibition.

LICENSES, PERMITS, FEES, ETC. The exhibitor is responsible for obtaining any licenses, permits, or other approvals required for usage of copyrighted music, images, or other material at the exhibition. The exhibitor is also responsible for paying all taxes, license fees or other required payments in connection with their activities at the Creative Industries Exhibition.

LOGOS (SXSW’S)You may use promotional images provided by SXSW to promote your participation in the Creative Industries Exhibition. If you wish to use SXSW logos for other purposes, you will need approval from SXSW and to sign a license agreement. Contact your Account Manager to request a permission form.

SALES TAXESExhibitors are responsible for paying any necessary sales taxes as required by their state’s regulations. See the Texas sales tax responsibilities for fairs, festivals, markets and shows here.

SOLICITATIONSolicitation of any kind by the exhibitor on the event platform outside of the exhibitor’s digital booth is prohibited.

TECHNICAL SUPPORTFor technical support on the SwapCard event platform, please contact exhibitions@sxsw.com.

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