What We Are Learning From Google & Flickr About Digitization and Partnership

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What We Are Learning From Google & Flickr About Digitization & Partnership Jill Hurst-Wahl Hurst Associates, Ltd. May 21, 2009 Copyright © 2009, Hurst Associates, Ltd. All rights reserved.

description

These slides are an excerpt of those used on May 21, 2009. Session description: Cultural heritage organizations preserve materials about our past so we can access them in the future. This work is done for the public good. Now institutions that have profit motives are partnering with archives, museums and libraries to make digitized materials more widely available. What benefits are being realized from these efforts? What concerns are being raised? What are we learning about for-profit and not-for-profit partnerships? This presentation will explore these and other questions that are being raised.

Transcript of What We Are Learning From Google & Flickr About Digitization and Partnership

Page 1: What We Are Learning From Google & Flickr About Digitization and Partnership

What We Are Learning From Google & Flickr About Digitization & Partnership

Jill Hurst-WahlHurst Associates, Ltd.

May 21, 2009

Copyright © 2009, Hurst Associates, Ltd. All rights reserved.

Page 2: What We Are Learning From Google & Flickr About Digitization and Partnership

First…let’s reset our thinking

What is Google?

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Search Engine Software & Hardware Company Content Provider Marketing & Promotions Company A Boundary Pusher

Creating an unending meal

Photo by Jill H-WHurst Associates, Ltd.

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Lessons from Google

Focus on the user Become the center of the user’s world Allow the users to participate Fast and more is better Utilize “top shelf” partners Find the “yes”

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Flickr & the Flickr Commons

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Flickr

Photo & video s-h-a-r-i-n-g Friends, family, contacts & everyone Tagging (the hive mind) Creative Commons license Groups

Photos pools Discussions

Photo by Jill H-W

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The Commons – Launched Jan. 16, 2008 To increase access to publicly-held

photography collections, and To provide a way for the general public to

contribute information and knowledge.

Imag

e from

Flickr

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Benefits for the LOC

Higher profile of its collections Community engagement Corrections and additions to metadata Sparked discussions & personal histories Higher visibility for the LC blog

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Benefits

Greater visibility User engagement & interaction

Meet users where they are Institution becomes part of a community

Ph

oto

by P

ollyA

lida

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Final Thoughts: Google & Flickr1. Both large companies with shareholders

and an emphasis on the bottom line

2. Libraries & archives hold content that will drive users to them

3. They’re good for us, but remember #1

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Final Thoughts: Digitization &

Partnership Fast vs. slow Quantity vs. quality Community vs. silo Symbiotic vs. separate

Clip

art from

M

icroso

ft

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Jill Hurst-Wahl

[email protected]

Meebo & Skype: jill.hurst.wahl

www.HurstAssociates.com

www.Digitization101.com

www.eNetworking101.com