what is she thinking
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POSTER DESIGN
In the Mood for
LoveThis movie took place in Hong Kong, 1962. Story is about
two main characters moved into the same neighborhood;
after they discovered that their spouses were having
an affair, they become each other’s soul mates. As their
friendship grew, they were determined not to fall in love
with each other as their unfaithful mates did.
T H E W E I N S T I E N C O M P A M Y AND BLOCK 2 PCITURE PRESENT IN ASSOCAIATION WITH STUDIO CANAL A JET TONE FLMS PRODUCTION A WONG KAR WAI FILM TONY LEUNG MEGGIE CHEUNG “IN THE MOOD FOR LOVE”
ALICE CHAN PAMELA THUR-WEIR CHANG SUK-PING MICHEAL GALASSO WILLIAM CHANG SUK PING CHANG LIN-WAI WONG YU-GONG CHANG SUK PING WONG KAR WAI & LAWRENCE BLOCK PRODUCE BY WONG KAR WAI STUDIO DIRECTOR
ART BY
MUSICBY
EDITORBY
STYLISTBY
C O S T U N E D E S I G N E R
DIRECTORBY
B L K 2F I L M
泽东PRODUCTION
CASTINGBY
In the mood for love
花樣
年華
POSTER DESIGN
POSTER DESIGN
VICTIMSVictims is a film by a student director Danny Tseng. The
story is about an established police detective, is sent
to investigate a carjacking that involves a woman being
murdered, which brings him back to his dark past.
BOOKCOVERDESIGN
In Spirited Away, Ponyo and Howl’s moving castle, the main
characters and the people around them are able to transform
into something else. Base on the idea, I designed the book
cover forces readers to read the book from the back to give
western readers to experience the transformation and open
the book from the left to right. The patterns in each book are
related to the story itself and the second layer of each book
also reflects what the story is about.
Miyazaki Storybook
BOOKCOVERDESIGN
BOOKCOVERDESIGN
SYSTEMDESIGN
UNFOLD Network ID
un This assignment was to create a TV network that has not been done before.
I created a network introduces sustainable design throughout the world.
Unlike other network, Unfold will not only introduce the latest technology
but also reveal the designers’ thought processes and their inspirations.
SYSTEMDESIGN
Letterhead
To continue the unfold idea; the
business card was designed to be
pull out from the side.
&Business Card
Letterhead
SYSTEMDESIGN
The envelope was designed to be able to re-mail. Once the envelope was mailed out from
unfold, the recipient can flip the envelope over and mail it to someone else.
& ENVELOPE
SYSTEMDESIGN
PACKAGING DESIGN
Flavor WaterL’eau L’EAU means water in French. The design of the package is eco-friendly and
everything is made out of biodegradable material. It is an idea to reduce
the usage of plastic. There is a seed in each bottle of flavored water. After
the water is consumed, the customer can plant the whole package into the
soil and the seed will growth into a plant. The varieties of seed are Lemon,
Peppermint, and Orange and they are inserted in the bottles according to
the flavor of the bottles of water.
PACKAGING DESIGN
PACKAGING DESIGN
Kandi Organic Herbal Tea
The packaging design is for Kandi Organic tea. The design concept is
the idea to play with similar pronunciation from the word “candy”. Use
vibrant color and the twist top to reflect the slight sweetness in the
herbal tea. In each box of Kandi Organic tea, there are 15 packs of tea
bag wrapped individually. The individual tea packaging can be reuse as
a little tray when the tea bag is soaked in the water. Each color of the
packaging also represents the meaning of the three flavors.
PACKAGING DESIGN
PACKAGINGPACKAGING
PACKAGINGPACKAGING
PACKAGING DESIGN
BRANDINGDESIGN
nepal ade
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
NEPALADE LOGO
COLOR LOGOTYPE
TYPEFACES
DISPLAY TYPEFACE – Museo
SECONDARY TYPEFACE - Neutra Face (NOT FINAL)
B/W
huehue
hue hue hue hue
hue hue hue hue
hue hue hue hue
hue
NEPALADE + HUE HUE
NepalADE blends the innocence of childhood memories with the rich colorful spirit of a worthwhile cause. With HUE we aspire to shape a campaign that embodies our core of humanity, unity, and empowerment. The campaign creates an awareness through the use of viral campaigning, partner products, and rich vibrant branding which invoke the idea of colors as a means of expression to take away sorrow, sadness, and overall make life itself more colorful.
Nepal AdeRe-branding for Nepal Child Welfare Organization-CWS
This name was chosen to provoke a sense of childhood within many Americans.
The idea stems from a childhood memory of hot sweltering summers and lemonade
stands. Our parents told us that we had to earn our money and learn the worth
of a dollar, a journey of discovering that every little bit counts. Nepal+ade aims to
connect Americans from a grass roots level to Nepal. Ade is the idea of giving a little
bit, as in some change for a refreshing cup of lemonade. As well as sounding like
“aid” as in giving. Together these words infuse the essence of childhood and the rich
colorful spirit of the charity’s cause.
This campaign included viral video, online vira, interactive website, mobile
application and product collaborations. The idea of this project is to educate, unify,
and empower disadvantaged children of Nepal through three steps- awareness,
understanding, and participation
BRANDINGDESIGN
nepal ade
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
NEPALADE LOGO
COLOR LOGOTYPE
TYPEFACES
DISPLAY TYPEFACE – Museo
SECONDARY TYPEFACE - Neutra Face (NOT FINAL)
B/W
huehue
hue hue hue hue
hue hue hue hue
hue hue hue hue
hue
NEPALADE + HUE HUE
NepalADE blends the innocence of childhood memories with the rich colorful spirit of a worthwhile cause. With HUE we aspire to shape a campaign that embodies our core of humanity, unity, and empowerment. The campaign creates an awareness through the use of viral campaigning, partner products, and rich vibrant branding which invoke the idea of colors as a means of expression to take away sorrow, sadness, and overall make life itself more colorful.
Nepalade blends the innocence of childhood memories with the rich colorful spirit
of a worthwhile cause. With “hue” we aspire to shape a campaign that embodies
our core of humanity, unity, and empowerment. The campaign creates an awareness
through the use of viral campaigning, partner products, and rich vibrant branding
which invoke the idea of colors as a means of expression to take away sorrow,
sadness, and overall make life itself more colorful. We aim to create an experience
and message that transcends the beauty of life, through pigment and illumination.
nepal ade
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghjiklmnopqrstuvwxyz0123456789
NEPALADE LOGO
COLOR LOGOTYPE
TYPEFACES
DISPLAY TYPEFACE – Museo
SECONDARY TYPEFACE - Neutra Face (NOT FINAL)
B/W
huehue
hue hue hue hue
hue hue hue hue
hue hue hue hue
hue
NEPALADE + HUE HUE
NepalADE blends the innocence of childhood memories with the rich colorful spirit of a worthwhile cause. With HUE we aspire to shape a campaign that embodies our core of humanity, unity, and empowerment. The campaign creates an awareness through the use of viral campaigning, partner products, and rich vibrant branding which invoke the idea of colors as a means of expression to take away sorrow, sadness, and overall make life itself more colorful.
NEPALADE + HUE
BRANDINGDESIGN
HUE VIRAL VIDEO
BRANDINGDESIGN
hue
HUE PRODUCTS
BRANDINGDESIGN
This app would be available through the hue and Nepal
ade website. A user would download it to use as a type of
currency converter. For instance a US dollar amount would be
converted into its equivalent value for Nepalese children. The
app can also scan hue branded products and give information
about where and how the donations are applied.
hue+
hue +
hue+ enteramount
hue
scan
fav
go
$21.00
hue
$21.00 is an average monthly
school fee for a child studying in a private school in Nepal. press hue to make your
donation today :)
fav
hue
scan
fav huefav
This product is part of hue, it will
donate $.25 to Nepalade. This amount will help a child to go to school. press hue to learn more.
hue+
SMART PHONE APP
BRANDINGDESIGN
ADVERTISINGDESIGN
Inspire Your Vision
Inspire Your Vision
INSPIRE YOUR VISION
Inspire Your Vision
National GeographicInspire your vision
Print advertising campaign for National Geographic, associate
daily use items with global issue, that includes economics,
environment, and human rights.
ADVERTISINGDESIGN
Long’s HorseradishMakes good betterMagazine interactive print campaign for Long’s Horseradish.
ADVERTISINGDESIGN
EXPERIMENTTYPEFACEDESIGN
EXPERIMENTTYPEFACEDESIGN is a lantern typeface design. This assignment was
about to design a typeface that can be made from
anything. I was always interested in furniture and
how they can be made into so many different shapes,
yet functional. So I created my typeface into a
lighting device. It can be displayed as an installation
piece and also be lighted as a lantern.
HEY
EXPERIMENTTYPEFACEDESIGN
LOGODESIGN
LOGODESIGN
LOGO DESIGN
t r e e c a f e
G R E E N L E A F L A N D S C A P E S
G R E E N L E A FL A N D S C A P E S
G R E E N L E A F L A N D S C A P E S
G R E E N L E A FL A N D S C A P E S
un
LOGODESIGN
Thank you!!...and if you wish to see something will move (motion works) please check http://vimeo.com/user4843591 online portfolio is available on http://www.behance.net/winnih