Werner kunz-5th social media day
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Transcript of Werner kunz-5th social media day
Integrate Social Media Into Your Business Life Werner Kunz - University of Massachusetts – Boston
#UMBSocial
- 8 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
Source: inventhelp.com, eMarketer @werkunz #umbsocial
- 9 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
The Tribute to Social Media
@werkunz #umbsocial
- 10 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
The Tribute to Social Media
Content Creation
Social Monitoring Engagement
@werkunz #umbsocial
- 11 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
So let’s do it …
Content Creation
Social Monitoring
Engagement
- 12 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
How to survive this craziness
• Sounds cool, but you do that on top of your business 24/7 • —> how to survive this craziness
@werkunz #umbsocial
- 13 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
We need a strategy!!!
- 14 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
Take some time, we need a doable strategy
Time saving starts with taking some time
An old strategy is
likely better than no strategy
Test whether your new plan
can survive the daily routine
- 15 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
How do you solve the time
issue?
@werkunz #umbsocial
- 16 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
How do you solve the time issue?
• Don’t try to do it on top of the rest of your work
• Don’t believe the multitasking myth
• Social Media Tools can not help you with execution, but they can also develop a strategy for you
- 17 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
Keep in mind
Don’t push your PR & Advertising materials into Social Media
- 18 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
1. Idea: Document Your Business Life & Insights
- 19 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
1. Idea: Document Your Business Life & Insights
@werkunz #umbsocial
- 20 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
2. Idea: Become a Hunter and Gatherer
• Document your industry knowledge for you, your co-workers and social media (Robert)
• Share what you enjoy (Vala, Allen)
• Train yourself to be peoples person (Carlos Vargas) Reserving play & content time to play, develop routines, and content
@werkunz #umbsocial
- 21 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
3. Idea: Train yourself to become a thoughtful social person
@werkunz #umbsocial
- 22 - 5th Social Media Day at UMass Boston Werner Kunz – UMass Boston – May 2015 - @werkunz - #umbsocial
Content Creation
Social Monitoring Engagement
Document Your
Business Life!
Become a Hunter and Gatherer!
Train yourself to be a
thoughtful social person!
@werkunz #umbsocial