What Appointment Setting Companies Won't Tell You: 10 NEW Questions to Ask a Lead Generation Vendor

What Appointment Setting Companies Won’t Tell You

Why Ask the Tough Questions?The objective of a demand generation program is to fill a sales funnel with The objective of a demand generation program is to fill a sales funnel with qualified, actionable sales opportunities - to speed up sales cycles and ultimately provide sales teams with better opportunities to close new business. If you decide to invest in a demand generation program from a third party, asking the right questions can make all the difference between the program falling short and becoming a wild success. Making the right choice in a demand generation company is critical.

You will be served well in asking your prospective lead generation / appointment You will be served well in asking your prospective lead generation / appointment setting vendors the tough questions featured below. The answers will offer you enormous insight into the companies’ capabilities, potential synergy with your organization, and expected results.

QuestionsWill the opportunities that you generate for my company be shared or Will the opportunities that you generate for my company be shared or sold to any other company? Will leads/appointments that I receive be former appointments that you’ve scheduled for other clients?

What happens to all of the business and sales intelligence that occurs in conversations where an appointment isn’t scheduled?

What percentage of your business is in my industry?

What percentage of your campaigns market to our target market What percentage of your campaigns market to our target market vertical(s)?

Will I own the final database at the completion of the campaign?

How many deals can I expect to close?

How do I know that your ISRs will be able to understand the complexity of our offering and communicate that to our prospects?

What percentage of the meetings/leads you provide result in qualified, What percentage of the meetings/leads you provide result in qualified, funneled opportunities?

If I were to talk to one of your references, what would they tell me?

Will I be able to talk to current or former clients that can speak to the quality of your programs?

What types of programs do your inside sales reps like to work on and which do they not like to work on?

ConclusionConclusionB2B lead generation companies can significantly decrease your time to revenue – but choose wisely. A poor choice could result in a wasted time and resources with unqualified prospects, so it is important to know what to look for when deciding on outsourced lead generation. Make the right choice - and “you” look like an All-Star.For more information on SalesStaff’s award-winning demand generation programs, visit www.prosalesstaff.com or call 888-591-8022 Ext 333.

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BONUS QUESTION

[email protected] 888.591.8022@SALESSTAFFLEADS

10 NEW QUESTIONS TO ASK

Why Ask the Tough Questions?The objective of a demand generation program is to fill a sales funnel with The objective of a demand generation program is to fill a sales funnel with qualified, actionable sales opportunities - to speed up sales cycles and ultimately provide sales teams with better opportunities to close new business. If you decide to invest in a demand generation program from a third party, asking the right questions can make all the difference between the program falling short and becoming a wild success. Making the right choice in a demand generation company is critical.

You will be served well in asking your prospective lead generation / appointment

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What Appointment Setting Companies Won't Tell You: 10 NEW Questions to Ask a Lead Generation Vendor

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