What is Tarte?
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Transcript of What is Tarte?
What is Tarte?
Tarte is a cosmetics line founded by Maureen Kelly in 1999 that specializes in good-for-you glamour makeup and beauty products that are eco-friendly, easy to
use, and cruelty-free. Tarte cosmetics works amazing on each and every skin tone and uses healthy, skinvigerating ingredients. Tarte cosmetics is the leader
in high-performance natural beauty.
Why I chose to intern at Tarte Cosmetics
I chose the internship to work for Tarte Cosmetics because I am passionate about makeup and I want to pursue a career in cosmetics.
What I expected to learn from interning at Tarte
I expected to learn the aspects of public relations, marketing, operations and product development.
works beside Maureen Kelly for Tarte’s QVC line
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Tarte Cosmetics office, where I worked everyday
Conference Room, where meetings were held
Gondola
Maureen Kelly’s Office, Founder and CEO of Tarte Cosmetics
Maracuja Skin Smart Color Collection-Tarte Holiday 2012
Set of 5 LipSurgence™ Lip Pencils
Tartencil
Staincil
Set of 5 SmolderEYES liners
AmazEYE
EYEgal
divEYEning
Set of 5 full size Maracuja lip glosses
Tarteicious
Liptarteic
Amazonian Clay Set of 5 Waterproof Eyeliner Collection
applEYE
SkEYEliner
defEYEning
Set of 3 Maracuja oil rollerballs
OntheROLL
Tarteoller
Set of 3 limited edition deluxe body scrub sampler
SCRUBcious
Maracuja Your Body
Set of 3 Holiday Treasure Boxes
LASHtastic Tartencil
LuminEYESing Lashes
Shadow Stick Collection
glEYEding
hEYEdrating
minimEYES
Amazonian clay blush sampler
gorgeUSH
flawlUSH
How my goals altered as senior options developed
My goals altered as senior options developed because each week I was doing something different. For the first couple of weeks I was dealing with marketing
with one of my sponsors interns, Jasmine. I thought I would never enjoy marketing but I did and wanted to know more and build my knowledge.
What I would do differently next time
What I would do differently next time is express my ideas, be more open, and interact with people in the office more.
What I expected going into this experience
Going into this experience I thought I just wanted to focus on working with Tarte’s makeup artists and do what I love, but once I got their I realized that if I
wanted to own my own cosmetics company one day than I would have to be more hands on and deal with marketing, which I did and I found that I wanted to
learn everything that goes into making my own cosmetics company.
Would I recommend this experience to others?
Yes, I would recommend this experience to others because I learned more about myself and what my capabilities are. This experience broadened my spectrum on my views of becoming a makeup artist and enlightened me into the business end
of owning a makeup line.
What I liked What I disliked
What I liked about working as an intern at
Tarte cosmetics was that no matter what I
was doing, I was having fun doing it. I enjoyed just coming into the office every day and just being around the
makeup environment.
What I disliked about this experience was
that I had to commute into New York City
each day which made it very difficult
because it tended to rain most of senior
options.
What I have gained from this experience
I came into this experience two months ago thinking that all I wanted to do was work in the field with Tarte’s makeup artists and learn new tricks
on how to apply makeup, but I came out wanting to know more about marketing, packaging, and what it takes to own a makeup line. Before I started this internship I thought that I would not enjoy working in the
office, but I soon realized that working in the office is like working behind the scenes. Throughout the past two months I have gained so much
confidence in myself. Working at Tarte cosmetics has made me want to own my own makeup company one day.
What I learned from interning at Tarte Cosmetics
Throughout the past two months I have learned so much from interning at Tarte cosmetics. I have learned how to do marketing, PowerPoint presentations on
products from different customer reviews, compare Tarte’s products with competitors products, come up with names for products, find out what trends are in, how to know what the right packaging is for products, how to transfer lip gloss
from one tube into another, what needs to be written on the back of each product, and most importantly I have learned what it takes to own a makeup
line.