What was the strategy behind the year? Partnerships & De-centralised approach Clear Message and...
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Transcript of What was the strategy behind the year? Partnerships & De-centralised approach Clear Message and...
What was the strategy behind the year? Partnerships & De-centralised approach
Clear Message and AudienceStory-telling
Social Media/Online
207 EYD partners!
• 25 Member States (3 on ad hoc basis)
• Young people• Schools &
Universities
• CSOs/NGOs• Policy-
Makers
Story-telling
Audience
What was the strategy behind the year?
Comprehensive Campaign Toolkit
(online & mostly in all EU languages)
Factsheets & Infographics
Subscribe to and Disseminate the Newsletter
EYD Educational toolkit Handbook Quizzes VIP booklet Lesson Plans
Celebrity ambassadorsPLUS: Video and Photos Radio Spots Roll-ups 'Story of the Week'
Posters
Visual Identity
UNITED KINGDOM
PORTUGAL
What have been the results?
Activities with Citizens& targeting YouthEYD DAYS
ACROSS EUROPE
Facebook: • 31 600 likesTwitter:• 3 350 followers
CO-CURATORS: Friends of the Earth
(24-31 Nov) UNRWA (1-8 Dec)
Social MediaAmbassadors and Personalities
CHANGE YOUR PERSPECTIVE:
3 CONTINENTS, 5 COUNTRIES, 10 DAYS