What is hyperlocal news and can it work?
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Transcript of What is hyperlocal news and can it work?
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London – local but size of a country
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Camden – local but 300k
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Camden quarter: Kentish Town
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Camden quarter: Kentish Town
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Hyperlocal: Le Boc
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Hyperlocal: Le Boc
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We are NOT just geography
We already have communities: social mediaTwitter, Facebook, forums eg MumsnetWe have glocal identities:North, South, East and West London + Germany,
Bolivia and BirminghamWe have identities of interest:Football, archeology, sea-kayaking
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Networked Hyperlocal
Don’t expect hyper-local to pay – it’s a campaignMainstream media can provide infrastructure but not contentNews organisations don’t have experience of networks, they do processesMore ‘hyper’ – less ‘locale’
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Prof. Charlie BeckettDirector of PolisHead of Dept of Media and Communications atThe London School of [email protected]@lse.ac.ukhttp://blogs.lse.ac.uk/polis/