WELTKUNST€¦ · specialised field every month. The “Three Days In …” section takes our...

WELTKUNSTRATECARD 2020No. 52, effective Jan. 1, 2020

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ZEIT WELTKUNST RATECARD NO. 52, effective Jan. 1, 2020

Advertising data

3 WELTKUNST - Title profile and dates

4 WELTKUNST – Colums | Middle section

5 WELTKUNST – 3 days in ... | Agenda

6 WELTKUNST – Basic rates |

Cooperations and Media solutions

7 Cooperations and Media solutions

8 Loose / glued inserts

9 Technical information |

Our international representatives

CONTENT

ADVERTISING DATAPublisherZeitverlag Gerd Bucerius GmbH & Co. KGBuceriusstraße, Eingang Speersort 120095 HamburgTelephone: +49-40/32 80-0 (switch board)Telefax: +49-40/32 80-472 (classified advertising)

Internet addresswww.weltkunst.de

Bank accountCommerzbank StuttgartIBAN: DE 20600400710525525200BIC: COBADEFF600

General terms and conditionsAny advertisement order implies acceptance of the general terms and conditions as laid down under www.zeit.de/mediadaten.

PaymentDue on publication date; 2 % discount if paid before publication and old invoices have all been paid

VATThe quoted rates exclude Value Added Tax which may apply.

Publishedmonthly (12 + 2 extra issues)

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ContentAdvertising data

Title profile and dates

ColumsMiddle section

3 days in ...Agenda

Basic ratesCooperations and Media solutions


Loose / glued inserts Technical informationInternational representatives

http://www.weltkunst.de


Issue Publication date Closing date

166 special issue 17.12.2019 19.11.2019

167 February 28.01.2020 27.12.2019

168 March 25.02.2020 28.01.2020

169 April 24.03.2020 25.02.2020

170 special issue 07.04.2020 10.03.2020

171 May 28.04.2020 27.03.2020

172 June 26.05.2020 24.04.2020

173 special issue 30.06.2020 02.06.2020

174 August 28.07.2020 30.06.2020

175 September 25.08.2020 28.07.2020

176 October 29.09.2020 01.09.2020

177 special issue 06.10.2020 08.09.2020

178 November 27.10.2020 29.09.2020

179 December 24.11.2020 27.10.2020

180 special issue 15.12.2020 17.11.2020

WELTKUNST – TITLE PROFILEWELTKUNST, founded 1927 in Berlin, is the baselinemedium for art investors in Germany and therefore the most important magazine for the art market.

Lisa Zeitz is the deputy editor. Dr. Gloria Ehret and Christoph Amend, deputy editor of the ZEITmagazin are the publishers of WELTKUNST.

WELTKUNST showcases the most attractive works from the different eras of art – from the Old Masters to contemporary artists. The magazine is clearly structured and kicks off with entertaining and expert columns and sections like “Three Wishes” or “What Moves Art”.

The extravagant middle section of the magazine features in-depth profiles, reports and photo spreads. And the “Collector’s Seminar” devotes around ten pages to a specialised field every month.

The “Three Days In …” section takes our readers on a journey to an art metropolis and showcases art and art events in the region.

The magazine closes with „Agenda“, providing compact information on all the important dates and news of the month and featuring the interview series “What Did You See?” with the world’s most influential curator, Hans-Ulrich Obrist.

WELTKUNST – DATES

printed circulation: 25,000 copies (publishers information)Publication: 12 times per year plus at least 2 extra publications

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3 days in ...Agenda







3 days in ...Agenda




ZEIT WELTKUNST RATECARD NO. 52, effective Jan. 1, 2020WELTKUNST – COLUMNS

In the “Secret Twins” section, we reveal amazing similarities between well-known figures like Sylvester Stallone and Raffael’s portrait of Cardinal Antonio del Monte dating all the way back to the year 1511.

The entertaining columns in the first part of Weltkunst provide the reader with a laid-back yet expert intro to the magazine content. In “Time Machine”; Holger Liebs, Head of Publishing at Hatje Cantz, analyses famous works to ascertain their topical rele-vance. In “3 Wishes”, the reader can find works of art costing less than 10,000 €.

The middle section is also about big reports, profiles and opulent photo spreads supplying readers with in-depth information on topics from the entire breadth of the art world.

WELTKUNST – MIDDLE SECTION

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3 days in ...Agenda




ZEIT WELTKUNST RATECARD NO. 52, effective Jan. 1, 2020WELTKUNST – 3 DAYS IN ...

Readers of Weltkunst like to travel. In the “3 Days In …” section, we showcase the art scene in a different metropolis or region each month – and provide tips on important addresses and sights that are really worth seeing.

The magazine closes with „Agenda“, providing compact information on all the important dates and news on auctions, trade fairs and exhibitions.

WELTKUNST – AGENDA

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3 days in ...Agenda




ZEIT WELTKUNST RATECARD NO. 52, effective Jan. 1, 2020BASIC RATES

WELTKUNST

S = type area, A = bleed

no VAT included

1

A 440 x 300 mm

2

S 188 x 271 mmA 220 x 300 mm

4

S 188 x 133 mm

3

S 92 x 271 mm

7

S 188 x 64 mm

5

S 60 x 271 mmA 76 x 300 mm

6

S 92 x 133 mm

No. Format basic rate b/w and colour

1 Opening Spread € 20,800.00

1 First DPS (2/1 page) € 19,500.00

1 2/1 page € 16,500.00

2 cover page € 11,000.00

2 1/1 page € 8,800.00

3 1/2 page vertical € 6,600.00

4 1/2 page horizontal € 6,600.00



7 1/4 page horizontal € 4,500.00

Discount structure

min. 3 adverts = 5 %



Weltkunst specials: your direct line to more than 3 million* readers interested in art

On request, we can create and design your customised supplement in the full circulation or a circulation split of ZEIT, HANDELSBLATT and TAGESSPIEGEL. This ensures that your ad holds maximum appeal for readers, from the design and layout all the way through to the copy. We produce the ads in close consultation with you – from the initial briefing and the first rough draft to the finished product.

COOPERATIONS AND MEDIA SOLUTIONS

* Source: AWA 2015, LA Berlin 2014

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3 days in ...Agenda





Corporate publishing: the art of intelligent corporate communication

• Realisation of ambitious projects in the fields of art, culture and tourism• The entire spectrum of corporate publishing: from consulting and conception through to realisation, ad marketing, distribution and marketing

COOPERATIONS AND MEDIA SOLUTIONS

Exclusive Weltkunst events Showcase your brand in a high-end setting.• Exclusive attendees: decision-makers from the worlds of business, art and culture• Exclusive locations• Exclusive and surprising topic combinations• Communication-focused information in WELTKUNST in the form of reports and advertising

COOPERATIONS AND MEDIA SOLUTIONS 7




3 days in ...Agenda




ZEIT WELTKUNST RATECARD NO. 52, effective Jan. 1, 2020 8

no VAT included

LOOSE / GLUED INSERTS

Nutzen Sie attraktive und individuell gestaltbare Sonderinserationsformen wie Beilagen, Beikleber oder Beihefter. Sie erzielen eine große Werbewirkungund hohe Aufmerksamkeit. Setzen Sie Ihre Werbebotschaft besonders in Szene.

Bound-in inserts Bound-in inserts are print products/prospectuses firmly bound-in to the magazine.

Technical conditions: Bound-in inserts should be delivered folded, in final, untrimmed format. All bound-in inserts with a 3 mm margin at the gutter.

Insertion possibilitiesfull circulation

SizeUntrimmed size: 226 mm x 309 mm (6 mm heading trim and 3 mm foot trim, 3 mm side trim, 3 mm gutter bleed). To avoid endangering text and picture elements by the bleed format, they sould be positioned at least 2 mm away from the edges of the final trim format on all 4 sides.

Rates per 1,000 copies full circulation Paper weight

up to 2 pages € 220.00 minimum 115 g/m²

up to 4 pages € 230.00 minimum 80 g/m²

Plus technical costs. More comprehensive bound-in inserts on request

Delivery:

Loose inserts, bound-in inserts, adhesive inserts have to be well packed, all facing in one direction, separated by covers at least 2 mm thick and delivered free to the printers on Europa palettes 14 days before publication.

Delivery notes must contain the following details:

• sender and recipient• magazine, issue no.• product name distribution• no. of copies on the palet, no. of pallets, total number of units in the delivery

A sample should be prominently attached to each packaging unit.

Delivery adressNEEF + STUMME premium printing GmbH & Co. KG • z. Hd. Herr Michael Gartzke • Lessingstraße Werk 2 • D-29378 Wittingen

B

Loose insertsSupplements are printed products loosely inserted in the magazine.

insertion possibilitiesfull circulation

Rates per 1,000 copies full circulation

up to 25 g € 205.00

up to max. 50 g € 255.00

Technical conditions: Supplements are inserted by machine in the magazine and therefore have to meet special preconditions. For supplements consisting of several pages the closed page has to be parallel to the back of the magazine. Accordion fold inserts with stapled or adhesive postcards cannot be processed. Inserts with an adhesive postcard, must position it with an adhesive strip parallel to the closed back of the insert.

SizeMinimum: 95 x 145 mm (W x H), Maximum: 200 x 280 mm (W x H)

Paper weightTwo pages loose insert: minimum: 115 g/m2. Four pages loose insert: maximum: 100 g/m2.

Paper weightfor unfolded printed items usually 150 g.

Glued insertsGlued inserts are stuck on to the basic ads, so they can be easily removed and used.

Technical conditions: Adhesive inserts may not contain dangerous substances. Any disposal costs incurred by adhesive inserts are the responsibility of the client.

Insertion possibilities:full circulation

SizeDIN A6 to DIN A5

OrderFinal acceptance of any order is dependent on binding samples being submitted (5 x).

Rates per 1,000 copies full circulation Paper weight

(postcards or other rectangular, unfolded print products, empty sealed envelopes) € 120.00 normally 150 g/m²

Postal costs are included in the costs for adhesive inserts. No discount on insert costs. Agency commission is given..

Plus postal fees, price on request.The loose insert rate is not discountable but an agency commission will be granted.

Ad to be placed: 1/1 page full circulation

B

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Ad to be placed1/1 page full circulation




3 days in ...Agenda





OUR INTERNATIONAL REPRESENTATIVESAustria/Czech Republic/Croatia/ Hungary/Slovenia/Slovakiaproxymedia e.UInternationale Medienvertretung & ServiceMichael Schachinger-BraunerWiesengasse 3A-2801 KatzelsdorfPhone (+43) 2622/ 36 7 55Mobil (+43) 676/970 1517E-mail [email protected]

BeneluxMediacontact InternationalJean MineurPlace Guy D‘Arezzo 171180 BrusselsBelgiumPhone (+32) 2 343 43 71E-mail [email protected]

ItalyK.media Bernard KedzierskiVia Bonaventura Cavalieri, 1/320121 MilanPhone (+39) 02 29061094Fax (+39) 02 29062341E-mail [email protected]

SwitzerlandNZZKatharina KälinFalkenstrasse 11CH-8021 ZürichPhone (+41) 44 258 14 58Mobile (+41) 76 823 63 08E-mail [email protected]

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no VAT included

TECHNICAL INFORMATIONWELTKUNST

Data transfer Web-Upload: www.anzeigeneingang.deMail: [email protected]: data carrier to postal address

Formats magazine format: 220 mm wide x 300 mm high

Bleed margin 5 mm on all 4 sides. Bleed-endangered elements have to be at least 8 mm inside the trimmed edges

Type area 188 mm wide x 271 mm high

Printing process sheetfed offset, computer to plate process

Paper cover:250 g/m2 wood-free, glossy coated

inside:100 g/m2 wood-free, white, gloss, fully-coated

Possible shining-through of the back page with bright ad copy cannot be ruled out.

Colours ISO Coated V2 300 (ECI)(Profile-download at www.anzeigeneingang.de)

Image structure cover: max. 300 %inside: max. 300 %Total amount of colour: max. 300 %

Screen 80 L/cm

Image resolution 300 dpi

File formats Please send us print-ready PDF/x-1a or PDF/X3 files. If you have questions about PDF production, we will be pleased to help you.

Filesize To avoid outsized files please crop the image section to the necessary size by Photoshop. If greyscale-tiffs or bmp-files are used in the document the background color should be set to white.

Printing material Delivery of files ideally in print-ready pdf-Format with binding digital colour proof. If digital pictorial data are delivered without digital proof the publisher accepts no responsibility for substantial and colour accuracy. Colour print-outs from standard ink-jet printers are not recognised as binding colour digital proof and are not accepted by the publisher

Data media CD-Rom, DVD-Rom

Proofs on request 35,– €

Postal address Mediengruppe Main-Post GmbH z. HD. Digitale Bearbeitung – WELTKUNST –Vorstufe 1. OG, Berner Straße 2, 97084 Würzburgt +49-931/60 01 414

Further information and Upload:

www.anzeigeneingang.de

Please check advertisement deadlines.

Important information!When delivering your ad via email or internet please provide the respective publicationand issue-number / -date for better allocation.Regardeless of the transfer of your ad the publishing company needs a written ad-order. Please let us know in advance, how your ad will be transferred.

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FranceAffinity MediaLaurent Briggs7 rue de Bucarest75008 ParisFrancePhone (+33) 1 53 89 50 00E-mail [email protected]

http://www.anzeigeneingang.de

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