What are the important brand architecture decisions in developing a branding strategy
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-Important Brand Architecture decisions in developing a branding strategy
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Transcript of What are the important brand architecture decisions in developing a branding strategy
These slides were created by Yovan Sethi,
IIIT Allahabad, during a Marketing internship by
Prof. Sameer Mathur, IIM Lucknow (See
www.IIMInternship.com)
Disclaimer