What to Do if Your CMS Vendor Got Acquired
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Transcript of What to Do if Your CMS Vendor Got Acquired
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DCG is an award-winning research and advisory firm that helps organizations navigate the new world emerging from digital disruption.
We work with business leaders who aim to transform the experience they deliver to customers, prospects, and employees.
We deliver insight, research, and services focused on the content, technologies, and practices that enable world-
class experiences.
http://digitalclaritygroup.com | @just_clarity | New York, NY USA
Digital Clarity Group
@cathymcknight | @just_clarity
1. My CMS vendor has been acquired – now what should I do?
2. What are my options?
3. I have decided to make a change – what do I do to make the migration to the new solution as smooth as possible?
Today’s conversation
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Has your CMS vendor ever been acquired?
a) Yes – within the last year
b) Yes – within the last 2 to 4
years
c) Yes – 5 or more years ago
d) No
How does this affect my licensing?
Who will manage my account?
What does this do to roadmap?
Where do I turn to for support?
When will the products be integrated?
Why me!!!
Common questions
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Have you ever said or thought any of the following:
Our current CMS doesn’t
meet our needs.
We are stuck with a legacy CMS solution
that refuses to evolve.
We are not engaging visitors
with our content.
Does this sound familiar?
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Has our business evolved/changed?
Have our CMS requirements/needs
changed?
Is our current CMS meeting our
needs?
Does our technology implementation
model still make sense?
Is our current agency/SI still able to
support us?
A few questions to ask yourself:
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Does your current CMS still meet your needs?
a) Yes – 100%
b) For the most part
c) Not really
d) No
e) Not sure
Depending on the answers to the first
questions you can:
Stay with current technology
Change to the new owner’s solution
Find a new technology
You have options
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Align with new objectives
Improve processes
Update content
Educate
Bring in fresh blood
Find a new partner
Great opportunity to:
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1. Validate the Need
2. Compile/Validate Requirements
3. Determine Focal Needs
4. Shortlist Technology
5. Shortlist Service Provider
6. Conduct Onsite Demonstrations
7. Execute RFP Process
8. Carry out POC
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