Wetu Indaba Presentation

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1. Empowering the Travel Industryin the Digital Age 2. Modern shoppers wantRich, Interactive, Engaging ContentTHE IMPORTANCE OF CONTENTIf you do not supply Content they will goelsewhere to find it@WetuAfrica 3. The Industry is here to stay but it doesneed to adapt and compete better.THE INDUSTRY IS HERE TO STAYThe biggest challenge to improve thetravellers online buying experience@WetuAfrica 4. DISTRIBUTIONVia the Internet Email Library DropboxTrade Shows / Sales Reps Disk / Flash DriveOUTDATED CONTENT DISTRIBUTION MODELSUPPLIERS@WetuAfricaTOUR OPERATORVERY TIME CONSUMING 5. OUTDATED CONTENT DISTRIBUTION MODELSUPPLIERSTOUR OPERATORS1000s of Suppliers100s of Tour Operators 6. DISSAPPEARING CONTENTTEXTIMAGESVIDEOSVIRTUAL TOURSMAPSIN-DEPTH INFOROOM INFOACTIVITIESSUPPLIER OPERATOR AGENT CLIENTTEXTIMAGESTEXTIMAGESMAPSACTIVITIESABC ABCABCThe longer they spend researching themore chance they will find somethingelse or change his mind 7. Content is never going to travel along theindustry channels using this modelIt simply has to change!!CONTENT MANAGEMENT & DISTRIBUTION 8. How do simplify this content model?How do you get Content to travel alongthe industry channels and into the Sale ?THE CHALLENGE 9. WETUS SOLUTIONTo do this we have:-1. Created an Open Database2. Developed Technology to:- Make content easily accessible and simple touse & distribute Create engaging digital sales & marketingmaterial for the industry channels 10. OUTDATED CONTENT DISTRIBUTION MODELSUPPLIERSTOUR OPERATORS1000s of Suppliers100s of Tour Operators 11. SIMPLIFIED CONTENT DISTRIBUTIONSUPPLIERSTOUROPERATORSONE STOP CONTENT SHOPDMOGDS OTAIDSAGENTS 12. CONTENT DISTRIBUTIONWETU has developed numerous ways forsuppliers to distribute their content tothe industry. 13. CONTENT DISTRIBUTION TOOLSContent API Website (via CMS or Direct)Content Widget Website Blog Social Media 14. CONTENT DISTRIBUTION TOOLSContent API Website (via CMS or Direct)Content Widget Website Blog Social Media 15. CONTENT DISTRIBUTION TOOLSContent API Website (via CMS or Direct)Content Widget Website Blog Social MediaiBrochures (re-brandable) Physical Distribution of Content Sales Tool for Tour Operators & Agents 16. NECESSARY TOOLS FOR SUPPLIERSWetu also allows you to create numerousmodern sales and marketing tools. 17. FACEBOOK APPFacebook Apps 18. MOBILE WEBSITESwww.kensingtonplace.co.za 19. EMPOWERING THE TRADEProviding Engaging Rich Interactive BuyingExperienceIMPORTANT ISSUES Quick & Easy Access Simple to Use Can be passed on (Re-brandable) Empowers the person selling 20. MARKETING & SALES TOOLSProviding Engaging rich interactive buying experienceGoogle Maps Enhanced Google MapsENHANCED GOOGLE MAP 21. PAPER ITINERARYMARKETING & SALES TOOLSVIRTUAL ITINERARY 22. MARKETING & SALES TOOLSBrochures iBrochures 23. MARKETING & SALES TOOLSCatalogues Virtual Catalogues 24. TRAVEL ITINERARY OF THE FUTURE 25. ITINERARY APP: TRAVEL DOCUMENTS ON MOBILEDownload the Itinerary App from iTunes / Google Play and enter the personalcode ON6H1V 26. TRAVEL ITINERARY OF THE FUTUREDownload the Itinerary App from iTunes / Google Play and enter the personalcode ON6H1V 27. WETU ITINERARY BUILDERVIRTUAL ITINERARY PRICING TEMPLATEPAPER ITINERARY ITINERARY APPITINERARY BUILDERONE INPUT MULTIPLE OUTPUTS 28. Tour Operators 80+ Tour Operators (clients) 100/ 1000s of Tour Operators & Agents freelyaccessing ContentSuppliers 500+ Luxury Suppliers (Upgraded Listing) 2000 free managed listing (8000+ properties in Wetu) Managing Content for Nightsbridge (3000+ properties)Distribution 800 + unique visitors each day (growing each week) Majority outside of AfricaWETU NOW 29. PRODUCTS HOW TO USE WETU 30. TOUR OPERATORS: HOW TO USE WETU