What is WeChat? Introduction for Germany

14
ChinaWeChatting.de Social Media in & from China

Transcript of What is WeChat? Introduction for Germany

ChinaWeChatting.de Social Media in & from China

What is WeChat?

MAU: monthly active user accounts: 650 Mio

An app you've probably never heard of is the

most important social network in China

WeChat launched in 2011

What is WeChat?

Users shop: 83% of WeChat users made a purchase online last month.

Users listen: 78% use WeChat to find information – big time opportunity to build brand awareness.

&

WeChat in Europe?

Social Media Experts: Learn about cool features Agencies: Understand the China market Tourism: Chinese travellers love to use their WeChat during their trips

Who is on WeChat International Brands

Who is on WeChat

Who is on WeChat

Who is on WeChat

9

WeChat build in loyalty & CRM tools

Come to our event on March 22nd

“Why 650m+ Chinese love Wechat. And how you can benefit.”

TUE , March 22nd 18:00 - 20:00 Uhr (CET) @ Werkheim Hamburg Planckstraße 13 Hamburg 22765

Where is WeChat? Everywhere! Out of Home

F&B Promotion Shopping Malls Billboards & Elevator Ads

Online

What is WeChat?

WhatsApp

+ Facebook Timeline

+ See someone nearby to look for new guys

+ E-Commerce Shopping

+ Social Commerce

+ WeChat pay – one click payment

+ Transfer money between you and your friends

+ Scan QR Code ( You can send messages in Web Browser and download something ( QR Code ) ,

+ Scan Bar Code - Get the Price of any goods

+ Get the Street View of any place

+ Games

+ Integrated services like get a taxi, book a flight, order food, reserve a table

+ Translate messages from chinese to english

+ Incredible Amount of News Feed

+ Company mini websites

+ CRM solutions

Start using WeChat

You can scan this QR code with your mobile phone

or open wechat.com on your mobile browser to download WeChat.