WELCOME TOOLKIT

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WELCOME QUICK LINKS REGISTRATION GUIDELINES FOR SUCCESS HEALTH + SAFETY HOTELS OUTDOOR RETAILER SUMMER AUGUST 10-12, 2021 COLORADO CONVENTION CENTER | DENVER, CO 2021 ATTENDEE TOOLKIT

Transcript of WELCOME TOOLKIT

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OUTDOOR RETAILER SUMMERAUGUST 10-12, 2021COLORADO CONVENTION CENTER | DENVER, CO

2021ATTENDEE TOOLKIT

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WELCOME

Greetings!

Outdoor Retailer is finally happening again in person, and we couldn’t be more excited to gather together again—we really

missed you! This show is all about efficient business, bringing together our community, and celebrating the industry we all

love.

We know you may have concerns about how the Show will run in this new chapter. Know that we are committed to

ensuring the health, safety, and well-being of this community, our internal team and everyone else involved in the show.

That’s why we have been working closely with Visit Denver, the Colorado Convention Center, and hotel partners to

implement the highest safety protocols and measures recommended by health officials and government agencies.

You’ll find these health and safety guidelines within this toolkit, along with resources to create a pre-show plan that will

optimize your time, fill your appointment book, and provide the best return on investment for each show you attend.

We are here for you and eager to assist in making the show a venture of hope and possibility.

See you in Denver!

Outdoor Retailer Attendee Relations Team

Larry HarrisonBrand Development [email protected](949) 392-4625

Chris SearsAttendee Relations [email protected](949) 226-5740

Sarah SchusterAttendee Relations [email protected](949) 345-1946

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GENERAL SHOW INFORMATION

Date August 10-12, 2021

Location Colorado Convention Center700 14th St, Denver, CO 80202

Show HoursTuesday, August 10 9 a.m. - 6 p.m.* Wednesday, August 11 9 a.m. - 6 p.m.* Thursday, August 12 9 a.m. - 4 p.m.**7 - 9 a.m. by appointment only.

Registration CredentialsFirst time registrants will need to submit business credentials during the registration process. Please find an approved list of credentials here.

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OUR HEALTH + SAFETY PLAN

Outdoor Retailer is excited to welcome retailers, exhibitors, and the outdoor industry back to Denver to build and strengthen relationships. Our team is committed to creating a show experience where our community, partners, staff, and the local workforce can safely and effectively conduct business.

We are continuing to work closely with Visit Denver, the Colorado Convention Center, and hotel partners to implement the highest safety protocols and measures recommended by health officials and government agencies. We recognize that these protocols are constantly in flux, and we will continue to adjust our health measures in accordance to recommendations from the city of Denver and the CDC.

Visit our website to find out what current health measures we have in place for Outdoor Retailer Summer and how you too will play a role in moving business forward safely.

HEALTH AND SAFETY GUIDELINES

Hotel Partner Health and Safety InformationEventSphere is our official housing partner and information on hotels may be found HERE.

Other ResourcesCDC: General Guidelines | Travel Guidelines | Emerald COVID-19 Resources

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The easiest way to register for the Show is online, before you even get to Denver. Be on the lookout for registration emails from Outdoor Retailer or go to outdoorretailer.com to register.

Registration is FREE for Retail Buyers, Designers, Importers/Distributors, Working Media, and Independent Reps until June 26, 2021—get it done early to save time and money!

REGISTER NOW

Badge Pick-UpInsider’s Tip—Pick up your badge BEFORE the show starts to avoid the lines on Day 1. You can pick up your badge inside the Colorado Convention Center in Lobby A, or the 14th Street Entrance.

Make sure you bring your registration confirmation email (with the scannable barcode) or photo ID.

If you haven’t registered and need to do that onsite, head to the Colorado Convention Center.

Attending for the first time?You’ll need to prepare your business credentials when completing the registration form. You can find the list of credentials here.

Can you bring dogs?Yes you can! However, they will need badges, and you’ll be required to sign a waiver upon registration.

More questions?You can find a list of registration FAQ here.

REGISTRATION

Badge Pick-Up

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Did you know? EventSphere has a booth in the registration area at each show! Just look for the hotel icon on the show maps. Book your hotels at an exclusive rate for the next two shows. Plus, your credit card on file won’t be charged until two weeks prior to the show.

BOOK NOW

Benefits of booking within the official housing block include:• Outdoor Retailer exclusive rates• Flexible cancellation policies• Reservation relocation protection• U.S.-based contact center open 24/7, 365• Exclusive promotions and perks• Pre-arrival acknowledgement emails including a hotel confirmation number will be provided approximately seven days

prior to arrival• On-site customer support presence at Outdoor Retailer

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HOTELS

PHOTO CREDIT: VISIT DENVER

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Make Appointments

Contact your local reps to make appointments or use the Attendee Show Planner to contact brands and schedule

appointments. **Buyers Hack: Did you know you can get a head start on your appointments two hours before everyone

else? The show floor is open to retail buyers with appointments starting at 7 a.m. every morning!

Download The Mobile App | Download the app

Everything you need to know about the Show is in the palm of your hand in the Mobile App—get access to the exhibitor

list, education schedule, a walking show floor map, and more. Stay tuned—the Mobile App will be ready mid-July!

Use The Show Planner | Access the Show Planner

Use the Show Planner to email and request appointments with exhibitors, add education sessions to your personal

show calendar and sync your selections with the mobile app. Stay tuned—the Show Planner will be ready mid-July!

Discover New Brands and Products | See the Exhibitor List

Search by brand name, location, product category and more. You can even explore some of the products brands are

bringing by clicking the PRODUCT button. Did you know that you can filter the online Exhibitor List by NEW? Just click

the NEW button on the exhibitor list and that will show you the list of new brands at the show!

Explore The Floor | See the Floor Plan

Take some time to study the floor plan before you arrive on Day 1. This will save you both time and energy trying to

locate booths and prevent you from getting lost...and late for appointments. Don’t forget to download the Mobile App

and pick up copies of the Show Map and Pocket Guide so you’re prepared to explore the floor.

TIPS + TRICKS FOR A SUCCESSFUL SHOW

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TIPS + TRICKS FOR A SUCCESSFUL SHOW

Basecamp | See the Show Areas

Basecamp is the new outdoor COVID-friendly hub for gathering at the Show located in the parking lot across from the

Blue Bear. Eat, drink, rest, and network here—grab a bite at the food trucks or an espresso at the coffee stand, join

daily happy hours, or just use it as a meeting spot with colleagues. AND—join the Inspiration Awards Watch Party here

on Night 2!

Summit Coffee Co

Back by popular demand, Summit Coffee will be stationed at Venture Out and Basecamp serving up espresso and

coffee drinks. The best part? You can save time and skip the line through mobile ordering!

Venture Out | Learn more about Venture Out

Venture Out is BACK! This curated section is where retailers discover what’s next and a basecamp for brands who

push the status quo. Venture Out is guided by the pillars of design, community and culture.

The Workroom | See the floor plan

Need a quiet place to get some work done away from the bustle of the show floor? Meeting Room 102 is open to all

Retail Buyers, Designers, Importer/Distributors, and Working Media with work stations and WiFi.

Get Educated | See the Education schedule

With top educators, innovators and retailers from around the world delivering trend updates and a pulse on the

industry, the show education seminars give you and your staff an extra edge in today’s highly competitive marketplace.

All education will take place in MR400s Meeting Rooms.

Go To Show Events | See the Events schedule

Happy hours and events at the show are a great way to get connected...you never know who you’ll meet!

Get Inspired | Learn more about the Inspiration Awards

The 11th annual Outdoor Retailer Inspiration Awards celebrate champions of the outdoor community who inspire and

encourage others to enjoy, participate in, and support outdoor recreation. Recipients will be unveiled in a live online

ceremony on August 11, 2021 during Outdoor Retailer Summer—join the watch party at Basecamp!

Check Out Our Scholarship Opportunities | Apply for the program

If your store is facing challenges that may prevent your buyers from attending due to overall cost, we can help!