What Online Marketers Need To Understand

What every online marketer needs to understand

Seif Khemaissia DIGITAL COMMUNICATIONS STRATEGIST

Internet Growth

The internet supposedly began as a CIA tool to manage files and information in a quick and organized manner

Organizing files was a common problem in government organizations, hospitals and corporations

Technology came to the rescue

Using the computer to digitalize information and links between files/pages. The internet was created to allow quick access to thousands of files through any phone line

WEB 1.0

MONOLOGUE

Websites were merely files of organized pages. Visitors could read only.

Global Internet usage exploded in 1995

Demand for innovation came sooner than the internet could handle

Technology came to the rescue again

WEB 2.0

DIALOGUE

The internet provided ever-developing new forms of communication.

Today, 1.6 billion people are online

Almost 1 out of every 4 people

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As internet usage continues to boost..

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So does technology…

Opening doors to limitless ways for brands to connect with consumers

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What online marketers NEED to understand

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Proliferation has thrown the rulebook out the window

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RULE #1: LISTEN

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Consumers have got a VOICE… and can make or break a brand

VS

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AND CATCH THE NEXT WAVE

BEFORE IT CATCHES YOU

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That’s all for

now folks!

Seif Khemaissia +6017 2947471 (Malaysia)

E: [email protected]

T: twitter.com/seifk

What Online Marketers Need To Understand

Business

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