What Do Millennials Want?
27
What Do Millennials Want? AN INSIDE LOOK @ OUR DESIRES & GOALS Gabriella Arismendi FDOT TransPlex Conference August 24, 2015
-
Upload
gabriella-s-arismendi -
Category
Government & Nonprofit
-
view
365 -
download
0
Transcript of What Do Millennials Want?
What Do Millennials
Want?AN INSIDE LOOK @ OUR DESIRES & GOALS
Gabriella ArismendiFDOT TransPlex ConferenceAugust 24, 2015
2
Capitalist Slides
33 Years Old
“Borderline” Millennial
Two Advanced DegreesOne Advanced Certification
ABOUT ME
3
Capitalist Slides
THE GENERATIONS DEFINEDGenerations age in 2015
Silents
Born 1930 - 1945
Boomers
Born 1946 - 1964
Generation X
Born 1965 - 1980
Millennials
Born 1981 - 1997
Ages 50 - 35
Ages 69 - 51
Ages 85 - 70
Ages 34 - 18
4
Capitalist Slides
Millennials75.3 M.
POPULATIONIn 2015
Gen Xers65.5 M.
Boomers74.9 M.Silents28.2 M.
Source: The Pew Charitable Trust
5
Capitalist Slides
WORK FORCEMillennials are the LARGEST generation in the labor force
1995 2000 2005 2010 2013 2015 Q10
10
20
30
40
50
60
70
MillennialsGen XBoomersSilents
53.5 M52.7 M
3.7 M
Source: The Pew Charitable Trust
44.6 M
6
Capitalist Slides
RACE / ETHNICITYMillennials are more DIVERSED than any other generation (2014)
43%
Source: The Pew Charitable Trust
Millennials
Gen X
Boomers
Silents
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
57%
61%
72%
78%
21%
18%
10%
8%
13%
12%
11%
8%
6%
7%
5%
4%
3%
2%
2%
1%
Caucasian HispanicBlackAsianOther
7
Capitalist Slides
EDUCATIONMillennials are in track to be the most EDUCATED generation (2014)
Millennials
Gen X
Boomers
Silents
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
37%
29%
29%
24%
27%
37%
30%
20%
Less Than 9th GradeHS IncompleteHS DiplomaSome CollegeBachelors +
Source: The Pew Charitable Trust
8
Capitalist Slides
MARITAL STATUSMillennials have different views on MARRIAGE (2014)
Millennials
Gen X
Boomers
Silents
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
26%
36%
48%
65%
Source: The Pew Charitable Trust
9
Capitalist Slides
HousingWe don’t mind having a
car, but we want TRANSPORTATION
OPTIONS. We support the maintenance of roads, but expanding public transit
and alternatives to driving should be above building
new roads
MobilityWe want to work for a
company that gives us a SENSE OF PURPOSE and
the ability to INNOVATE. We are an innovation-drive
generation and we want the flexibility to work from
anywhere and feel like we are making a difference.
Work
OUR LIFESTYLEOur preferences are changing the housing, transportation, & job market
There is no “one size fits all” but most of us are looking for WALKABLE COMMUNITIES. We prefer houses with small
yards but that are within walking distance of shops &
restaurants, rather than large homes with big yard that are
driving distance
10
Capitalist Slides
OPTIONS
11
Capitalist Slides
Work / Life BalanceWe value autonomy, purpose, meaning and the opportunity to make a difference. If we are going to work for 40+ hours per week, then we better love what we do.
QUALITY OF WHAT?
Technology Drives UsI want to know where my bus is, pay for my fare, request a service, make a reservation, etc... All from my phone....or watch
Social Issues & EnvironmentWe are more supportive of stricter environmental laws, more likely to attribute global warming to human activity, and more likely to favor environmentally friendly policies.
Body & SoulWe like to do recreational activities on the weekend... Bike, hike, eat at a new restaurants, go to museums, run marathons, etc. We understand the consequences of not taking care of ourselves.
12
Capitalist Slides
OPTIONS
13
Capitalist Slides
SOCIAL MEDIA
TECHNOLOGY IS A MUST
14
Capitalist Slides
OPTIONS
INFRASTRUCTURE IS A MUST
16
Capitalist Slides
OPTIONS
17
Capitalist Slides
Austin
Denver St. PaulSan JoseSan Francisco
Charlotte
WHERE ARE WE MOVING TO?
Seattle New York City
Boston
Washington DC
Key Characteristics
Recreational Opportunities
High Density of People
Multiple Transportation Options
Walkability
Chicago
18
Capitalist Slides
19
Capitalist Slides
20
Capitalist Slides
21
Capitalist Slides
GABY’S PERFECT CITY
I would to live
23
Capitalist Slides
Hispanic InfluenceBy 2040, 30% of Florida’s population will be Hispanic
Florida’s population (now the fourth most populous state in the US) is expected to continue to grow, mainly part because of migration and immigration
CHANGING POPULATIONFlorida’s future is changing
2014 2020 2030 2040
23.8m
19.5m
19.5m
26m
49% White Non-Hispanic
30% Hispanic
17% Black Non-Hispanic
24
Capitalist Slides
HISPANIC TRENDS & CULTURE
Parks serves as the Latino’s primary social space outside of the home. We use
neighborhood parks for social interaction and activities. They are an important component
of our culture.
Open Spaces Latinos are used to taking different modes of
transportation: bus, cabs, walking, vehicles, and even bicycles. We are already used to using alternative modes, so is a bit shocking seeing the car dependency in the States.
Mobility
Many Latinos occupy multigenerational or multifamily units. Our surrounding neighborhoods are often full of more formal and informal uses, than the built environment would suggest or zoning codes would dictate
Housing
Of Latino households do not have access to a vehicle & the majority of us support Public Transit.
14%Latinos suffered a higher pedestrian death rate than that of non-Hispanics.
62%
Immigrants take about to assimilate the travel behavior of US-born residents.
5 – 10 years
25
Capitalist Slides
50%
52%
55%
55%
55%
26
Capitalist Slides
OPTIONS
MetroPlan Orlando315 E. Robinson Street
Suite 355Orlando, FL 32801
Phone & E-Mail407-481-5672 x 312
Social MediaTwitter.com/HappyGaby
Instagram.com/_HappyGaby_LinkedIn.com/in/garismendiSnapChat.com/Happy-Gaby
GET IN TOUCH
