What is WeChat? Introduction for Germany
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Transcript of What is WeChat? Introduction for Germany
What is WeChat?
MAU: monthly active user accounts: 650 Mio
An app you've probably never heard of is the
most important social network in China
WeChat launched in 2011
What is WeChat?
Users shop: 83% of WeChat users made a purchase online last month.
Users listen: 78% use WeChat to find information – big time opportunity to build brand awareness.
&
WeChat in Europe?
Social Media Experts: Learn about cool features Agencies: Understand the China market Tourism: Chinese travellers love to use their WeChat during their trips
Come to our event on March 22nd
“Why 650m+ Chinese love Wechat. And how you can benefit.”
TUE , March 22nd 18:00 - 20:00 Uhr (CET) @ Werkheim Hamburg Planckstraße 13 Hamburg 22765
Where is WeChat? Everywhere! Out of Home
F&B Promotion Shopping Malls Billboards & Elevator Ads
Online
What is WeChat?
+ Facebook Timeline
+ See someone nearby to look for new guys
+ E-Commerce Shopping
+ Social Commerce
+ WeChat pay – one click payment
+ Transfer money between you and your friends
+ Scan QR Code ( You can send messages in Web Browser and download something ( QR Code ) ,
+ Scan Bar Code - Get the Price of any goods
+ Get the Street View of any place
+ Games
+ Integrated services like get a taxi, book a flight, order food, reserve a table
+ Translate messages from chinese to english
+ Incredible Amount of News Feed
+ Company mini websites
+ CRM solutions